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Heineken Acquired Fraser and Neave’s
    Stake in Asia Pacific Breweries Source:-Reuters
                                    Date:-3-8-2012
Deal Overview
• Dutch Company acquired F&N Stakes in APB for
  4.1 billion US dollars
• Deal is strategically important for Heineken for
  its Pan-Asia footprints
• Heineken own 9.5% stake directly in APB and
  65% jointly with F&N ,effective share is 42%
• Type :-Horizontal
• Heineken offered S$50 per share
• Goldman Sachs is advising F&N while Credit
  Suisse is advising F&N
World Beer
                Market
• Global Beer consumption was 210 bn liters in 2011
• Top four are Anheuser Busch InBev, SABMiller,
   Heineken, Carlsberg
• Top four brewery accounts for more than 50% of
  production
• This is due to M&A rather than organic growth
• Since 1997 the four companies have made a total of
  57 acquisitions amounting to 82 billion EURO
Market Share of big 4
breweries
Company       Market
                    Share(%)(2010)
Anheuser Busch      23.5
InBev
SABMiller           12.5
Heineken            7.5%
Carlsberg           6.7%
   M&A as a Driver of Global
   Competition in the Brewing
            Industry
Acquiring   Target         Combined
Company     Company
INBev       Anheuser       Anheuser
            Busch          Busch InBev
Miller      South Africa   SABMiller
            Breweries
Year      AB InBev        SABMiller          Heineken    Carlsberg         Total
1997     M&A in Beer Industry                           152          152
1998                                         119                     119
1999                                         877                     877
2000     2915                                           563          3479
2001     3810                                169                     3979
2002     491             223                 1164                    1878
2003     1210            350                 1541                    3101
2004     4301            814                            510          5624
2005     1827            6262                567                     8656
2006     575             262                                         837
2007                     529                                         529
2008     41173           816                 182        5466         47638
2009                     837                                         837
2010                                         4434       292          4726
       Note:-Deals Value are in Mln Euro’s
M&A impact on
growth of big 4
  Breweries
  Turnover in Billion Euro
Company 2000      2010   Growth
A-B InBev   5.9   26.0   340%

SABMiller   3.4   14.7   332%

Heineken    7.0   13.6   95%

Carlsberg   4.8   8.0    67%
Group
• It ‘s Amsterdam Stock Exchange listed
  company established in 1873

• Heineken have global presence with
  operations in 71 countries

• Heineken’s reputed brands are Amstel, Bira
  Moretti, Primus, Sagres and many more

• Joint Venture brand includes Anchor, Cristal,
  Kingfisher and Tiger
Asia Pacific
         Breweries have
• APB is Singapore Listed Company
 presence in brewery since 1883

• It is a part of Fraser and Neave which is
  Pan –Asia consumer group

• Top Brands includes Tiger, Baron’s Strong
  Brew, Bintang Beer etc
38.50
                                                                                                                             38.00
                                                                                                                     37.50
                                                                                                             37.00
                                                                                                     36.50
                                                                                             36.00
                                                                                     35.50
                                                                             35.00
                                                                     34.50
                                                             34.00
                                                08/03/2012
                                                08/02/2012
                                             08/01/2012
                                            07/31/2012
                                            07/30/2012
                                           07/27/2012
                                           07/26/2012
                                          07/25/2012
                                          07/24/2012
                                          07/23/2012
                                         07/20/2012
                                         07/19/2012
                                        07/18/2012
                                        07/17/2012
                                       07/16/2012
                                       07/13/2012
                                      07/12/2012

                                      07/11/2012

                                     07/10/2012
                                                                                                                                                                  Heineken




                                     07/09/2012

                                    07/06/2012

                                    07/05/2012

                                    07/04/2012

                                   07/03/2012

                                   07/02/2012
                                                                                                                                                    Share Price
                                                                                                                                        In Euro’s




Source:-Amsterdam Stock Exchange
Asia Pacific Breweries
60.00
                                         Share…

50.00

40.00

30.00

20.00

 10.00

  0.00



                                        Share…




                    Source:-Singapore Stock Exchange
Valuation
Threat
                                Opportunit
               Weakne
 Streng                             y
                 ss
   th          1] High           1] Focus on       1] M & A by
1] Strong
               Distribution      Asia Pacific      the
Brand Name
               Cost                                Competitors
                                 2]Diversificati
2] Expertise
               2] Green Field    on
in Quality
Prod.
                                 3] Beers for
                                 Women
3] Strong
Distribution
Network
Cheer
s..!!

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M&A-Henieken and APB

  • 1. Heineken Acquired Fraser and Neave’s Stake in Asia Pacific Breweries Source:-Reuters Date:-3-8-2012
  • 2. Deal Overview • Dutch Company acquired F&N Stakes in APB for 4.1 billion US dollars • Deal is strategically important for Heineken for its Pan-Asia footprints • Heineken own 9.5% stake directly in APB and 65% jointly with F&N ,effective share is 42% • Type :-Horizontal • Heineken offered S$50 per share • Goldman Sachs is advising F&N while Credit Suisse is advising F&N
  • 3. World Beer Market • Global Beer consumption was 210 bn liters in 2011 • Top four are Anheuser Busch InBev, SABMiller, Heineken, Carlsberg • Top four brewery accounts for more than 50% of production • This is due to M&A rather than organic growth • Since 1997 the four companies have made a total of 57 acquisitions amounting to 82 billion EURO
  • 4. Market Share of big 4 breweries Company Market Share(%)(2010) Anheuser Busch 23.5 InBev SABMiller 12.5 Heineken 7.5% Carlsberg 6.7% M&A as a Driver of Global Competition in the Brewing Industry Acquiring Target Combined Company Company INBev Anheuser Anheuser Busch Busch InBev Miller South Africa SABMiller Breweries
  • 5. Year AB InBev SABMiller Heineken Carlsberg Total 1997 M&A in Beer Industry 152 152 1998 119 119 1999 877 877 2000 2915 563 3479 2001 3810 169 3979 2002 491 223 1164 1878 2003 1210 350 1541 3101 2004 4301 814 510 5624 2005 1827 6262 567 8656 2006 575 262 837 2007 529 529 2008 41173 816 182 5466 47638 2009 837 837 2010 4434 292 4726 Note:-Deals Value are in Mln Euro’s
  • 6. M&A impact on growth of big 4 Breweries Turnover in Billion Euro Company 2000 2010 Growth A-B InBev 5.9 26.0 340% SABMiller 3.4 14.7 332% Heineken 7.0 13.6 95% Carlsberg 4.8 8.0 67%
  • 7. Group • It ‘s Amsterdam Stock Exchange listed company established in 1873 • Heineken have global presence with operations in 71 countries • Heineken’s reputed brands are Amstel, Bira Moretti, Primus, Sagres and many more • Joint Venture brand includes Anchor, Cristal, Kingfisher and Tiger
  • 8. Asia Pacific Breweries have • APB is Singapore Listed Company presence in brewery since 1883 • It is a part of Fraser and Neave which is Pan –Asia consumer group • Top Brands includes Tiger, Baron’s Strong Brew, Bintang Beer etc
  • 9. 38.50 38.00 37.50 37.00 36.50 36.00 35.50 35.00 34.50 34.00 08/03/2012 08/02/2012 08/01/2012 07/31/2012 07/30/2012 07/27/2012 07/26/2012 07/25/2012 07/24/2012 07/23/2012 07/20/2012 07/19/2012 07/18/2012 07/17/2012 07/16/2012 07/13/2012 07/12/2012 07/11/2012 07/10/2012 Heineken 07/09/2012 07/06/2012 07/05/2012 07/04/2012 07/03/2012 07/02/2012 Share Price In Euro’s Source:-Amsterdam Stock Exchange
  • 10. Asia Pacific Breweries 60.00 Share… 50.00 40.00 30.00 20.00 10.00 0.00 Share… Source:-Singapore Stock Exchange
  • 12. Threat Opportunit Weakne Streng y ss th 1] High 1] Focus on 1] M & A by 1] Strong Distribution Asia Pacific the Brand Name Cost Competitors 2]Diversificati 2] Expertise 2] Green Field on in Quality Prod. 3] Beers for Women 3] Strong Distribution Network