Your first reporting assignment as a multimedia journalist can be frightening. Here are some lessons learned and words of encouragement UNC student Lander Atkinson during Spring 2009. For more of her work, visit www.ncdropout.org. Created with the support of an APPLES Ueltschi Course Development Grant and the School of Journalism and Mass Communication at UNC-Chapel Hill.

1. By Lander Atkinson

2. Forming Ideas
 It’s good to think outside the box, but realize what is
too advantageous!
 This is the exciting part. Learn as much as you can
about the issue.
 Encourage excitement

3. Technology
 Don’t let it overwhelm you.
 Fight “you don’t know technology because you’re a girl”
 There’s room for mistakes!
 Take advantage of the hours Mr. Thornburg has
available!

4. Technology continued
 Admitting defeat
 If the camera or equipment you have are too advanced
and you do not have time to learn how to use them…
USE SOMETHING ELSE
 Bring along your own digital camera or voice recorder

5. Interviews
 Of course, call and call again
 Get over the “nagging” feeling
 Prepare, prepare, prepare
 Jump in!

6. Why this story?
 People are taking time to speak with you. Make sure
you have a response to why you are doing this story.
 Remain professional at all times.

7. New Directions or Dead Ends
 You’re story will take a few twists and turns…
Guaranteed!
 It’s a good thing, but be prepared for dead ends (no
callbacks, denied access, not enough time)

8. Tips
 Keep the essentials with you at ALL times
 Pen and notepad
 Batteries
 Chargers (try to charge before, check and double check)
 Extra tapes
 Audio- always always double check
You will run into problems!