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SEO plus SMO – Wholesale
        Proposal



  Samaresh Web Solutions
Samaresh Web Solutions
                                       Expanding Your Web Presence!
                                       Tel: (+91) 801-820-2486 , 0671-249-5350
                                       www.thesws.co

                                       Email: info@thesws.co




Overview


1. Introduction

2.   Strategic Overview & Assessment

3. Company Methodology ( No Secrete )

4.   SEO Plus SMO - Wholesale Packages


5.   Terms & Conditions




SEO plus SMO Proposal                                                 Page 2
Samaresh Web Solutions
                                                          Expanding Your Web Presence!
                                                          Tel: (+91) 801-820-2486 , 0671-249-5350
                                                          www.thesws.co

                                                          Email: info@thesws.co




Introductions
Search Engines like Google, Yahoo and Bing are the primary source for driving traffic to any
website. We do the search marketing research and identify the targeted potential keywords for
your products and service which has high search volume. And then we develop a content
strategy for your website and optimize the site based on the keyword research and search
engines algorithms; Resulting in increase of your website visibility in the search engine result
page [SERP].




      (80% of your targeted traffic can come through Search Engines like GOOGLE, YAHOO! & BING)




SEO plus SMO Proposal                                                                      Page 3
Samaresh Web Solutions
                                                         Expanding Your Web Presence!
                                                         Tel: (+91) 801-820-2486 , 0671-249-5350
                                                         www.thesws.co

                                                         Email: info@thesws.co




Strategic Overview & Assessment




Any SEO project, large or small - should include some sort of early and upfront strategy before
ANY work commences.


Strategy is one of the major keys to success. It should include things like:

   •   A website analysis, to evaluate the site content, layout, linking structure and to begin
       keyword selection and research.

   •   A competitive research stage, to evaluate what competitive sites enjoy high rankings on
       the top three search engines, and to focus on 3-5 of those top competitors.

   •   Finalization of keyword selection.

   •   A benchmark positioning report that demonstrates current position and how many pages
       are listed in each search engine.

   •   Inbound link assessment that counts up the total sites that can be tracked back to your
       site.

   •   Link assessment that counts up the average and weighted inbound links to competitive
       websites.

   •   Is this engagement intended to increase sales on a commerce sites?

   •   Is this engagement intended to generate leads on a services site?

   •   Inform consumers about products and/or events?

   •   Target audience

Depending on scope of services, not all items may be needed. However, it should include how
many hours it will take and estimated time of delivery .This phase if fairly finite.
Restrictive measures could include no of pages, number of sites, etc.


SEO plus SMO Proposal                                                                    Page 4
Samaresh Web Solutions
                                                        Expanding Your Web Presence!
                                                        Tel: (+91) 801-820-2486 , 0671-249-5350
                                                        www.thesws.co

                                                        Email: info@thesws.co



Company Methodology (No Secretes)
Actual work, tools and techniques for much SEO work is available on the Internet today. An
SEO firm should reveal how the work will get done, what is involved, etc. However, it's
important that once you agree on a proposal, you comply with the approach and techniques.

A summary example


How are pages optimized?

   •   This will include the standard on-page factors like TITLE, META, ALT, H1, bolding, etc.
   •   Internal linking structure should be revealed and discussed
   •   Review the SEO vendor's website for "eat your own techniques" approach


How are codes changes applied and managed?

   •   Outline of how code changes will be implemented and tracked (versioning systems are
       normally implemented for larger systems)
   •   How do programmers apply the changes
   •   Team breakdown (SEO agency and Client)


Quality Assurance

   •   Project plan should include not only the implementation schedule, but reviews of text,
       tags and any custom programming (javascript, flash)
   •   Spell checking
   •   Nothing is in the wrong place and tracking for changes

Advanced Issues

   •   Flash, javascript, frames, dynamic URL's and other SEO challenges should be addressed
       before work commences.
   •   Large sites with content driven from a database infrastructure, e-commerce systems and
       similar - should have line items for how to address. This includes URL-rewriting, site
       moves, domain management and more

Submission to Search Engines

   • How are they handled (manual or auto-pilot?)
   • Any additional fees (ex: Yahoo's paid inclusion, and others) should be mentioned
Detailed examples of building inbound links are often presented, but not required

Results Tracking


SEO plus SMO Proposal                                                                   Page 5
Samaresh Web Solutions
                                                        Expanding Your Web Presence!
                                                        Tel: (+91) 801-820-2486 , 0671-249-5350
                                                        www.thesws.co

                                                        Email: info@thesws.co


   •   Reporting on progress and stats are an important item to any SEO project.
   •   Metrics from ranking in the top 10, to shopping cart conversions, traffic volumes and
       increases and type of reports (online, excel, customer viewers) should be disclosed
   •   Ask for a sample report, and how customizable reports could be made, and how often
       they are presented. Weekly and monthly are normal.

Client Involvement

   •   The client is ultimately responsible for complying with the requests and direction as they
       come in. The SEO Vendor should have full access to information as it relates to his/her
       search marketing duties.
   •   Logs, history, traffic, email marketing campaigns, others - these items must be agreed
       to beforehand.




SEO plus SMO Proposal                                                                   Page 6
Samaresh Web Solutions
                                                         Expanding Your Web Presence!
                                                         Tel: (+91) 801-820-2486 , 0671-249-5350
                                                         www.thesws.co

                                                         Email: info@thesws.co




SEO plus SMO - Wholesale Packages
Ethical SEO work + Social Platforms = Organic/Natural Results for longer terms
Search Engine Ranking never seemed so simple, isn't it? With SEO Packages you will get an
easy and effective solution to achieve the top positions of any major search engines like
Google, Yahoo, MSN or any other you ask for...


Our Solution Includes:

   •   Link Building (one-way, inbound, two-way) to the quality websites

   •   Keyword Enrichment and Relevancy Enhancement

   •   Ethical Means of optimizations (under the guidelines of search engine)

   •   Making most of Social Media Optimizations

   •   Fast Organic Results, far earlier than expected

   •   Website Maintenance and Full Assistance for longer terms benefits

   •   Low Rates along with Quality work




       Starter                 Business                     Corporate
   $1250                       $2250                         $5000




SEO plus SMO Proposal                                                                   Page 7
Samaresh Web Solutions
                                                            Expanding Your Web Presence!
                                                            Tel: (+91) 801-820-2486 , 0671-249-5350
                                                            www.thesws.co

                                                            Email: info@thesws.co




Wholesale SEO Packages >>                           Starter     Business Corporate

                                                   1250 USD /   2250 USD /    5000 USD /
Budget
                                                     month        month         month

Timeline                                           4-6 months    4-6 months   4-6 months

Man Hours/Project                                    90 hrs       160 hrs      320 hrs

No. Of SEO plus SMO Projects                         FIVE          FIVE         FIVE

No. Of Dedicated SEO Executives                     THREE          FIVE         TEN

Niche Market Research

Keywords Researched                                   10            20              35

Keywords Finalized                                     5            15              30




ON-PAGE OPTIMIZATION

Site pages optimized

SEO friendly Navigation and Design Optimization

HTML Code and Meta-Content Optimization

Images and Links to be Optimized

HTML sitemap creation

Google XML sitemap creation and regular updating

SEO Copywriting

Google Analytics & Webmaster Tool Setup



SEO plus SMO Proposal                                                                      Page 8
Samaresh Web Solutions
                                     Expanding Your Web Presence!
                                     Tel: (+91) 801-820-2486 , 0671-249-5350
                                     www.thesws.co

                                     Email: info@thesws.co



Robot.txt Optimization

LOCAL SEARCH OPTIMIZATION

Google Places & Map Set Up

Local Web Directory Submission

Local Search Engine Submission

Customer Review Submission




CONTENT DEVELOPMENT STRATEGY

Article Writing                  2            4              8

Press Release Writing            1            2              4

Blog Post                        2            4              8




WEB 2.0 & ARTICLE MARKETING

Ezine Article

Hubpages

Squidoo

Bloggers

WordPress.com

LiveJournal

Blog.com




SEO plus SMO Proposal                                               Page 9
Samaresh Web Solutions
                                                    Expanding Your Web Presence!
                                                    Tel: (+91) 801-820-2486 , 0671-249-5350
                                                    www.thesws.co

                                                    Email: info@thesws.co



BLOG SOCIAL MEDIA OPTIMIZATION ( SMO )

Website blog Installation & Customization

Social Bookmarking & Sharing Plug-in Installation

Email Marketing System Set Up for Blog
subscribers

FaceBook Likes

Twitter Follow

YouTube Channels

RSS Feed




SOCIAL BOOKMARKING

Stumble Upon

Digg

Delicious

Reddit




SOCIAL NETWORKING

Facebook

Twitter

LinkedIn

Blog Engage



SEO plus SMO Proposal                                                          Page 10
Samaresh Web Solutions
                                        Expanding Your Web Presence!
                                        Tel: (+91) 801-820-2486 , 0671-249-5350
                                        www.thesws.co

                                        Email: info@thesws.co



Google Buzz




LINK BUILDING

Web Directories Submission         50           100             200

One Way + Reciprocal Links         12           25              50




DRIVING TRAFFIC

Email Marketing Campaign           5            10              20

Blog Commenting                    20           40              80

Forum Posting                      2             4               8

Classified Ad Creation & Posting   2             4               8

Guest Posting                      2             4               8




MONTHLY REPORTING

Work Status Report

Traffic Analysis Report

Keyword Ranking Report




SEO plus SMO Proposal                                                 Page 11
Samaresh Web Solutions
                                                           Expanding Your Web Presence!
                                                           Tel: (+91) 801-820-2486 , 0671-249-5350
                                                           www.thesws.co

                                                           Email: info@thesws.co




Terms & Conditions
   •   Minimum 3 months contract commitment is required which can be extended as per
       requirements and at least one month notice to terminate the contract
   •   Advance payment for each month's billing cycle via PayPal.com and you can pay either
       through your credit card or paypal account.
   •   Any transaction fee involved in sending money to the contractor paypal account would
       be borne by the client.
   •   Normal office hours (flexible timing to be determined as per client needs under mutual
       consent)
   •   5 days a week (work during weekends/holidays* will attract additional charge under
       mutual consent)


Notes:

   •   The monthly charges per resource are inclusive of project manager supervision, technical
       support, infrastructure cost and local taxes. There are no other additional hidden charges
       involved and no conditions applied.
   •   Any leaves (exclusive of Saturday, Sunday and other company holidays**) will be
       covered by working extra hours during the month or successive months without any
       additional cost


         * No work will be performed during Indian National holidays
         ** Holiday list will be sent separately with the contract or before




SEO plus SMO Proposal                                                                 Page 12
Samaresh Web Solutions
                                                      Expanding Your Web Presence!
                                                      Tel: (+91) 801-820-2486 , 0671-249-5350
                                                      www.thesws.co

                                                      Email: info@thesws.co




Have queries?
Send us an email at info@thesws.co or call us at (+91)8018202486 / (+91)671-249-5350.
Also you can chat with us through skype @ thesws.co or gtalk at thesws.co@gmail.com or
Yahoo messenger @ thesws@ymail.com



To Start the Project
Send us an email ceo@thesws.co with the business details and expectations. We sign the
documents and thereafter, first month's fee needs to be deposited (Payment to be paid in
advance for every month). The work will start within two days of payment.




SEO plus SMO Proposal                                                               Page 13

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SEO Plus SMO Wholesale Plans Packages

  • 1. SEO plus SMO – Wholesale Proposal Samaresh Web Solutions
  • 2. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Overview 1. Introduction 2. Strategic Overview & Assessment 3. Company Methodology ( No Secrete ) 4. SEO Plus SMO - Wholesale Packages 5. Terms & Conditions SEO plus SMO Proposal Page 2
  • 3. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Introductions Search Engines like Google, Yahoo and Bing are the primary source for driving traffic to any website. We do the search marketing research and identify the targeted potential keywords for your products and service which has high search volume. And then we develop a content strategy for your website and optimize the site based on the keyword research and search engines algorithms; Resulting in increase of your website visibility in the search engine result page [SERP]. (80% of your targeted traffic can come through Search Engines like GOOGLE, YAHOO! & BING) SEO plus SMO Proposal Page 3
  • 4. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Strategic Overview & Assessment Any SEO project, large or small - should include some sort of early and upfront strategy before ANY work commences. Strategy is one of the major keys to success. It should include things like: • A website analysis, to evaluate the site content, layout, linking structure and to begin keyword selection and research. • A competitive research stage, to evaluate what competitive sites enjoy high rankings on the top three search engines, and to focus on 3-5 of those top competitors. • Finalization of keyword selection. • A benchmark positioning report that demonstrates current position and how many pages are listed in each search engine. • Inbound link assessment that counts up the total sites that can be tracked back to your site. • Link assessment that counts up the average and weighted inbound links to competitive websites. • Is this engagement intended to increase sales on a commerce sites? • Is this engagement intended to generate leads on a services site? • Inform consumers about products and/or events? • Target audience Depending on scope of services, not all items may be needed. However, it should include how many hours it will take and estimated time of delivery .This phase if fairly finite. Restrictive measures could include no of pages, number of sites, etc. SEO plus SMO Proposal Page 4
  • 5. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Company Methodology (No Secretes) Actual work, tools and techniques for much SEO work is available on the Internet today. An SEO firm should reveal how the work will get done, what is involved, etc. However, it's important that once you agree on a proposal, you comply with the approach and techniques. A summary example How are pages optimized? • This will include the standard on-page factors like TITLE, META, ALT, H1, bolding, etc. • Internal linking structure should be revealed and discussed • Review the SEO vendor's website for "eat your own techniques" approach How are codes changes applied and managed? • Outline of how code changes will be implemented and tracked (versioning systems are normally implemented for larger systems) • How do programmers apply the changes • Team breakdown (SEO agency and Client) Quality Assurance • Project plan should include not only the implementation schedule, but reviews of text, tags and any custom programming (javascript, flash) • Spell checking • Nothing is in the wrong place and tracking for changes Advanced Issues • Flash, javascript, frames, dynamic URL's and other SEO challenges should be addressed before work commences. • Large sites with content driven from a database infrastructure, e-commerce systems and similar - should have line items for how to address. This includes URL-rewriting, site moves, domain management and more Submission to Search Engines • How are they handled (manual or auto-pilot?) • Any additional fees (ex: Yahoo's paid inclusion, and others) should be mentioned Detailed examples of building inbound links are often presented, but not required Results Tracking SEO plus SMO Proposal Page 5
  • 6. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co • Reporting on progress and stats are an important item to any SEO project. • Metrics from ranking in the top 10, to shopping cart conversions, traffic volumes and increases and type of reports (online, excel, customer viewers) should be disclosed • Ask for a sample report, and how customizable reports could be made, and how often they are presented. Weekly and monthly are normal. Client Involvement • The client is ultimately responsible for complying with the requests and direction as they come in. The SEO Vendor should have full access to information as it relates to his/her search marketing duties. • Logs, history, traffic, email marketing campaigns, others - these items must be agreed to beforehand. SEO plus SMO Proposal Page 6
  • 7. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co SEO plus SMO - Wholesale Packages Ethical SEO work + Social Platforms = Organic/Natural Results for longer terms Search Engine Ranking never seemed so simple, isn't it? With SEO Packages you will get an easy and effective solution to achieve the top positions of any major search engines like Google, Yahoo, MSN or any other you ask for... Our Solution Includes: • Link Building (one-way, inbound, two-way) to the quality websites • Keyword Enrichment and Relevancy Enhancement • Ethical Means of optimizations (under the guidelines of search engine) • Making most of Social Media Optimizations • Fast Organic Results, far earlier than expected • Website Maintenance and Full Assistance for longer terms benefits • Low Rates along with Quality work Starter Business Corporate $1250 $2250 $5000 SEO plus SMO Proposal Page 7
  • 8. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Wholesale SEO Packages >> Starter Business Corporate 1250 USD / 2250 USD / 5000 USD / Budget month month month Timeline 4-6 months 4-6 months 4-6 months Man Hours/Project 90 hrs 160 hrs 320 hrs No. Of SEO plus SMO Projects FIVE FIVE FIVE No. Of Dedicated SEO Executives THREE FIVE TEN Niche Market Research Keywords Researched 10 20 35 Keywords Finalized 5 15 30 ON-PAGE OPTIMIZATION Site pages optimized SEO friendly Navigation and Design Optimization HTML Code and Meta-Content Optimization Images and Links to be Optimized HTML sitemap creation Google XML sitemap creation and regular updating SEO Copywriting Google Analytics & Webmaster Tool Setup SEO plus SMO Proposal Page 8
  • 9. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Robot.txt Optimization LOCAL SEARCH OPTIMIZATION Google Places & Map Set Up Local Web Directory Submission Local Search Engine Submission Customer Review Submission CONTENT DEVELOPMENT STRATEGY Article Writing 2 4 8 Press Release Writing 1 2 4 Blog Post 2 4 8 WEB 2.0 & ARTICLE MARKETING Ezine Article Hubpages Squidoo Bloggers WordPress.com LiveJournal Blog.com SEO plus SMO Proposal Page 9
  • 10. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co BLOG SOCIAL MEDIA OPTIMIZATION ( SMO ) Website blog Installation & Customization Social Bookmarking & Sharing Plug-in Installation Email Marketing System Set Up for Blog subscribers FaceBook Likes Twitter Follow YouTube Channels RSS Feed SOCIAL BOOKMARKING Stumble Upon Digg Delicious Reddit SOCIAL NETWORKING Facebook Twitter LinkedIn Blog Engage SEO plus SMO Proposal Page 10
  • 11. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Google Buzz LINK BUILDING Web Directories Submission 50 100 200 One Way + Reciprocal Links 12 25 50 DRIVING TRAFFIC Email Marketing Campaign 5 10 20 Blog Commenting 20 40 80 Forum Posting 2 4 8 Classified Ad Creation & Posting 2 4 8 Guest Posting 2 4 8 MONTHLY REPORTING Work Status Report Traffic Analysis Report Keyword Ranking Report SEO plus SMO Proposal Page 11
  • 12. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Terms & Conditions • Minimum 3 months contract commitment is required which can be extended as per requirements and at least one month notice to terminate the contract • Advance payment for each month's billing cycle via PayPal.com and you can pay either through your credit card or paypal account. • Any transaction fee involved in sending money to the contractor paypal account would be borne by the client. • Normal office hours (flexible timing to be determined as per client needs under mutual consent) • 5 days a week (work during weekends/holidays* will attract additional charge under mutual consent) Notes: • The monthly charges per resource are inclusive of project manager supervision, technical support, infrastructure cost and local taxes. There are no other additional hidden charges involved and no conditions applied. • Any leaves (exclusive of Saturday, Sunday and other company holidays**) will be covered by working extra hours during the month or successive months without any additional cost * No work will be performed during Indian National holidays ** Holiday list will be sent separately with the contract or before SEO plus SMO Proposal Page 12
  • 13. Samaresh Web Solutions Expanding Your Web Presence! Tel: (+91) 801-820-2486 , 0671-249-5350 www.thesws.co Email: info@thesws.co Have queries? Send us an email at info@thesws.co or call us at (+91)8018202486 / (+91)671-249-5350. Also you can chat with us through skype @ thesws.co or gtalk at thesws.co@gmail.com or Yahoo messenger @ thesws@ymail.com To Start the Project Send us an email ceo@thesws.co with the business details and expectations. We sign the documents and thereafter, first month's fee needs to be deposited (Payment to be paid in advance for every month). The work will start within two days of payment. SEO plus SMO Proposal Page 13