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This presentations targets students or working professionals. You may know Google for search, YouTube, Android, Chrome, and Gmail, but did you know Google has many developer tools, platforms & APIs? This comprehensive yet still high-level overview outlines the most impactful tools for where to run your code, store & analyze your data. It will also inspire you as to what's possible. This talk is 50 minutes in length.
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AdWords in 10 steps
1.
Adwords in 10
steps
2.
3.
#1 Account
4.
#2 Campaign
5.
#3 Settings Location |
Language | Device | Networks | Time
6.
#4 Ad Groups
Theme | Language
7.
#5 Keywords Site |
Competition | Get inspired
8.
#6 Keyword Match
Types Broad | Phrase | Exact
9.
#7 Negatives
10.
#8 Ads Relevant |
Call to Action | Landing Pages | Alternate
11.
#9 Measure Does it
work? | Optimize
12.
#10 Conversion
Tracking
13.
Freebie
14.
#11 Link AdWords
& Analytics
15.
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