Lead Generation, Sales, Revenues, Expense, profit, IT, Leads, loyalty, marketing

1. Operation Vanilla Program roll out document

3. Operation Vanilla Background

5. How are the Geographical dynamics in Server market shifting? Key Takeaway : Most of the growth happening in Tier 2 ( Non-Metro) cities Server Category Revenue IT Growth Mumbai Delhi Bangalore Chennai Hyderabad Kolkata Pune Chandigarh Bhuvneswar Coimbatore Surat Guwahati Nagpur Trivandrum Jaipur Vizag Cochin Indore Bhopal Lucknow Baroda Jamshedpur A`bad Madurai Ahmedabad Size of the Bubble Indicates Size of the market or City total IT Spending.

6. Key Takeaway: Other companies can have better dealer penetration in matured market while HP has a better dealer penetration in emerging market such as Pune How are Server companies placed in Tier 2 cities? Server Dealer Penetration Server Category Growth HP IBM Sun Others Ahmedabad Aurangabad Bangalore Baroda Bhopal Bhuvneswar Chandigarh Chennai Cochin Coimbatore Delhi Guwahati Hyderabad Indore Jaipur Jamshedpur Kolkata Lucknow Madurai Mumbai Nagpur Pune Surat Trivandrum Vizag Size of the Bubble Indicates Size of the server market. Consolidate Penetrate Wait Hold

8. Program Objectives & Overview

11. Operation IT CO. Flowchart Tele callout agency Customer Distributor Reseller Marketing Server Brand BPO Warm leads H O T L E A D S F O L L O W U P Report Report Report Primary Monitoring Unit Execution Unit

12. Close Not Interested Converted Feed back to IT CO. Call again after 30 days Send the lead to the IT CO. Dealer Follow up with IT CO. dealer Not Converted Converted to lead Close Send details to IT CO. dealer Calls on the specified date Lead Follow up lead Customer not interested Customer Interest Telecalling to the customer Close Customer not interested Close Feedback to IT CO. Follow up with IT CO. Dealer Pass to IT CO. Dealer Lead Follow up as per requirement Pass to IT CO. Dealer Close Not Interested Interested Close Still not interested Call back in 20-25 days Customer Interested Follow up Lead

14. Critical Milestones

16. Program Monitoring & Reports

17. Monitoring & Reports

18. Monitoring & Reports

19. Monitoring & Reports

25. Tele caller Rewards Very Important for a complete success on the brand!!!

26. Questions & Suggestions ?

27. Thank you