This aims to give you the information you need to choose which of the big 3 social media sites you want to promote your business on, some do's and don'ts for each and a brief introduction to blogging.
Simple Social Media Marketing - The Do's and Don'ts
1.
2.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
Notas del editor
My name is Rebekah Harriman and I Set up R&R VA Services, a virtual assistant business that specialises in working with creative businesses, 18 months ago, after returning to full time work after the birth of my second child. I initially set it up alongside my day job which is where my love affair with social media for business began!Social media allowed me to network, find my peers, gain support and indeed some of my first clients whilst working the unorthodox hours running a business alongside a day job and children meant I had to do!As my business and my reputation has grown the differing social media have served me with different purposes and are now allowing me to spread my reputation more nationally through LinkedIN with more traditional businesses and showcase other aspects of my business to a wider audience. I’m not an aspect on any of the social media or blogging that I’m going to talk about today but someone who is a an avid user and consumer of these mediums. They are always changing and there is always something to learn
So why use SM to market your business??3 million tweets are posted on Twitter per day5 billion minutes are spent on Facebook each day1 billion items of content (web links, news stories, blog posts, notes, phots) are shared on Facebook each weekIf Facebook was a country it would be the 8th most populated in worls, just ahead of Japan73% of all web users read blogs
You don’t have to be on all of them! You need to be where your customers are….
An important feature to note is that Twitter can be indexed via Google. If you search for RRVA or Rebekah Harriman in Google the first entry to appear will be my twitter profile.
Also brand your background, add a photo to your profile – it is both excellent PR and makes you and your company recognisable but it also makes it more serious that you have spent a bit of time on how you are presenting yourself.Twitter is a 2 way conversation – you are inviting people to talk to you not just be talked at by you!
allows users to build their business and professional contacts in an online network and see them visuallyYou can create and join groupsHas applications for linking to blogsfind you via your location and expertiseYou can find out who people you know are connected to – and ask for an introduction!
Anyone got any other examples??
• Pages are quickly indexed by the Search Engines based on the keywords used in the Business Page Title (Ie. VAClassroom - #10 in Google) • Able to set-up multiple business pages based on different services or niches in your business (Consulting Services, Products, etc....) Remember you can have a facebook page for your business that people can ‘like’ but they still can’t see your personal profile! Well unless you friend them that is..
Any other ones
This is a massive topic!!! So these are some very basicsBlogging requires passion and authority – these can be hard to maintain!