SlideShare una empresa de Scribd logo
1 de 66
Sticky services
of & for Director Research Innovation Tucows Inc.
 
Conventional wisdom says…
Sticky services…
… are like a spiders web
(Sticky Bait.) . The more flies you attract…
… the better you eat.
This man is not a fly.
(…but some of your customers might be.)
Give your customers some credit.
Build it…
..and wait…
People don’t buy  “ sticky services”   unless they have a pest problem.
 
 
Compute?
Learn.
Smash rocks and chip ice?
Achieve.
Copy documents?
Win.
People spend money to achieve goals.
128k memory. 80 column capability. 3000 programs. CP/M Mode.  (wow!) Handy numeric keypad. (click black box to play video)
Make nice reports.
Both were proprietary systems with no real method of data interchange. Both would qualify as “sticky” by most current definitions. One totally got its butt kicked.
… by someone else entirely.
“ Apple must make Macintosh a standard.”  - June 25, 1985
Turns out… That the “P” in “PC” stood for Business
Quality. (Many eyeballs) Selection. (Many suppliers) Price. (Many competitors) Safety. (Upgradeable) Goal: Productivity
? All Gobbledy-gook.
 
 Sell the Benefit!
People have goals. Remember.
Sticky services…
Help people achieve those goals. Share.
Think.
 
 
Partnership… … not product.
“ Gmail is Google's free webmail service.  It comes with built-in Google search technology and over 2,600 megabytes of storage  (and growing every day).” Live Better. Benefits Over 2gb of Storage Not Features “ All of our family lives in California,  and they’re able to get on the Internet and check my web pages.  I can’t wait to create a website and do Photocasts and all that —  that’s going to be fun for them to see.”
 
 Sell the Service!
Simple. Is Better.
Make it work better by hiding complexity
… and avoid using Microsoft based systems  
Time… What Customers Want Product Performance Costly Features  No One Uses
Support it! Make sure your customers understand how to use what you are giving them. i.e. how to “actualize” the promise!!
39 % Of customer support email isn’t answered after 3 days. Jupiter Research, Mar. 2006
Tell people about it! You’ve done something very cool now… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Pick your own path… 
Why follow the herd?
a.k.a. “ If GoDaddy picked their nose…” syndrome
It’s Obligatory Audience  Participation Time!!! And now!!!!
Sticky or Not Sticky? Not sticky!
Sticky or Not Sticky? Totally Sticky!!
Sticky or Not Sticky? Sorta Sticky.
Sticky or Not Sticky? Yup. Sticky.
Sticky or Not Sticky? Not sure.
Kids are fickle… These sites will have to stay trendy long enough to get profitable Exhibit A -  2004 Exhibit B –  April 2006 Exhibit C –  All Years Exhibit D –  All Years w/ Control Sample
Sticky or Not Sticky? No call-back… Poor workflow integration… Sold by the pound, not the promise….
.
[object Object],[object Object],[object Object],[object Object]
“ Shared hosting will never be the same….hosting providers risk being obviated by the providers of ‘function hosting’…as more web content is [used] in a growing number of places… beyond the web site, providers need to focus on more services than merely hosting the content. There is a massive transition under way in how hosting services can be successfully marketed and sold.” Tier 1 Research, March 2006 “ Internet Infrastructure Services”
Determines what services your Customers will find sticky. And how profitable you will be.
http://developers.tucows.com/ http://resellers.tucows.com [email_address] t. 416.538.5492 c. 416.828.8783 Blog: http://www.byte.org

Más contenido relacionado

La actualidad más candente

7 Habits of Highly Effective Nonprofit and Association Sites
7 Habits of Highly Effective Nonprofit and Association Sites7 Habits of Highly Effective Nonprofit and Association Sites
7 Habits of Highly Effective Nonprofit and Association SitesSitecore
 
What Am I Buying? Understanding Website Cost and Technology
What Am I Buying? Understanding Website Cost and TechnologyWhat Am I Buying? Understanding Website Cost and Technology
What Am I Buying? Understanding Website Cost and TechnologyIan Mariano
 
Building Your Brand Online with SEO
Building Your Brand Online with SEOBuilding Your Brand Online with SEO
Building Your Brand Online with SEOWP Engine
 
Jambo Berkeley Final Presentation
Jambo Berkeley Final PresentationJambo Berkeley Final Presentation
Jambo Berkeley Final PresentationStanford University
 
Growth hacking panel hosted by Kellogg MBA
Growth hacking panel hosted by Kellogg MBA Growth hacking panel hosted by Kellogg MBA
Growth hacking panel hosted by Kellogg MBA Mark Andersen
 
So what is it that you’re selling?
So what is it that you’re selling?So what is it that you’re selling?
So what is it that you’re selling?Divante
 
The Marketer's Guide to Taking Your Website Mobile
The Marketer's Guide to Taking Your Website MobileThe Marketer's Guide to Taking Your Website Mobile
The Marketer's Guide to Taking Your Website MobileMarqui CMS
 
Skribb.it Berkeley Final Presentation
Skribb.it Berkeley Final PresentationSkribb.it Berkeley Final Presentation
Skribb.it Berkeley Final PresentationStanford University
 
Persuasion is an Art. Coherence is a Duty
Persuasion is an Art. Coherence is a DutyPersuasion is an Art. Coherence is a Duty
Persuasion is an Art. Coherence is a DutyLuigi Reggiani
 
Growth Hacking: Runway
Growth Hacking: RunwayGrowth Hacking: Runway
Growth Hacking: RunwayMark Andersen
 
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...ux singapore
 
The Freemium Model and A/B Testing
The Freemium Model and A/B TestingThe Freemium Model and A/B Testing
The Freemium Model and A/B TestingWebs
 
Productise
ProductiseProductise
ProductiseCastle
 
Best web designs & it development company in melbouran-the freshy designs
Best web designs & it development company in melbouran-the freshy designsBest web designs & it development company in melbouran-the freshy designs
Best web designs & it development company in melbouran-the freshy designspankajsingh778232
 
Your competition now matters: Building a SaaS Company Isn't What it Used to B...
Your competition now matters: Building a SaaS Company Isn't What it Used to B...Your competition now matters: Building a SaaS Company Isn't What it Used to B...
Your competition now matters: Building a SaaS Company Isn't What it Used to B...Price Intelligently
 
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016Pekka Hartikainen
 

La actualidad más candente (20)

7 Habits of Highly Effective Nonprofit and Association Sites
7 Habits of Highly Effective Nonprofit and Association Sites7 Habits of Highly Effective Nonprofit and Association Sites
7 Habits of Highly Effective Nonprofit and Association Sites
 
What Am I Buying? Understanding Website Cost and Technology
What Am I Buying? Understanding Website Cost and TechnologyWhat Am I Buying? Understanding Website Cost and Technology
What Am I Buying? Understanding Website Cost and Technology
 
Daily hundred Pitch Deck 2014
Daily hundred Pitch Deck 2014Daily hundred Pitch Deck 2014
Daily hundred Pitch Deck 2014
 
Building Your Brand Online with SEO
Building Your Brand Online with SEOBuilding Your Brand Online with SEO
Building Your Brand Online with SEO
 
Jambo Berkeley Final Presentation
Jambo Berkeley Final PresentationJambo Berkeley Final Presentation
Jambo Berkeley Final Presentation
 
The ultimate guide to creating the perfect website
The ultimate guide to creating the perfect websiteThe ultimate guide to creating the perfect website
The ultimate guide to creating the perfect website
 
Growth hacking panel hosted by Kellogg MBA
Growth hacking panel hosted by Kellogg MBA Growth hacking panel hosted by Kellogg MBA
Growth hacking panel hosted by Kellogg MBA
 
So what is it that you’re selling?
So what is it that you’re selling?So what is it that you’re selling?
So what is it that you’re selling?
 
The Marketer's Guide to Taking Your Website Mobile
The Marketer's Guide to Taking Your Website MobileThe Marketer's Guide to Taking Your Website Mobile
The Marketer's Guide to Taking Your Website Mobile
 
Skribb.it Berkeley Final Presentation
Skribb.it Berkeley Final PresentationSkribb.it Berkeley Final Presentation
Skribb.it Berkeley Final Presentation
 
Persuasion is an Art. Coherence is a Duty
Persuasion is an Art. Coherence is a DutyPersuasion is an Art. Coherence is a Duty
Persuasion is an Art. Coherence is a Duty
 
Growth Hacking: Runway
Growth Hacking: RunwayGrowth Hacking: Runway
Growth Hacking: Runway
 
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...
Lightning Talk #10: Creating a Design-Centered Culture in Organizations: Lear...
 
Sos
SosSos
Sos
 
The Freemium Model and A/B Testing
The Freemium Model and A/B TestingThe Freemium Model and A/B Testing
The Freemium Model and A/B Testing
 
Productise
ProductiseProductise
Productise
 
Best web designs & it development company in melbouran-the freshy designs
Best web designs & it development company in melbouran-the freshy designsBest web designs & it development company in melbouran-the freshy designs
Best web designs & it development company in melbouran-the freshy designs
 
Your competition now matters: Building a SaaS Company Isn't What it Used to B...
Your competition now matters: Building a SaaS Company Isn't What it Used to B...Your competition now matters: Building a SaaS Company Isn't What it Used to B...
Your competition now matters: Building a SaaS Company Isn't What it Used to B...
 
Unblock sales with WebOps
Unblock sales with WebOpsUnblock sales with WebOps
Unblock sales with WebOps
 
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016
IxDA Helsinki meet-up at Smartly.io, Thu, 25th August 2016
 

Similar a Sticky Services

Ken at TeamRN's Big Event 2015
Ken at TeamRN's Big Event 2015Ken at TeamRN's Big Event 2015
Ken at TeamRN's Big Event 2015Ken Courtright
 
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...Ian Fenwick, Digital Marketing
 
Travailler dans le présent - Chris Heilmann - Paris Web 2008
Travailler dans le présent - Chris Heilmann - Paris Web 2008Travailler dans le présent - Chris Heilmann - Paris Web 2008
Travailler dans le présent - Chris Heilmann - Paris Web 2008Association Paris-Web
 
Working In The Now - Paris Web
Working In The Now - Paris WebWorking In The Now - Paris Web
Working In The Now - Paris WebChristian Heilmann
 
The Open Commerce Conference - Premature Optimisation: The Root of All Evil
The Open Commerce Conference - Premature Optimisation: The Root of All EvilThe Open Commerce Conference - Premature Optimisation: The Root of All Evil
The Open Commerce Conference - Premature Optimisation: The Root of All EvilFabio Akita
 
Startup DNA: the formula behind successful startups in Silicon Valley (update...
Startup DNA: the formula behind successful startups in Silicon Valley (update...Startup DNA: the formula behind successful startups in Silicon Valley (update...
Startup DNA: the formula behind successful startups in Silicon Valley (update...Yevgeniy Brikman
 
Ken courtright 315 ceo space
Ken courtright 315 ceo spaceKen courtright 315 ceo space
Ken courtright 315 ceo spaceKen Courtright
 
Ken Courtright 315 Ceo Space
Ken Courtright 315 Ceo SpaceKen Courtright 315 Ceo Space
Ken Courtright 315 Ceo SpaceKen Courtright
 
Using Customer Development to get Traction in a Crowded Space
Using Customer Development to get Traction in a Crowded SpaceUsing Customer Development to get Traction in a Crowded Space
Using Customer Development to get Traction in a Crowded SpaceOutlyer
 
Horses & Unicorns: Britchamber july 2016
Horses & Unicorns: Britchamber july 2016Horses & Unicorns: Britchamber july 2016
Horses & Unicorns: Britchamber july 2016Nigel Green
 
Cracking the Customer Acquisition Nut
Cracking the Customer Acquisition NutCracking the Customer Acquisition Nut
Cracking the Customer Acquisition NutPascal Rettig
 
Product Launches with Zero Budgets
Product Launches with Zero BudgetsProduct Launches with Zero Budgets
Product Launches with Zero BudgetsAIPMM Administration
 
Outside the Comfort Zone: Cross Industry Use Cases in Big Data Analytics
Outside the Comfort Zone: Cross Industry Use Cases in Big Data AnalyticsOutside the Comfort Zone: Cross Industry Use Cases in Big Data Analytics
Outside the Comfort Zone: Cross Industry Use Cases in Big Data AnalyticsRising Media Ltd.
 
Creating growth with customer-centric digital services by Tony Virtanen at Kn...
Creating growth with customer-centric digital services by Tony Virtanen at Kn...Creating growth with customer-centric digital services by Tony Virtanen at Kn...
Creating growth with customer-centric digital services by Tony Virtanen at Kn...Tony Virtanen
 

Similar a Sticky Services (20)

Ken at TeamRN's Big Event 2015
Ken at TeamRN's Big Event 2015Ken at TeamRN's Big Event 2015
Ken at TeamRN's Big Event 2015
 
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...
Launch of Vietnamese Edition of DigiMarketing: The Esential Guide to New Medi...
 
Adobe Summit 2014
Adobe Summit 2014Adobe Summit 2014
Adobe Summit 2014
 
Travailler dans le présent - Chris Heilmann - Paris Web 2008
Travailler dans le présent - Chris Heilmann - Paris Web 2008Travailler dans le présent - Chris Heilmann - Paris Web 2008
Travailler dans le présent - Chris Heilmann - Paris Web 2008
 
Working In The Now - Paris Web
Working In The Now - Paris WebWorking In The Now - Paris Web
Working In The Now - Paris Web
 
CeoSpace 1214
CeoSpace 1214CeoSpace 1214
CeoSpace 1214
 
Ken at ceo space
Ken at ceo spaceKen at ceo space
Ken at ceo space
 
The Open Commerce Conference - Premature Optimisation: The Root of All Evil
The Open Commerce Conference - Premature Optimisation: The Root of All EvilThe Open Commerce Conference - Premature Optimisation: The Root of All Evil
The Open Commerce Conference - Premature Optimisation: The Root of All Evil
 
Startup DNA: the formula behind successful startups in Silicon Valley (update...
Startup DNA: the formula behind successful startups in Silicon Valley (update...Startup DNA: the formula behind successful startups in Silicon Valley (update...
Startup DNA: the formula behind successful startups in Silicon Valley (update...
 
Ken courtright 315 ceo space
Ken courtright 315 ceo spaceKen courtright 315 ceo space
Ken courtright 315 ceo space
 
Ken Courtright 315 Ceo Space
Ken Courtright 315 Ceo SpaceKen Courtright 315 Ceo Space
Ken Courtright 315 Ceo Space
 
Using Customer Development to get Traction in a Crowded Space
Using Customer Development to get Traction in a Crowded SpaceUsing Customer Development to get Traction in a Crowded Space
Using Customer Development to get Traction in a Crowded Space
 
Horses & Unicorns: Britchamber july 2016
Horses & Unicorns: Britchamber july 2016Horses & Unicorns: Britchamber july 2016
Horses & Unicorns: Britchamber july 2016
 
Cracking the Customer Acquisition Nut
Cracking the Customer Acquisition NutCracking the Customer Acquisition Nut
Cracking the Customer Acquisition Nut
 
Digi Marketing The Recession Breaker
Digi Marketing  The  Recession  BreakerDigi Marketing  The  Recession  Breaker
Digi Marketing The Recession Breaker
 
Every MVP Idea Ever
Every MVP Idea EverEvery MVP Idea Ever
Every MVP Idea Ever
 
Product Launches with Zero Budgets
Product Launches with Zero BudgetsProduct Launches with Zero Budgets
Product Launches with Zero Budgets
 
Outside the Comfort Zone: Cross Industry Use Cases in Big Data Analytics
Outside the Comfort Zone: Cross Industry Use Cases in Big Data AnalyticsOutside the Comfort Zone: Cross Industry Use Cases in Big Data Analytics
Outside the Comfort Zone: Cross Industry Use Cases in Big Data Analytics
 
Amazon 2016
Amazon 2016Amazon 2016
Amazon 2016
 
Creating growth with customer-centric digital services by Tony Virtanen at Kn...
Creating growth with customer-centric digital services by Tony Virtanen at Kn...Creating growth with customer-centric digital services by Tony Virtanen at Kn...
Creating growth with customer-centric digital services by Tony Virtanen at Kn...
 

Último

EMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarEMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarThousandEyes
 
UiPath Studio Web workshop series - Day 2
UiPath Studio Web workshop series - Day 2UiPath Studio Web workshop series - Day 2
UiPath Studio Web workshop series - Day 2DianaGray10
 
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxGraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxNeo4j
 
CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024Brian Pichman
 
Patch notes explaining DISARM Version 1.4 update
Patch notes explaining DISARM Version 1.4 updatePatch notes explaining DISARM Version 1.4 update
Patch notes explaining DISARM Version 1.4 updateadam112203
 
IT Service Management (ITSM) Best Practices for Advanced Computing
IT Service Management (ITSM) Best Practices for Advanced ComputingIT Service Management (ITSM) Best Practices for Advanced Computing
IT Service Management (ITSM) Best Practices for Advanced ComputingMAGNIntelligence
 
UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3DianaGray10
 
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxEmil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxNeo4j
 
The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)codyslingerland1
 
UiPath Studio Web workshop series - Day 4
UiPath Studio Web workshop series - Day 4UiPath Studio Web workshop series - Day 4
UiPath Studio Web workshop series - Day 4DianaGray10
 
20140402 - Smart house demo kit
20140402 - Smart house demo kit20140402 - Smart house demo kit
20140402 - Smart house demo kitJamie (Taka) Wang
 
Novo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNovo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNeo4j
 
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechWebinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechProduct School
 
From the origin to the future of Open Source model and business
From the origin to the future of  Open Source model and businessFrom the origin to the future of  Open Source model and business
From the origin to the future of Open Source model and businessFrancesco Corti
 
.NET 8 ChatBot with Azure OpenAI Services.pptx
.NET 8 ChatBot with Azure OpenAI Services.pptx.NET 8 ChatBot with Azure OpenAI Services.pptx
.NET 8 ChatBot with Azure OpenAI Services.pptxHansamali Gamage
 
Graphene Quantum Dots-Based Composites for Biomedical Applications
Graphene Quantum Dots-Based Composites for  Biomedical ApplicationsGraphene Quantum Dots-Based Composites for  Biomedical Applications
Graphene Quantum Dots-Based Composites for Biomedical Applicationsnooralam814309
 
Key Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdfKey Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
 
Scenario Library et REX Discover industry- and role- based scenarios
Scenario Library et REX Discover industry- and role- based scenariosScenario Library et REX Discover industry- and role- based scenarios
Scenario Library et REX Discover industry- and role- based scenariosErol GIRAUDY
 
Oracle Database 23c Security New Features.pptx
Oracle Database 23c Security New Features.pptxOracle Database 23c Security New Features.pptx
Oracle Database 23c Security New Features.pptxSatishbabu Gunukula
 
Top 10 Squarespace Development Companies
Top 10 Squarespace Development CompaniesTop 10 Squarespace Development Companies
Top 10 Squarespace Development CompaniesTopCSSGallery
 

Último (20)

EMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarEMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? Webinar
 
UiPath Studio Web workshop series - Day 2
UiPath Studio Web workshop series - Day 2UiPath Studio Web workshop series - Day 2
UiPath Studio Web workshop series - Day 2
 
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxGraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
 
CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024
 
Patch notes explaining DISARM Version 1.4 update
Patch notes explaining DISARM Version 1.4 updatePatch notes explaining DISARM Version 1.4 update
Patch notes explaining DISARM Version 1.4 update
 
IT Service Management (ITSM) Best Practices for Advanced Computing
IT Service Management (ITSM) Best Practices for Advanced ComputingIT Service Management (ITSM) Best Practices for Advanced Computing
IT Service Management (ITSM) Best Practices for Advanced Computing
 
UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3
 
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxEmil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
 
The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)
 
UiPath Studio Web workshop series - Day 4
UiPath Studio Web workshop series - Day 4UiPath Studio Web workshop series - Day 4
UiPath Studio Web workshop series - Day 4
 
20140402 - Smart house demo kit
20140402 - Smart house demo kit20140402 - Smart house demo kit
20140402 - Smart house demo kit
 
Novo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNovo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4j
 
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechWebinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
 
From the origin to the future of Open Source model and business
From the origin to the future of  Open Source model and businessFrom the origin to the future of  Open Source model and business
From the origin to the future of Open Source model and business
 
.NET 8 ChatBot with Azure OpenAI Services.pptx
.NET 8 ChatBot with Azure OpenAI Services.pptx.NET 8 ChatBot with Azure OpenAI Services.pptx
.NET 8 ChatBot with Azure OpenAI Services.pptx
 
Graphene Quantum Dots-Based Composites for Biomedical Applications
Graphene Quantum Dots-Based Composites for  Biomedical ApplicationsGraphene Quantum Dots-Based Composites for  Biomedical Applications
Graphene Quantum Dots-Based Composites for Biomedical Applications
 
Key Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdfKey Trends Shaping the Future of Infrastructure.pdf
Key Trends Shaping the Future of Infrastructure.pdf
 
Scenario Library et REX Discover industry- and role- based scenarios
Scenario Library et REX Discover industry- and role- based scenariosScenario Library et REX Discover industry- and role- based scenarios
Scenario Library et REX Discover industry- and role- based scenarios
 
Oracle Database 23c Security New Features.pptx
Oracle Database 23c Security New Features.pptxOracle Database 23c Security New Features.pptx
Oracle Database 23c Security New Features.pptx
 
Top 10 Squarespace Development Companies
Top 10 Squarespace Development CompaniesTop 10 Squarespace Development Companies
Top 10 Squarespace Development Companies
 

Sticky Services

Notas del editor

  1. Abstract (provided by conference organizer) Sticky Services: Domains, Certs, Blogs and SEM Hundreds of new services, technologies and tools exist today in the market that simply weren't here or ready for prime time until now. What do SOHO or SME customers care about AJAX, RSS or SEM? Are all domains, carts, A/V, sitebuilders and certs bound for the goodie bag that comes with that $4.99/mo account? What's up with MySpace.com, blogs or podcasting and is there really any (direct or indirect) money in it for you? How can these fit into your suite of offerings without cannibalizing your existing business or wasting cycles getting up to speed on them or managing a massive array of low-margin options. We'll get to the bottom of it and help you net out what makes sense with actionable, practical advice.