6. Team’s Business model (Bird’s eye view) Core Capability 6 developer, LAMP Technology, Zend Framework, Drupal CMS, Creative Designers, R&D and Innovation, Internet Marketing, Client Relationship, Business Development, Projects Assets, DBA & LAMP Admin, Shared Resource (Testing, QMS, Japanese Language Team) Partner Network Existing - Torrid, EasySMS, YMSL and YMSLX Proposed – IaaS and PaaS provider, Google, Yahoo, Zend, Drupal Value Configuration YMSLI – SaaS based NPD, API Integration, CMS, Internet Marketing. Partners – PaaS, IaaS, MVAS Gateway etc. Value Proposition Faster, Better, Cheaper, Max Value, Min Risk, Long life cycle, Complete range web and mobile based Solution in B2C, B2B, B2E, Business Intelligence, MVAS, Internet/Social Media Marketing , 24x7 BPO/Call Center Support Customer Relationship Customer Equity – Acquisition, Retention, Add-on. Mechanism – Creating Kando, Brand, Personalization, Recommendation Distribution Channel Direct, eShop, Partners Reach Channel – Internet, Social Media, Trade show, Email, SMS, Phone, Referrals Target Customer IYM, YMC and Group Co., Japanese MNC in India, Automobiles OEM, European SME (Application testing), Australian SME (Selling/Profit), Existing YMSL Group clients Revenue Streams Subscription, Products (Sale), Ecosystem, Advertising, Ancillary, Services, Network Effects Cost Structure Partners – PaaS, IaaS, MVAS Gateway YMSLI – SaaS, Marketing, Operation, Maintenance INFRASTRUCTURE OFFERS CUSTOMER FINANCE
7. Team User Experience Design 1. Web 2.0 based GUI 2. Jquery & Ajax expertise 3. Creative Designing Team R&D Innovation 1. 30% resources in R&D 2. Co-innovation conceptual framework 3. Stage-Gate process 4. Idea-Point – Ideas & Concepts pool Internet Marketing 1. 1~3 members for blogging, Social Meadia Marketing and profile maintaining on facebook, orkut etc. 3. Achieved 2 nd highest ranking of India Yamha website within YMC group and 1 st within Indian competitor's websites Client Relationship and Business Development 1. Prompt responsiveness 2. 24x7 Support 3. User Story – Agile req. collection process 4. Team Intranet for client & team collaboration (Under Dev.) LAMP Admin, DBA, Testing, QMS, Call Center, Japanese Team 1. One fulltime/Dedicated DBA & LAMP Admin 2. Three Shared resource for testing 3. Call Center/BPO shared resource for event management, SMS & email marketing for IYM 4. Two Quality facilitator, One QMS Consultant as shared resource 5. One Japanese Business Relationship Manager and Two Translator/Interpreters Projects Assets/Showcase 1. Enterprise Blog for Internet and Intranet 2. Social Community Portal 3. eContest 4. Photo Contest 5. KPI dashboard (Business Intelligence) 6. Dealer on Map 7. Creative Micro-sites 8. Creative templates, cards etc. 9. Mobile site/application 10. Web Lead Management (Under Dev.) 11. GarageSale – C2C portal (Under Dev.) 12. IYM website maintenance (many new modules added) 13. Products catalogue/showcase (under dev.) LAMP based Web & mobile application development 1. Six PHP, Zend, Drupal developer 2. W3C certified in PHP 3. UML Certified 4. Young, Smart and Highly motivated 3.1 Infrastructure >> 3.1.1 Core Capability 3. Team Business Model
8. 3. Team Business Model New Business Model Ecosystem Cloud Computing Service Provider Google, Yahoo, Drupal, Zend Crowd Sourcing Open Community Torrid (LAMP Admin) Team YMSLI YMSL & YMSLX Easy SMS & Mobile services provides Drive Towards the 10% Economy Growth Target Existing partner Proposed Partner 3.1 Infrastructure >> 3.1.2 Partners
9. 3. Team Business Model Team YMSLI Google, Yahoo, Zend, Drupal YMSL Group (YMSLJ & YMSLX) Cloud Computing Service Provider Crowd Sourcing (Open Community Domain experts) SMS & Mobile Services Provider Co-Innovation Mobile Value Added Services (Network, Gateway etc.) Customization (Drupal, Wordpress & other Open Source Application) Testing as a Service Guidance & Support Platform as a service Infrastructure as a service Content Creator (Multilingual Content creation) Working together (Collaborate in Apps dev.) Market Optimization (Customer Acquisition) Partner’s Activity Enterprise Support on their Application Software as a service SaaS (New Product Development) Integration as a service (Google & other API) Internet, Social Media Marketing of Client’s Products & Services + YMSLI Services Call Center & Back Office Support 3.1 Infrastructure >> 3.1.3 Value Configuration
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15. Revenue Model Revenue Streams 3.4 Finance >> 3.4.2 Revenue Streams 3. Team Business Model