Designing For Generation Y

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Ross Popoff-Walker

Excerpt of a speech I presented, with audio. This is just a small part of the full presentation.

Technology

November 2007 Ross Popoff-Walker Researcher Excerpt from: “ Designing For Generation Y”

Designing experiences for Gen Y Immediacy Individualism Gen Y literacy Social interactivity

Design approach No. 1: Immediacy ,[object Object],Pull them into the experience quickly and keep them interested

Design approach No. 1: Immediacy ,[object Object],[object Object],Pull them into the experience quickly and keep them interested

+ Change hourly + Change several times a day

Design approach No. 1: Immediacy ,[object Object],[object Object],[object Object],Pull them into the experience quickly and keep them interested

Thank you ,[object Object],[object Object]

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