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What are mobile devices?

• full-sized laptop
  computer
• lightweight netbook or
  tablet computer
• dedicated e-book reader
• Handheld device

• cell/mobile vs.
  smartphone
                                   CC image posted at Flickr by andyi
“In terms of demographic
profiling, a surprising finding is
that older students tended to
favor tablets
(p=0.0004), smartphones
(p<0.0001), and e-readers
(p=0.0082) over younger
students. Cost could be a factor
here, with younger students not
having the purchasing power to
acquire these devices. But
regardless of the reason, these
data suggest that students
transitioning directly form
secondary to postsecondary
education are not prepared to
use these devices as academic
tools, or at least haven’t found
them to be very or extremely
importantNational Study of Undergraduate
       ECAR yet.”
    Students and Information Technology, 2012

                  Who Owns Smartphones?
  Source: Pew Research Center’s Internet &
     American Life Project, Summer Tracking
       Survey, August 7-September 6, 2012.
N=3,014 adults ages 18 and older. Interviews
 were conducted in English and Spanish and
 on landline and cell phones (1,206 cell calls
   were completed). Margin of error is +/- 2
                       percentage points.
Mobile Internet use, by
                   demographics
       Source: The Pew Research
Center's Internet & American Life
Project’s August Tracking Survey
        conducted July 25-August
26, 2011. N=2,260 adults age 18
          and older, including 916
     interviews conducted by cell
          phone. Interviews were
  conducted in both English and
Smartphone ownership
         demographics
      Source: Pew Research
         Center’s Internet &
 American Life Project April
       26-May 22, 2011 and
    January 20-February 19,
 2012 tracking surveys. For
  2011 data, n=2,277 adults
ages 18 and older, including
  755 interviews conducted
on respondent’s cell phone.
     For 2012 data, n=2,253
 adults and survey includes
 901 cell phone interviews.
   Both 2011 and 2012 data
  include Spanish-language
                 interviews.
Source: The Pew
    Research Center's
Internet & American
 Life Project, April 26
       – May 22, 2011
       Spring Tracking
      Survey. n=2,277
 adult internet users
          ages 18 and
 older, including 755
            cell phone
           interviews.
      Interviews were
conducted in English
       and Spanish.
Which cell internet
       users go online
   mostly using their
        phones?
           Source: Pew
    Research Center’s
Internet & American
   Life Project, March
      15-April 3, 2012
       Tracking survey.
 N=2,254 adults ages
                 18 and
  older, including 903
             interviews
         conducted on
     respondent’s cell
     phone. Margin of
         error is +/-3.7
    percentage points
 based on those who
   use the internet or
    email on their cell
       phone (n=929).
           *Represents
significant difference
 compared with non-
        starred rows in
group. **Represents
significant difference
    compared with all
 other rows in group.
Source: ECAR National
Study of Undergraduate
           Students and
            Information
      Technology, 2011
Source: ECAR National
  Study of Undergraduate
Students and Information
        Technology, 2012
Source: ECAR National Study of Undergraduate Students and Information Technology, 2012
2011 Horizon Report         2012 Horizon Report
Time-to-Adoption            Time-to-Adoption
One Year or Less            One Year or Less
• Electronic Books          • Mobile Apps
• Mobiles                   • Tablet Computing
Two to Three Years          Two to Three Years
• Augmented Reality         • Game-Based Learning
• Game-Based Learning       • Learning Analytics
Four to Five Years          Four to Five Years
• Gesture-Based Computing   • Gesture-Based Computing
• Learning Analytics        • Internet of Things
Source:
       ECAR
  National
   Study of
 Undergra
      duate
  Students
        and
 Informati
         on
Technolog
    y, 2010
*indicates statistically
significant differences
compared with
whites.
      Source: The Pew
     Research Center's
  Internet & American
Life Project, April 26 –
  May 22, 2011 Spring
       Tracking Survey.
   n=2,277 adults ages
                 18 and
   older, including 755
cell phone interviews.
       Interviews were
  conducted in English
        and Spanish.
Mobile Teaching vs. Mobile Learning
• Higher education historically has focused on instructors
  teaching rather than students learning, an ineffective
  approach that could seriously hamper the promise of
  mobile learning.
• Successful student learning emerges from active
  engagement, connection to the students' prior
  knowledge, and simulation of real world experiences — all
  facilitated by engaging learners' senses through
  multimedia.
• Higher education should stop thinking about these powerful
  mobile multimedia devices as only consumption devices —
  to live up to the promise of mobile learning, students
                                                http://bit.ly/MobileTeach
“Given students’ ownership of      Students
and preference for                 • are unconfident that they
small, mobile                        have the technology skills to
devices, institutions and            meet their needs.
instructors may have an            • want/need for instructors
opportunity to make more             to model incorporating
effective use of mobile              technology into
technologies to communicate          teaching, learning, and
with, educate, and support           research.
students. Many students seem
eager to communicate more
with their instructors
online, to use their mobile
devices for coursework, and to
reach out for help when they     Source: ECAR National Study of Undergraduate
need it.”                           Students and Information Technology, 2011
Among students
who use a
smartphone for
academics,
• 44% use an
  iPhone
• 46& use an
  Android
  device
    Source: ECAR National
  Study of Undergraduate
Students and Information
        Technology, 2012
CC image posted at Flickr by Roozbeh Rokni
CIOs & Institutions
Although…
“In general, IT organizations believe they are reasonably
well prepared to meet the expected demands for mobile
computing across the four areas of general
communication, instruction, administration, and
research.”
• More than 1/3, no spending on mobile-enablement
• Varied staffing levels dedicated to mobile
• 40% did not mobile-enable any service
• More services geared towards students
                       ECAR Report: Mobile IT in Higher Education, 2011
Why mobile learning?




Source: ECAR National Study of Undergraduate
Students and Information Technology, 2011
How mobile composition?

Process: Emphasis on Invention                 Multimodal Production
                                                     CC image posted at Flickr by Nar8iv / Scott W




CC image posted at Flickr by Nils Geylen
How will we support it?
CIOs & Institutions
Although…
“In general, IT organizations believe they are reasonably
well prepared to meet the expected demands for mobile
computing across the four areas of general
communication, instruction, administration, and
research.”
• More than 1/3, no spending on mobile-enablement
• Varied staffing levels dedicated to mobile
• 40% did not mobile-enable any service
• More services geared towards students
                       ECAR Report: Mobile IT in Higher Education, 2011

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Mobileland EDUCAUSE 2012

  • 1. What are mobile devices? • full-sized laptop computer • lightweight netbook or tablet computer • dedicated e-book reader • Handheld device • cell/mobile vs. smartphone CC image posted at Flickr by andyi
  • 2. “In terms of demographic profiling, a surprising finding is that older students tended to favor tablets (p=0.0004), smartphones (p<0.0001), and e-readers (p=0.0082) over younger students. Cost could be a factor here, with younger students not having the purchasing power to acquire these devices. But regardless of the reason, these data suggest that students transitioning directly form secondary to postsecondary education are not prepared to use these devices as academic tools, or at least haven’t found them to be very or extremely importantNational Study of Undergraduate ECAR yet.” Students and Information Technology, 2012 Who Owns Smartphones? Source: Pew Research Center’s Internet & American Life Project, Summer Tracking Survey, August 7-September 6, 2012. N=3,014 adults ages 18 and older. Interviews were conducted in English and Spanish and on landline and cell phones (1,206 cell calls were completed). Margin of error is +/- 2 percentage points.
  • 3.
  • 4. Mobile Internet use, by demographics Source: The Pew Research Center's Internet & American Life Project’s August Tracking Survey conducted July 25-August 26, 2011. N=2,260 adults age 18 and older, including 916 interviews conducted by cell phone. Interviews were conducted in both English and
  • 5. Smartphone ownership demographics Source: Pew Research Center’s Internet & American Life Project April 26-May 22, 2011 and January 20-February 19, 2012 tracking surveys. For 2011 data, n=2,277 adults ages 18 and older, including 755 interviews conducted on respondent’s cell phone. For 2012 data, n=2,253 adults and survey includes 901 cell phone interviews. Both 2011 and 2012 data include Spanish-language interviews.
  • 6. Source: The Pew Research Center's Internet & American Life Project, April 26 – May 22, 2011 Spring Tracking Survey. n=2,277 adult internet users ages 18 and older, including 755 cell phone interviews. Interviews were conducted in English and Spanish.
  • 7. Which cell internet users go online mostly using their phones? Source: Pew Research Center’s Internet & American Life Project, March 15-April 3, 2012 Tracking survey. N=2,254 adults ages 18 and older, including 903 interviews conducted on respondent’s cell phone. Margin of error is +/-3.7 percentage points based on those who use the internet or email on their cell phone (n=929). *Represents significant difference compared with non- starred rows in group. **Represents significant difference compared with all other rows in group.
  • 8.
  • 9. Source: ECAR National Study of Undergraduate Students and Information Technology, 2011
  • 10. Source: ECAR National Study of Undergraduate Students and Information Technology, 2012
  • 11. Source: ECAR National Study of Undergraduate Students and Information Technology, 2012
  • 12. 2011 Horizon Report 2012 Horizon Report Time-to-Adoption Time-to-Adoption One Year or Less One Year or Less • Electronic Books • Mobile Apps • Mobiles • Tablet Computing Two to Three Years Two to Three Years • Augmented Reality • Game-Based Learning • Game-Based Learning • Learning Analytics Four to Five Years Four to Five Years • Gesture-Based Computing • Gesture-Based Computing • Learning Analytics • Internet of Things
  • 13. Source: ECAR National Study of Undergra duate Students and Informati on Technolog y, 2010
  • 14. *indicates statistically significant differences compared with whites. Source: The Pew Research Center's Internet & American Life Project, April 26 – May 22, 2011 Spring Tracking Survey. n=2,277 adults ages 18 and older, including 755 cell phone interviews. Interviews were conducted in English and Spanish.
  • 15. Mobile Teaching vs. Mobile Learning • Higher education historically has focused on instructors teaching rather than students learning, an ineffective approach that could seriously hamper the promise of mobile learning. • Successful student learning emerges from active engagement, connection to the students' prior knowledge, and simulation of real world experiences — all facilitated by engaging learners' senses through multimedia. • Higher education should stop thinking about these powerful mobile multimedia devices as only consumption devices — to live up to the promise of mobile learning, students http://bit.ly/MobileTeach
  • 16. “Given students’ ownership of Students and preference for • are unconfident that they small, mobile have the technology skills to devices, institutions and meet their needs. instructors may have an • want/need for instructors opportunity to make more to model incorporating effective use of mobile technology into technologies to communicate teaching, learning, and with, educate, and support research. students. Many students seem eager to communicate more with their instructors online, to use their mobile devices for coursework, and to reach out for help when they Source: ECAR National Study of Undergraduate need it.” Students and Information Technology, 2011
  • 17. Among students who use a smartphone for academics, • 44% use an iPhone • 46& use an Android device Source: ECAR National Study of Undergraduate Students and Information Technology, 2012
  • 18. CC image posted at Flickr by Roozbeh Rokni
  • 19. CIOs & Institutions Although… “In general, IT organizations believe they are reasonably well prepared to meet the expected demands for mobile computing across the four areas of general communication, instruction, administration, and research.” • More than 1/3, no spending on mobile-enablement • Varied staffing levels dedicated to mobile • 40% did not mobile-enable any service • More services geared towards students ECAR Report: Mobile IT in Higher Education, 2011
  • 20. Why mobile learning? Source: ECAR National Study of Undergraduate Students and Information Technology, 2011
  • 21. How mobile composition? Process: Emphasis on Invention Multimodal Production CC image posted at Flickr by Nar8iv / Scott W CC image posted at Flickr by Nils Geylen
  • 22. How will we support it? CIOs & Institutions Although… “In general, IT organizations believe they are reasonably well prepared to meet the expected demands for mobile computing across the four areas of general communication, instruction, administration, and research.” • More than 1/3, no spending on mobile-enablement • Varied staffing levels dedicated to mobile • 40% did not mobile-enable any service • More services geared towards students ECAR Report: Mobile IT in Higher Education, 2011

Notas del editor

  1. ECAR 2011 survey:• A full-sized laptop computer is one that is designed to be portable; it usually weighs more than two pounds; the keyboard and monitor are usually attached to each other. • A lightweight netbook or tablet computer is highly portable; it usually weighs less than two pounds; its monitor is small (usually 10” or less) and the keyboard may be small and built in or the keys may be displayed in video on a touch screen. iPad is included here. • A dedicated e-book reader is a portable device whose sole function is as a platform for reading electronic books and certain other electronic publications. Examples include the Kindle, NOOK, and the like; iPad and similar tablet devices serve many other functions and so are not included here. • A handheld device is usually about the size of a cellular telephone and often includes one; it has a screen that can show e-mail messages, web pages, video, etc.; and its keyboard is a few inches across, at most. We are not interested in devices that are plain cellular phones or are music/video players only, such as certain iPods. Pew: smartphone defined as adults who either say their phone is a smartphone when asked or say their phoen runs on the Android, blackberry, iPhone, Palm, or Windows platforms.
  2. NOTICE DATE… SEPT 2012And as of 2011, 56.24% of Americans have attended college (some college  PhD): http://www.census.gov/hhes/socdemo/education/data/cps/2011/tables.html (US Census data)
  3. 88% cell phone; EDUCAUSE doesn’t even ask undergrads whether they own a cell phone; only if smartphoneDesktop down while laptop going upSpikes in e-reader &amp; tablets (chuckle over tablet; both Susan and I had them before they were cheap…I miss mini-me)
  4. Over number of those attending/have attended college;Average college age ranges- high %Transition on “no statistical significance”
  5. Want to especially focus on growth in Race/Ethnicity less than one yearWhite—15%Black &amp; Hispanic – 5% --STILL HIGHER
  6. Mobile Access Gap…Black &amp; Hispanic mostly go online through mobileLower income householdsTELL STORY ABOUT MY MESA PROJECT
  7. UGH…this begins to blow up the story I want to make about socio-economics &amp; access…10% is still a recognizable number
  8. HOWEVER…Students at two-year institutions differ from other undergraduates in their technology ownership and preferences. Students at associate’s colleges and other two-year programs are more likely to own stationary technologies, such as desktop computers and stationary gaming and video devices, particularly in comparison to students at doctorate-granting institutions. Students at institutions that award master’s and doctorate degrees are more likely to own portable technologies, such as laptops, iPods, webcams, thumb drives, and Wi-Fi devices. Still, there are both mobile devices (e.g., iPads) and stationary technologies (e.g., HDTVs) for which there are no significant differences among students at institutions of different Carnegie Classifications. In addition, the preference for Windows platforms is significantly higher among students attending associate’s colleges or other two-year programs than it is among those attending other institutions. Seventy four percent of students at associate’s colleges prefer Windows PCs, compared to 58 percent of all other students.
  9. THE INTERNET OF THINGShe Internet of Things has become a sort of shorthand for network-aware smart objects that connect the physical world with the world of information. A smart object has four key attributes: it is small, and thus easy to attach to almost anything; it has a unique identifier; it has a small store of data or information; and it has a way to communicate that information to an external device on demand. The Internet of Things extends that concept by using TCP/IP as the means to convey the information, thus making objects addressable (and findable) on the Internet.
  10. My Rant…EDUCAUSE Quarterly, March 29, 2011
  11. BYOD—you’ve scene what forcing a colleague or student on to a platform in a computer lab does…???Hacking—think of it as an aspect of the rhetorical context…http://blog.nielsen.com/nielsenwire/consumer/more-us-consumers-choosing-smartphones-as-apple-closes-the-gap-on-android/
  12. http://blog.nielsen.com/nielsenwire/online_mobile/who-owns-smartphones-in-the-us/
  13. http://www.educause.edu/library/resources/mobile-it-higher-education-2011-reportECAR Report: Mobile IT in Higher Education, 2011“Institutions pursuing a balanced approach to mobile development—one that includes elements from several strategies, such as mobile web, native apps, or mobile frameworks—tend to report greater progress.”Mobile frameworks: cell coverage and ubiquitouswi-fi
  14. http://www.educause.edu/library/resources/mobile-it-higher-education-2011-reportECAR Report: Mobile IT in Higher Education, 2011“Institutions pursuing a balanced approach to mobile development—one that includes elements from several strategies, such as mobile web, native apps, or mobile frameworks—tend to report greater progress.”Mobile frameworks: cell coverage and ubiquitouswi-fi