Apidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
Media design
1. (Ultima Font) I have chosen this font as a possible
(Home & Hearth Font) I have chosen this font for my cover lines because it is very clear,
font because it is simple so easy to read simple and easy to read. Also similar to passions
but at the same time it is bold so stands sans font the letters are very curved which makes
out on the page. them seem very feminine which is appropriate
since my magazine is aimed towards a female
audience.
Potential
(Passion Sans Font) I have chosen this font Cover Line (Chinacat Font) This font would be
because it is simple and easy to read. It also
incorporates a lot of curves which are associated Fonts appropriate for my magazine because
it is both simple and easy to read. It is
femininity and my magazine is aimed towards a
also quite bold so would stand out on
female audience.
the page without looking too
dramatic.
(Lovely Eunike Hans Font) This font is not only
curved it also looks very relaxed and almost as
if it is hand written. I think this would be (Dock 51) This is my most dramatic possible cover line
appropriate to use in my magazine because I font. I have chosen this font because it is bold so stands
want teenagers to feel they can easily pick up out but also because it is very modern because of the
my magazine . They should enjoy reading the way the letters have been cut into sections. I think this
magazine therefore I don’t want it to look too would be appropriate for my magazine because my
formal. That way they can relate to it more. magazine is about pop music which is very modern
Also although the font is simple it is still bold genre of music. I also think that because this font is
so would be appropriate for a cover line very unique it will catch readers eyes making them
because it would stand out well. more inclined to read the article.
2. Body text
(Century Gothic) I have
chosen this as a potential font (urban jungle) I have chosen this font because
(marcelle) This font is a potential mast head again because the style is it looks slightly like an explosion has just taken
font. I have chosen it because it is very curved basic so easy to read. I have place because of the way parts of the letters are
again like others so has connotations of also chosen it because the missing. which is appropriate since my
femininity. I also chose it because it is very letters are very rounded so magazine is about pop which as a single word
bold and modern. Although it comes across as will appeal to a female can be associated with an explosion. Also the
being very feminine it does has an edge to it audience. fact it looks like an explosion has taken place
because of the way the M is slightly rubbed out could also represent the fact the information in
. This would be appropriate for my magazine the magazine has just exploded so is all new
because unlike many pop magazines on the
market at the moment I plan for my magazine Potential gossip and information. I have also chosen this
font because it is very unique so is eye catching
to be aimed at a slightly older audience of 16-19
Mast Head &
and it is also very bold which makes it stand
year olds so I don’t want my font to look too out.
girly and childish.
Body text
Body Text (corbel) I have picked this font
Fonts out because it isn’t too bold so
could work well on a page that
is suppose to be mainly images
because it wouldn’t distract
from them.
Masthead
(birth of a hero) This font is very modern but
simplistic at the same time . It includes a lot of
rounded shapes which I think makes it appropriate
for my music magazine because to me they could Body text
represent vinyl's or Cds which we associate a lot (forte) This font is both
(Arial rounded MT bold) I have
with music. I also think this font would be rounded and curved so has
chosen this font because it is a basic
appropriate because it is easy to read so people will connotations of femininity. It
font so doesn’t take much effort to
look at my magazine and instantly know what it’s is also bold and easy to read so
read. Also it is a recognized font so
about. will attract a lot of attention
has a professional finish which will
because people will be able to
overall make my magazine look more
read it without any problems
professional. It is also bold so will
and spot it out of a crowd.
stand out easily on a page with a lot
of images.
3. These are examples of the types of
images that will feature in my magazine.
They will all be high quality images
taken in a studio or in a particular set
or location. There may also be a few
taken from live concerts and
performances.
4.
5. Colour Schemes – all of my
potential colour schemes incorporate
colours such as pink and white to
represent the innocent fun associated with
pop music and the femininity of my
magazine. I have incorporated the colour
black into some of the colour schemes
because this is a more mature colour so
could help show that my magazine is for a
slightly older audience interested in pop
music.