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Practicum Final
- 1. Georgia Southern University PRCA 3711- Public Relations Practicum Presentation by: Sam Dershowitz
- 2. Things a Public Relations Student Should Know before entering the field…
- 3. Searching for a Job Start job searching at least 6 months before you graduate! Use job search engines and social networking sites Visit your school’s career services center for tips Do your research! - know basic facts about the company
- 5. If your GPA is lower than a 3.0, it is better to leave it off of your resumeBarbara Nixon's resume writing tips
- 7. Light makeup
- 10. Nice, clean dress shoesWear This Wear This Not This Not This
- 12. Speak with proper grammar
- 13. Have a few questions prepared to ask the interviewer
- 14. Impress the interviewer by showing your knowledge of the company
- 15. Be sure to drop your voice at the end of sentences
- 16. Keep eye contact at all times
- 18. When showing your portfolio to the interviewer, turn your portfolio towards the person
- 20. Staying current with these sites will help you boost your knowledge and gain experience in the PR field
- 22. This book provides helpful tips and step-by-step instructions for planning public relations campaigns. I encourage anyone in the public relations field to reference this book while planning a campaign. Read the case studies to find information that relates to your situation.
- 23. No Week is Typical After speaking with PR professional, and Georgia Southern University Alumna Kempten Taylor, I quickly learned that life as a PR professional is hectic and ever-changing. You must be available at all times to assist clients and address issues. “No week is ever typical. Since you’re not dealing with just one client, you have a variety of different things to do on any given day. Typically I have 10-15 meetings a week. Half of the meetings are with clients, where you review their plans and get approval for communication pieces such as press releases and email campaigns.” - Kempten Taylor
- 24. Tips From Kempten Taylor Q:What three tips would you offer someone just starting out in PR? Think about what you really enjoy because when it comes down to it, you needto be interested in what you’re doing. You should decide if you want to work with an agency or a corporation because they are completely different. 2. Never stop writing. Now that I’m doing managerial things and not writing as much, I realize that it is very hard to get out of the groove. Although you may have other responsibilities, make sure you never stop writing. 3. Know your social media!
- 25. Good Luck!
Notas del editor
- Searching for a job, making your resume stand out, dressing for an interview, rocking an interview, showing off your work: The PR portfolio, Social networking, Linkedin, Trade book, no week is typical, tips from Kempten Taylor
- Start early, plan ahead, do research, know what you want to do
- Direct the information on your resume toward the job you’re applying for, use strong action verbs, you do not need periods at the end of bullet points
- Dress to impress! Girls should wear stocking if wearing a skirt. Boys, watch out for stains and wrinkles!
- Confidence is key! Make it known that you’re the right one for the job. Be able to give examples.
- Use dividers, Make sure it’s organized and in a nice, professional portfolio
- Join the websites! You will have the opportunity to meet people from different backgrounds who can become valuable connections.
- Most executives from Fortune 500 companies are members.
- Use as a reference guide. Not an easy read.
- Kempten works at Green Olive Media in Atlanta Georgia
- Take these tips from a successful PR professional!