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Virtualization & Private Cloud
                          Welcome



CloudCon: Financial Services
        Executive Guide To Cloud &
   Virtualization for Financial Services


   Vance McCarthy - Program Director
       Thursday, September, 22, 2011
       Start Time: 10am PT / 1pm ET




     Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                        Today’s Agenda

       Featured Analyst
    • Judith Hurwitz - President and CEO of Hurwitz & Associates


      Keynote Case Study Panel
• Executive Guide To Cloud & Virtualization for Financial Services


      Solo Presentations
•     Gordon Haff - Chief Evangelist

•     Snehal S. Antani - Private Cloud Strategy & Product Management

•     Patrick Harding - Chief Technology Officer

•     Chandar Pattabhiram - VP, Product & Channel Marketing, IBM Cast Iron



          Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                              What You’ll Learn


Learn from Customer Successes
• How financial services firms use cloud to improve operations,
meet business KPIs and support innovation for customers.

Technology Overviews
• Tools and technologies to drive impactful business results from
cloud, virtualization and SaaS -- design, deploy, manage

Best Practices and Get Started Templates
• Proven steps financial services firms can follow to successfully
adopt cloud and virtualization



                 Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                                            Overview

      The State of the Financial Services Cloud
Proven Ways To Succeed with Cloud, Virtualization, SaaS – And Avoid Risk

  1. Top trends in cloud, virtualization adoption in the financial sector

  2. Vendor checklists to ensure ROI -- without undue risk.

  3. Federate on-premise security (SSO, identity, etc.) with cloud

  4. When cloud can (and can’t) meet regulatory, compliance, governance

  5. The best ways to use cloud to integrate with financial partners

  6. How to use cloud / virtualization to meet exploding storage needs


                      Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                                  Today’s Format


Featured Analyst (Judith Hurwitz; CEO, Hurwitz & Associates)
• Review of enterprise cloud adoption; focus on sweet spots for private
cloud & virtualization. Presents a checklist for successful projects.

Case Study Keynote Panel (All Hands)
• Each speaker presents a customer Case Study on a cloud solution
(problem, implementation, outcomes)

Drill Down Solo Sessions (Vendor Experts)
• Each expert presenter goes deeper into their solutions, technologies
and vision for financial services-ready cloud



                  Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
  Panel Speaker: Gordon Haff


                                              Gordon Haff
                                  Cloud Evangelist, Red Hat



                             •    Develops strategy, education for Red Hat’s
                                  cloud and virtualization products.
                             •    20+ years IT experience, focusing on large-
                                  scale computing, data centers, cloud and
                                  virtualization
                             •    Expert speaker at leading IT events;
                                  Contributor to The New York Times and CNET.




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Snehal S. Antani


                                     Snehal S. Antani
                                Private Cloud Strategy & Product
                                          Management




                           •     Helps drive IBM’s private cloud strategy
                                 across WebSphere, Tivoli and Rational.
                           •     Former Senior Product Manager for
                                 WebSphere's cloud and virtualization portfolio
                           •     Senior managing consultant, technical lead for
                                 grid. cloud, HPC and middleware.




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Patrick Harding


                                       Patrick Harding
                                    Chief Technology Officer



                             •    Responsible for Ping’s identity technologies
                                  strategy for on-premise and cloud
                             •    20+ years in software development,
                                  networking infrastructure and information
                                  security
                             •    Served as VP and security architect at
                                  Fidelity Investments, in change of security,
                                  identity strategies.




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Chandar Pattabhiram


                               Chandar Pattabhiram
                                  VP, Product & Channel Marketing,
                                           IBM Cast Iron



                              •     Drives go-to-market strategies for IBM
                                    WebSphere Cast Iron’s cloud integration
                                    platform and appliance offerings.
                              •     Supports Cast Iron’s growing list of partners
                                    (integration, cloud, MSP)
                              •     Brings background in SaaS and project
                                    management from his experience working for a
                                    leading consulting firm.


   Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                               For Best Viewing


• Speaker slides are available for download
  Use Download Slides’ button on the right of the viewing area


• Slides include URLs to many valuable
 Web Pages, White Papers, Demos, Downloads and Contacts


• To ask speaker questions
 Type into Submit a Question box at right




                 Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                        Today’s Agenda

       Featured Analyst
    • Judith Hurwitz - President and CEO of Hurwitz & Associates


      Keynote Case Study Panel
• Executive Guide To Cloud & Virtualization for Financial Services


      Solo Presentations
•     Gordon Haff - Chief Evangelist

•     Snehal S. Antani - Private Cloud Strategy & Product Management

•     Patrick Harding - Chief Technology Officer

•     Chandar Pattabhiram - VP, Product & Channel Marketing



          Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
   Today’s Featured Analyst


                                    Judith S. Hurwitz
                                               President, CEO




                           •     Leading consulting & research on distributed
                                 computing since 2002. Focus today on cloud,
                                 virtualization and service management
                           •     Shares pragmatic, holistic look at enterprise
                                 cloud in her Cloud-Centric Weblog
                           •     Co-author of Cloud Computing for Dummies
                                 and Service Management for Dummies



Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Trends in Using Cloud for
Financial Services Sector


    Judith Hurwitz
    President and CEO
    Hurwitz & Associates
Hurwitz & Associates Books on Key Topics
Essential Basics of Cloud & Virtualization
Delivery / Deployment Models in Financial Services

   Delivery models are evolving
      Public and Private clouds
       with highly virtualized
       environment
      Traditional data centers
      Outsourced services
      Software as a Service
      Infrastructure as a Service
      Platform as a Service
      Process as a Service
      Hybrid clouds
Evaluating Clouds for Financial Sector


 Compliance and regulations
  will help dictate decisions

 Public clouds wells-suited to
  highly scalable, lower risk,
  predictable workloads

 Allow firms to experiment with
  new business and delivery
  models (partners and
  customers) with less risk.

 Support highly-specialized
  workloads (CRM for leads; on-
  premise for customers, etc.)
Financial Sector Adoption Trends
            .




 Repetitive simple workloads (email, storage and
  compute services) can be moved to a cloud environment

 Software as a Service applications are well suited to run
  and manage targeted applications (CRM, HR, team
  collaboration, etc.)

 Private cloud environments allow financial firms to easily
  provide services and automate provisioning of resources
  to support secure internal requirements
Clouds To Support Customer Experience

 The focus must be on the
  customer experience

 Provide the customer
  predictable, safe, and
  consistent experience
  (payment services, supply
  chain, mobile etc.)

 Hybrid allows financial IT to
  mix private and public cloud
  services to deliver high-quality
  customer service
Strategies and Planning for Financial Sector Clouds



    All cloud delivery models must be managed as though it
     were a single homogeneous environment.
    All cloud delivery models must abstract any complexities
     away from the customer
    All cloud delivery models should provide a single service
     level agreement based on business requirements
    All cloud delivery models need a consistent method of
     monitoring, measuring, and governing – especially for
     hybrid environments
Service Management Delivers Successful Clouds

Because security, predictability and compliance
requirements are so high in financial services, you should…

  Look at all IT resources as part of your IT environment
   including data center, outsourced services, SaaS applications,
   private and public cloud services.
  Include those services that touch employees, customers,
   partners and suppliers
  Manage all of these as though they are a cohesive
   environment
  Develop a strategy that is based on the Service Level
   Agreement required from your business leaders
Next Steps for Successful Financial Services Clouds

   Do you have a service
    management strategy across
    your data center, public cloud
    services, and private cloud?
   What type of SLA does your
    provider offer? Read the fine
    print
   What is your governance
    model?
   What type of quality of service
    do your customers, suppliers,
    and customers expect and
    demand?
Virtualization & Private Cloud
                            For More Information




Cloud Computing Resource Center
http://www.hurwitz.com/index.php/resource-center/cloud-computing


Cloud Computing for Dummies
http://www.hurwitz.com/index.php/for-dummies/cloud-computing-for-dummies


Service Management for Dummies
http://www.hurwitz.com/index.php/for-dummies/service-management-for-dummies




                    www. hurwitz.com

                   Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
                        Today’s Agenda

       Featured Analyst
    • Judith Hurwitz - President and CEO of Hurwitz & Associates


      Keynote Case Study Panel
• Executive Guide To Cloud & Virtualization for Financial Services


      Solo Presentations
•     Gordon Haff - Chief Evangelist

•     Snehal S. Antani - Private Cloud Strategy & Product Management

•     Patrick Harding - Chief Technology Officer

•     Chandar Pattabhiram - VP, Product & Channel Marketing



          Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
  Panel Speaker: Gordon Haff




                                              Gordon Haff
                                  Cloud Evangelist, Red Hat




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Case Study of Large Banking Firm:

     Why Cloud?



     Gordon Haff
     Cloud Evangelist, Red Hat


26
Case Study of a Large Banking Firm: Why Cloud?
     Reduce cost and increase efficiencies:
        Reduce overal costs/ balance CAPEX and OPEX
        Increase efficiency and flexibility
        Reduce complexity, create lighter weight infrastructure
     Quickly adapt and respond to changing demands
        Increase productivity, innovation and long term product development
     Reduce time to market, ensure competitive advantage
        Drive performance
        Speed development and reaction time
     Stakeholder/Executive Catalysts
        Credit crisis drives push for efficiency gains, cost containment
        Competitive concerns
27
Challenges and Concerns – Real and Imagined

        Change management
        Security
        Scalability
        Integrating existing technology investments into the cloud
        Regulatory adherence




28
Beyond Virtualization with Automation




29
Red Hat Enterprise Linux:
 The Operating System for the Cloud




30
RED HAT NETWORK SATELLITE

Highly scalable lifecycle               Cloud highlights
   management of Red Hat
                                        Satellite APIs provide rich mechanism to
   Enterprise Linux systems             integrate cloud content management
                                        processes
Key benefits                            Satellite provides multi-tenant capabilities to
                                        divide and organize large groups of systems,
Scale logically, locally and globally   both physical and virtual
  with your IT infrastructure
                                        Satellite templates allow groups of systems
Scheduled provisioning, installation    to remain compliant, consistent and secure
  and update                            Satellite provides reports to track inventory
Templatable, flexible provisioning      and content compliance
  and configuration
Deep and broad APIs to integrate
  with existing infrastructure
  management applications



31
JBOSS OPERATIONS NETWORK

Integrated JBoss management            Cloud highlights
                                       JON provides operational visibility and
Key benefits                           control of JBoss middleware in the cloud
Application lifecycle management       JON provides ability to deploy applications
                                       (current), application containers (soon)
Availability and performance           essential for building out JBoss deployments
  management                           in the cloud
Single integrated console to provide   JON provides monitoring of applications in
   visibility for entire JBoss stack   the cloud
Positioned for use across dev, test,   JON provides flexibility to extend JBoss
                                       management to 3rd party vendor products.
  infrastructure, and production
  teams and environments
Positioned today to address both
  admin and ops use cases for
  application managers



32
Use Case: Developer Self-Service




33
Benefits

        Reduced Costs, Increased IT Value:
             “For years you couldn’t prove that IT can generate cost
              savings and potentially revenues for the business, but
              you can now. And that’s exciting.”
        Required Security and Scalability:
             “We already can demonstrate the required levels of
              security and the needed scalability on the cloud today.”
        Increased Speed:
             “We provisioned a server from bare metal to
              operational in five minutes. This got people really
              excited. Previously it could take six weeks...
              Developers want it. The business wants it. Everyone
34
              wants it.”
Virtualization & Private Cloud
         Questions & Answers




Q&A
Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Snehal S. Antani




                                     Snehal S. Antani
                                Private Cloud Strategy & Product
                                          Management




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Customer Adoption Challenges

Snehal S. Antani
antani@us.ibm.com
IBM Cloud Strategy & Product Management
http://snehalantani.googlepages.com
Smarter Computing: System z Analyst Summit




                     Customer Adoption of Private Cloud




38                                                        © 2011 International Business Machines Corporation
     38
Smarter Computing: System z Analyst Summit


Lenses of Cloud

                                         Application
                                       Developer / LOB
                     Goal: Get applications into production faster
                     • Rapid deployment of dev/test/production services
                     • Leverage existing SaaS functions
                     • Leverage turn-key solutions
                     • Deliver differentiated, higher-value solutions

                                                                           Business Development

                                                                 Goal: Capture new business opportunities
                                                                 • Address new market segments with aaS
                                                                   delivery models




                    IT Operations
    Goal: Efficient IT
    • Extract the most value from HW, SW, Labor
          • Virtualize, Standardize, Automate, Optimize
    • Improve QoS
  39
    •39 Leverage compute resources outside of the datacenter                © 2011 International Business Machines Corporation
Smarter Computing: System z Analyst Summit


IT Operations Pains

 •Takes too long to create application infrastructures
       – The average lead time to get a new application environment up and running is 4-6 weeks
          • Approvals, procurement, shipment, HW installation, license procurement, OS installation, application installation,
            configuration

 •Creating middleware infrastructures is a manual and error-prone
 process
       – 30% of bugs are introduced by inconsistent configurations
          • These bugs are often of the most difficult variety to detect
          • They often emerge when moving between dev/test, QA, production



 •Poorly utilized resources driving up hardware & labor costs
       – Because it’s so expensive to set up an environment, there is an incentive to hold onto them even when no longer
         needed “just in case.”
       – Future environments = new hardware, instead of recycling returned hardware, and this takes time and money




  40                                                                                        © 2011 International Business Machines Corporation
       40
                                                                                                                                            40
Smarter Computing: System z Analyst Summit


IT Operations Pains (2)

        1. Static Middleware Infrastructure
             •       Doesn’t react well to spikes in demand
             •       Resources are under-utilized
             •       Not well-aligned with the business


                     The infrastructure should manage provisioning application and
                     middleware resources to achieve some stated business level
                     objectives.


        2. Fragile Middleware Infrastructure
             •       System can’t detect that a failure will probably occur
             •       Failures aren’t isolated, and impact more than it should


                     The infrastructure should monitor and react to conditions that
                     effect the “health” of the cluster-member JVM’s



  41                                                                            © 2011 International Business Machines Corporation
       41
                                                                                                                                41
Smarter Computing: System z Analyst Summit


Customer Approach from 10,000 ft
                                                 Intelligent Management Tier


                                                                Batch
                                                OLTP
                                                               Workloads
                                         Workloads



                                                              Analytics
                                           BPM
                                                              Workloads
                                         Workloads


1. Location of enterprise data dictates public/private cloud placement
2. Establish infrastructure services via Virtualization, Standardization, & Automation
3. Intelligent Workload Management tier to manage workloads
     - Provide cloud-wide chargeback, security, & SLA management
     - Dynamic infrastructure services with real-time WLM
4. Extract more value from the infrastructure using the “right tool for the job”
   42
        42                                                                                                                 42
                                                                           © 2011 International Business Machines Corporation
Smarter Computing: System z Analyst Summit


Establishing Infrastructure Services – Reality
                 Individual                                       Shared                 Virtualized
                Deployment                 Consolidation &       Hardware               Applications
                                                                  App        App
                      Application
                                           Virtualization                                App         App          App

                      Middleware                                  MW         MW          MW          MW          MW

                                                                   OS        OS           OS          OS          OS
                   Operating System

                       Hardware                                   Shared Hardware           Shared Infrastructure



            Challenges                         Expected Benefits
             • Low HW utilization               • Increased utilization of infrastructure
             • Heavily customized               • Rapid deployment through standardization & automation
               infrastructure
   Actual Experiences
    • Ran out of memory, led to lower utilization than expected
    • Virtual Image proliferation: “create an image” is the answer to everything
    • Governance challenges managing multiple platform architectures (x86, P, Z)
    • Ran out of CPU due to inefficient processing

    Solution
      • Service Management: unified operations across all platforms
      • Image management: provide control & consistency of images
      • Application Virtualization: application elasticity & workload management
  43 •   Elastic caching: minimize application footprint                             © 2011 International Business Machines Corporation
     43
      • Workload Optimization: using the right tool for the job.
Smarter Computing: System z Analyst Summit


Adopting the Solution
   Service Automation Management                                 Image Management
   • Automated provisioning and de-provisioning                  • Build and deploy images from master patterns
   • Simplified access to computer, storage, and                 • Federate an image inventory across your environment
   networking resources                                          • Templatize complex app patterns into images
   • Standardization and automation for faster dev, test,        • Shift the management to master images vs instances
   pre-production, and production systems                        • Enable offline analytics and maintenance operations




  Application Virtualization                                     Elastic Caching
  • Elastic application runtimes to meet demand                  • Minimize cache redundancy by using a global cache
  • Pro-active health management                                 • Global cache is fault-tolerant & elastic
  • Continuous Application Availability                          • Balances JVM footprint with performance




                                        Workload Optimization
                                        • Extract the most value from the HW by using the right
                                        platform for the job




  44                                                                                       © 2011 International Business Machines Corporation
       44
Virtualization & Private Cloud
         Questions & Answers




Q&A
Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Patrick Harding




                                       Patrick Harding
                                                               CTO




Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
The Cloud Identity Security Leader
Fundamentals of Cloud Identity
(actually you can take it with you!!)

Patrick Harding
Chief Technology Officer

@pingcto
Megatrends in IT




© 2011 Ping Identity Corporation   49
What’s holding your Cloud business back?

                                                                                      “75% of online
                                                                                      shoppers may
                                                                                        leave or not
                         Customer Satisfaction                                        use a site that
                                                                                          requires
                                                                                       registration”
                         Do customers or partners login more than once?                  USA Today
                                                                                      March 23, 2011



              Productivity
              Do employees have five, ten, or twenty separate logins?
              Do your employees, partners, or customers have tablets or
              smartphones with applets and multiple passwords?


                               Security Risks
                               How long does it take to remove access to critical private and public
                               cloud applications when an employee or partner leaves?

X
© 2011 Ping Identity Corporation
Why is it so hard to secure the Cloud?




                                       eBusiness
Enterprise                                                  Firewall




Existing AAA
                                                   Portal

 Directory

    © 2011 Ping Identity Corporation
Secure the Cloud. Free your Business: A Case Study




© 2011 Ping Identity Corporation                     52
Cloud Identity - Best Practices


1 • Separate identity from applications – centralize IT control of
 •
        identities and access
     Do not proliferate passwords – Integrate identity at the application layer not the presentation layer to lower
     maintenance and avoid user involvement

2 • Adhere to secure and proven industry standards – leverage customer and cloud vendor adoption of trusted
 •   Eliminate passwords – replace with tokens for workforce access
     approaches to Cloud and Mobile SSO
        to cloud
 •   Leverage existing identity infrastructure – look for supported integrations and standards to avoid fragile, high
3 • Adhere to standards – leverage secure and proven identity
     maintenance identity architecture

 •      standards to maximize interoperability and scale
     Avoid multiple purpose-built identity silos – design for flexibility and scale with a single identity architecture
     supporting different use cases

4 • Leverage existing identity infrastructure – look for support for
        integration between existing IdM infrastructure and federation
        mechanisms
5 • Avoid purpose-built identity silos – look for a single identity
        architecture that supports all required use cases, e.g. workforce,
        mobile, consumer, etc
     © 2011 Ping Identity Corporation
                                                                                                                          53
Virtualization & Private Cloud
         Questions & Answers




Q&A
Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Virtualization & Private Cloud
Panel Speaker: Chandar Pattabhiram




                               Chandar Pattabhiram
                                  VP, Product & Channel Marketing,
                                           IBM Cast Iron




   Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
Chandar Pattabhiram, VP of Product and Channel Marketing
IBM Cast Iron (Chandar@us.ibm.com)




                        Connecting the Cloud
                      with WebSphere Cast Iron




                                                           © 2010 IBM Corporation
60 Second Primer on Cloud

                      Cloud Applications = SaaS




                            Applications




                              Platforms




                            Infrastructure




                                                  © 2011 IBM Corporation
Cloud Application (SaaS) Use is Exploding
   70%                                                                                                                                                      Notes on the Data
                                                                                                                                                             Obvious trends away from
   60%                                                                                                                                                        on-premise solutions toward
                                                                                                                                                              SaaS/Cloud solutions for new
                                                                                                                                                              software through at least
   50%                                       On-premise, 68%                                                                                                  2014.
                                                                                                                                                             IT and business executives




                                                                                         On-premise, 59%
   40%                                                                                                                                                        expect their firms to prefer




                                                                                                                Cloud-based, 50%
                                                                                                                                                              buying SaaS/Cloud-based




                                                                                                                                          On-premise, 50%
                                                               Cloud-based, 41%                                                                               solutions rather than
   30%                                                                                                                                                        traditional on-premise
                   Cloud-based, 32%




                                                                                                                                                              solutions after 2014.

   20%



   10%



    0%
                                      2010                                        2012                                             2014

  Source: Saugatuck Technology Inc., 2010 Cloud Business Solutions / SaaS Survey (March 2010), Global N=790



 Saugatuck Insight: Spending on new software solutions will shift to SaaS (Cloud-based). While
 timeframes will vary by region and industry, the general global tipping point will be in 2014. On-premise
 software will not vanish at this point, but will become the minority in new software spending.

                                                                                                                                                                                © 2011 IBM Corporation
                                                                                                           58
And It’s Created a Hybrid World
       Companies have both Cloud and On Premise Applications

       Public Clouds                Private Clouds




         Packaged                                  Home-grown
        Applications                               Applications




 59                                                        © 2011 IBM Corporation
Which Demands Integration
                     Integration is Critical in a Hybrid World

     Public Clouds                           Private Clouds




       Packaged                                                  Home-grown
      Applications                                               Applications




60                                                                       © 2011 IBM Corporation
Why connect the cloud?
Answer: Maximize productivity & investment

          Marketing                                      Shipping



                             Sales




  Hottest Leads                                      Orders




                                          Invoices


                                Finance




                                                          © 2011 IBM Corporation
SaaS Buyers Feeling the Pain

               Of the following, please select your top concerns in deploying a
                                   Cloud Business Solution


                                   Data Security & Privacy concerns                                                                        44%

                           Data and Transaction Integrity concerns                                                     29%

                         Integrating Cloud with legacy applications                                             23%

                                         Ability to customize solution                                          23%

        Ability of end users to adapt to new business processes                                                 23%

                                        ROI of Cloud not yet verified                                         21%

        Availability of enterprise-level support and maintenance                                              20%

                     Integrating Cloud with legacy data structures                                        19%

          Ensuring system performance meets or exceeds SLAs                                               19%

                     Viability of Cloud Business Solutions vendors                                      17%

      Modifying existing IT management and sourcing practices                                           17%

              Integrating Cloud with other Cloud based solutions                                  11%

                                                                           0%                10%        20%           30%        40%


       Source: Saugatuck Technology Inc. global Web survey 2010; n = 790; multiple responses allowed.

                                                                                                                             © 2011 IBM Corporation
WebSphere Cast Iron Cloud Integration
  Connects Hybrid World of Cloud and On-Premise Applications In Days




                                                             © 2011 IBM Corporation
Websphere Cast Iron Integration
      Connects Hybrid World of Cloud & On-Premise Applications In Days

                                                                                           Cloud
                                                                                         Applications


             Cloud
           Applications
                                                                                           On-premise
                                                                                           Applications




              Flexible                           Rapid                       Comprehensive
                       Multi-tenant
                                            Reusable templates (TIPs)
                      Webspere Cast
                        Iron Live                                                                     UI Mashups

 Virtual appliances
          (VMware)
                                                                                   Process Integration

                      Physical appliances
                      (IBM)
                                                                        Data Migration

                                                                                                  © 2011 IBM Corporation
Dow Jones
Case Study: Customer Master Synch
Case Study: Customer Master Synch

                     World Wide leader in news and business information


Business Problems
•    Salesforce .com in the Cloud while
     Advertising Systems behind firewall        Operative

•    Same Customer data in multiple
     systems
•    Changes to customer data needed to
     occur in multiple places              PeopleSoft

      – Drain on productivity
      – Error-prone processes                                 Contracts Hub


Competing Technologies                       Mactiva

•    Custom code
      – Not scalable or cost effective
                                                   Multiple On-Premise Apps – SFDC


66
Case Study: Customer Master Synch

                             Real-time integration in 30 days

Solution
•        Cast Iron Integration synched customer
         hub in SFDC with all other customer
         applications
                                                         Mactiva
                                                                              Customer
•        Ability to use web-services plus FTP to our                            Hub
         Advertising Systems thru firewalls.
•        Verification of Customers done at SFDC
                                                        PeopleSoft
         instead of each of the Advertising Systems
•        Ability to add end points with only
         configuration changes
                                                        Operative

Results                                                 Dashboard



•        Real-time integration achieved in 30 days
                                                        Contract Hub
•        One-Stop-Shopping for Sales
•        Immediate savings on credit checks            Multiple On-Premise Apps – SFDC
•        Cast Iron used as a platform for future
         integration projects
    67
Summary


 Connecting the Cloud = Maximizing your investment in the Cloud
 Both large and midsize financial institutions adopting Cloud Services today
   – Private and Public Clouds
   – Use integration to maximize user Cloud user productivity
 For more info on WebSphere Cast Iron Cloud Integration: http://www.ibm.com/castiron
   – See a live demo
   – Download white papers
   – See a recorded webinar
   – See customer case studies




                                                                                © 2011 IBM Corporation
Virtualization & Private Cloud
         Questions & Answers




Q&A
Copyright © 2011 Enterprise Integration News, Inc. All rights reserved

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Cloud con -financial-services---case-study-keynote-panel-slide

  • 1. Virtualization & Private Cloud Welcome CloudCon: Financial Services Executive Guide To Cloud & Virtualization for Financial Services Vance McCarthy - Program Director Thursday, September, 22, 2011 Start Time: 10am PT / 1pm ET Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 2. Virtualization & Private Cloud Today’s Agenda Featured Analyst • Judith Hurwitz - President and CEO of Hurwitz & Associates Keynote Case Study Panel • Executive Guide To Cloud & Virtualization for Financial Services Solo Presentations • Gordon Haff - Chief Evangelist • Snehal S. Antani - Private Cloud Strategy & Product Management • Patrick Harding - Chief Technology Officer • Chandar Pattabhiram - VP, Product & Channel Marketing, IBM Cast Iron Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 3. Virtualization & Private Cloud What You’ll Learn Learn from Customer Successes • How financial services firms use cloud to improve operations, meet business KPIs and support innovation for customers. Technology Overviews • Tools and technologies to drive impactful business results from cloud, virtualization and SaaS -- design, deploy, manage Best Practices and Get Started Templates • Proven steps financial services firms can follow to successfully adopt cloud and virtualization Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 4. Virtualization & Private Cloud Overview The State of the Financial Services Cloud Proven Ways To Succeed with Cloud, Virtualization, SaaS – And Avoid Risk 1. Top trends in cloud, virtualization adoption in the financial sector 2. Vendor checklists to ensure ROI -- without undue risk. 3. Federate on-premise security (SSO, identity, etc.) with cloud 4. When cloud can (and can’t) meet regulatory, compliance, governance 5. The best ways to use cloud to integrate with financial partners 6. How to use cloud / virtualization to meet exploding storage needs Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 5. Virtualization & Private Cloud Today’s Format Featured Analyst (Judith Hurwitz; CEO, Hurwitz & Associates) • Review of enterprise cloud adoption; focus on sweet spots for private cloud & virtualization. Presents a checklist for successful projects. Case Study Keynote Panel (All Hands) • Each speaker presents a customer Case Study on a cloud solution (problem, implementation, outcomes) Drill Down Solo Sessions (Vendor Experts) • Each expert presenter goes deeper into their solutions, technologies and vision for financial services-ready cloud Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 6. Virtualization & Private Cloud Panel Speaker: Gordon Haff Gordon Haff Cloud Evangelist, Red Hat • Develops strategy, education for Red Hat’s cloud and virtualization products. • 20+ years IT experience, focusing on large- scale computing, data centers, cloud and virtualization • Expert speaker at leading IT events; Contributor to The New York Times and CNET. Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 7. Virtualization & Private Cloud Panel Speaker: Snehal S. Antani Snehal S. Antani Private Cloud Strategy & Product Management • Helps drive IBM’s private cloud strategy across WebSphere, Tivoli and Rational. • Former Senior Product Manager for WebSphere's cloud and virtualization portfolio • Senior managing consultant, technical lead for grid. cloud, HPC and middleware. Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 8. Virtualization & Private Cloud Panel Speaker: Patrick Harding Patrick Harding Chief Technology Officer • Responsible for Ping’s identity technologies strategy for on-premise and cloud • 20+ years in software development, networking infrastructure and information security • Served as VP and security architect at Fidelity Investments, in change of security, identity strategies. Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 9. Virtualization & Private Cloud Panel Speaker: Chandar Pattabhiram Chandar Pattabhiram VP, Product & Channel Marketing, IBM Cast Iron • Drives go-to-market strategies for IBM WebSphere Cast Iron’s cloud integration platform and appliance offerings. • Supports Cast Iron’s growing list of partners (integration, cloud, MSP) • Brings background in SaaS and project management from his experience working for a leading consulting firm. Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 10. Virtualization & Private Cloud For Best Viewing • Speaker slides are available for download Use Download Slides’ button on the right of the viewing area • Slides include URLs to many valuable Web Pages, White Papers, Demos, Downloads and Contacts • To ask speaker questions Type into Submit a Question box at right Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 11. Virtualization & Private Cloud Today’s Agenda Featured Analyst • Judith Hurwitz - President and CEO of Hurwitz & Associates Keynote Case Study Panel • Executive Guide To Cloud & Virtualization for Financial Services Solo Presentations • Gordon Haff - Chief Evangelist • Snehal S. Antani - Private Cloud Strategy & Product Management • Patrick Harding - Chief Technology Officer • Chandar Pattabhiram - VP, Product & Channel Marketing Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 12. Virtualization & Private Cloud Today’s Featured Analyst Judith S. Hurwitz President, CEO • Leading consulting & research on distributed computing since 2002. Focus today on cloud, virtualization and service management • Shares pragmatic, holistic look at enterprise cloud in her Cloud-Centric Weblog • Co-author of Cloud Computing for Dummies and Service Management for Dummies Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 13. Trends in Using Cloud for Financial Services Sector Judith Hurwitz President and CEO Hurwitz & Associates
  • 14. Hurwitz & Associates Books on Key Topics
  • 15. Essential Basics of Cloud & Virtualization
  • 16. Delivery / Deployment Models in Financial Services  Delivery models are evolving  Public and Private clouds with highly virtualized environment  Traditional data centers  Outsourced services  Software as a Service  Infrastructure as a Service  Platform as a Service  Process as a Service  Hybrid clouds
  • 17. Evaluating Clouds for Financial Sector  Compliance and regulations will help dictate decisions  Public clouds wells-suited to highly scalable, lower risk, predictable workloads  Allow firms to experiment with new business and delivery models (partners and customers) with less risk.  Support highly-specialized workloads (CRM for leads; on- premise for customers, etc.)
  • 18. Financial Sector Adoption Trends .  Repetitive simple workloads (email, storage and compute services) can be moved to a cloud environment  Software as a Service applications are well suited to run and manage targeted applications (CRM, HR, team collaboration, etc.)  Private cloud environments allow financial firms to easily provide services and automate provisioning of resources to support secure internal requirements
  • 19. Clouds To Support Customer Experience  The focus must be on the customer experience  Provide the customer predictable, safe, and consistent experience (payment services, supply chain, mobile etc.)  Hybrid allows financial IT to mix private and public cloud services to deliver high-quality customer service
  • 20. Strategies and Planning for Financial Sector Clouds  All cloud delivery models must be managed as though it were a single homogeneous environment.  All cloud delivery models must abstract any complexities away from the customer  All cloud delivery models should provide a single service level agreement based on business requirements  All cloud delivery models need a consistent method of monitoring, measuring, and governing – especially for hybrid environments
  • 21. Service Management Delivers Successful Clouds Because security, predictability and compliance requirements are so high in financial services, you should…  Look at all IT resources as part of your IT environment including data center, outsourced services, SaaS applications, private and public cloud services.  Include those services that touch employees, customers, partners and suppliers  Manage all of these as though they are a cohesive environment  Develop a strategy that is based on the Service Level Agreement required from your business leaders
  • 22. Next Steps for Successful Financial Services Clouds  Do you have a service management strategy across your data center, public cloud services, and private cloud?  What type of SLA does your provider offer? Read the fine print  What is your governance model?  What type of quality of service do your customers, suppliers, and customers expect and demand?
  • 23. Virtualization & Private Cloud For More Information Cloud Computing Resource Center http://www.hurwitz.com/index.php/resource-center/cloud-computing Cloud Computing for Dummies http://www.hurwitz.com/index.php/for-dummies/cloud-computing-for-dummies Service Management for Dummies http://www.hurwitz.com/index.php/for-dummies/service-management-for-dummies www. hurwitz.com Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 24. Virtualization & Private Cloud Today’s Agenda Featured Analyst • Judith Hurwitz - President and CEO of Hurwitz & Associates Keynote Case Study Panel • Executive Guide To Cloud & Virtualization for Financial Services Solo Presentations • Gordon Haff - Chief Evangelist • Snehal S. Antani - Private Cloud Strategy & Product Management • Patrick Harding - Chief Technology Officer • Chandar Pattabhiram - VP, Product & Channel Marketing Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 25. Virtualization & Private Cloud Panel Speaker: Gordon Haff Gordon Haff Cloud Evangelist, Red Hat Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 26. Case Study of Large Banking Firm: Why Cloud? Gordon Haff Cloud Evangelist, Red Hat 26
  • 27. Case Study of a Large Banking Firm: Why Cloud? Reduce cost and increase efficiencies:  Reduce overal costs/ balance CAPEX and OPEX  Increase efficiency and flexibility  Reduce complexity, create lighter weight infrastructure Quickly adapt and respond to changing demands  Increase productivity, innovation and long term product development Reduce time to market, ensure competitive advantage  Drive performance  Speed development and reaction time Stakeholder/Executive Catalysts  Credit crisis drives push for efficiency gains, cost containment  Competitive concerns 27
  • 28. Challenges and Concerns – Real and Imagined  Change management  Security  Scalability  Integrating existing technology investments into the cloud  Regulatory adherence 28
  • 29. Beyond Virtualization with Automation 29
  • 30. Red Hat Enterprise Linux: The Operating System for the Cloud 30
  • 31. RED HAT NETWORK SATELLITE Highly scalable lifecycle Cloud highlights management of Red Hat Satellite APIs provide rich mechanism to Enterprise Linux systems integrate cloud content management processes Key benefits Satellite provides multi-tenant capabilities to divide and organize large groups of systems, Scale logically, locally and globally both physical and virtual with your IT infrastructure Satellite templates allow groups of systems Scheduled provisioning, installation to remain compliant, consistent and secure and update Satellite provides reports to track inventory Templatable, flexible provisioning and content compliance and configuration Deep and broad APIs to integrate with existing infrastructure management applications 31
  • 32. JBOSS OPERATIONS NETWORK Integrated JBoss management Cloud highlights JON provides operational visibility and Key benefits control of JBoss middleware in the cloud Application lifecycle management JON provides ability to deploy applications (current), application containers (soon) Availability and performance essential for building out JBoss deployments management in the cloud Single integrated console to provide JON provides monitoring of applications in visibility for entire JBoss stack the cloud Positioned for use across dev, test, JON provides flexibility to extend JBoss management to 3rd party vendor products. infrastructure, and production teams and environments Positioned today to address both admin and ops use cases for application managers 32
  • 33. Use Case: Developer Self-Service 33
  • 34. Benefits  Reduced Costs, Increased IT Value:  “For years you couldn’t prove that IT can generate cost savings and potentially revenues for the business, but you can now. And that’s exciting.”  Required Security and Scalability:  “We already can demonstrate the required levels of security and the needed scalability on the cloud today.”  Increased Speed:  “We provisioned a server from bare metal to operational in five minutes. This got people really excited. Previously it could take six weeks... Developers want it. The business wants it. Everyone 34 wants it.”
  • 35. Virtualization & Private Cloud Questions & Answers Q&A Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 36. Virtualization & Private Cloud Panel Speaker: Snehal S. Antani Snehal S. Antani Private Cloud Strategy & Product Management Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 37. Customer Adoption Challenges Snehal S. Antani antani@us.ibm.com IBM Cloud Strategy & Product Management http://snehalantani.googlepages.com
  • 38. Smarter Computing: System z Analyst Summit Customer Adoption of Private Cloud 38 © 2011 International Business Machines Corporation 38
  • 39. Smarter Computing: System z Analyst Summit Lenses of Cloud Application Developer / LOB Goal: Get applications into production faster • Rapid deployment of dev/test/production services • Leverage existing SaaS functions • Leverage turn-key solutions • Deliver differentiated, higher-value solutions Business Development Goal: Capture new business opportunities • Address new market segments with aaS delivery models IT Operations Goal: Efficient IT • Extract the most value from HW, SW, Labor • Virtualize, Standardize, Automate, Optimize • Improve QoS 39 •39 Leverage compute resources outside of the datacenter © 2011 International Business Machines Corporation
  • 40. Smarter Computing: System z Analyst Summit IT Operations Pains •Takes too long to create application infrastructures – The average lead time to get a new application environment up and running is 4-6 weeks • Approvals, procurement, shipment, HW installation, license procurement, OS installation, application installation, configuration •Creating middleware infrastructures is a manual and error-prone process – 30% of bugs are introduced by inconsistent configurations • These bugs are often of the most difficult variety to detect • They often emerge when moving between dev/test, QA, production •Poorly utilized resources driving up hardware & labor costs – Because it’s so expensive to set up an environment, there is an incentive to hold onto them even when no longer needed “just in case.” – Future environments = new hardware, instead of recycling returned hardware, and this takes time and money 40 © 2011 International Business Machines Corporation 40 40
  • 41. Smarter Computing: System z Analyst Summit IT Operations Pains (2) 1. Static Middleware Infrastructure • Doesn’t react well to spikes in demand • Resources are under-utilized • Not well-aligned with the business The infrastructure should manage provisioning application and middleware resources to achieve some stated business level objectives. 2. Fragile Middleware Infrastructure • System can’t detect that a failure will probably occur • Failures aren’t isolated, and impact more than it should The infrastructure should monitor and react to conditions that effect the “health” of the cluster-member JVM’s 41 © 2011 International Business Machines Corporation 41 41
  • 42. Smarter Computing: System z Analyst Summit Customer Approach from 10,000 ft Intelligent Management Tier Batch OLTP Workloads Workloads Analytics BPM Workloads Workloads 1. Location of enterprise data dictates public/private cloud placement 2. Establish infrastructure services via Virtualization, Standardization, & Automation 3. Intelligent Workload Management tier to manage workloads - Provide cloud-wide chargeback, security, & SLA management - Dynamic infrastructure services with real-time WLM 4. Extract more value from the infrastructure using the “right tool for the job” 42 42 42 © 2011 International Business Machines Corporation
  • 43. Smarter Computing: System z Analyst Summit Establishing Infrastructure Services – Reality Individual Shared Virtualized Deployment Consolidation & Hardware Applications App App Application Virtualization App App App Middleware MW MW MW MW MW OS OS OS OS OS Operating System Hardware Shared Hardware Shared Infrastructure Challenges Expected Benefits • Low HW utilization • Increased utilization of infrastructure • Heavily customized • Rapid deployment through standardization & automation infrastructure Actual Experiences • Ran out of memory, led to lower utilization than expected • Virtual Image proliferation: “create an image” is the answer to everything • Governance challenges managing multiple platform architectures (x86, P, Z) • Ran out of CPU due to inefficient processing Solution • Service Management: unified operations across all platforms • Image management: provide control & consistency of images • Application Virtualization: application elasticity & workload management 43 • Elastic caching: minimize application footprint © 2011 International Business Machines Corporation 43 • Workload Optimization: using the right tool for the job.
  • 44. Smarter Computing: System z Analyst Summit Adopting the Solution Service Automation Management Image Management • Automated provisioning and de-provisioning • Build and deploy images from master patterns • Simplified access to computer, storage, and • Federate an image inventory across your environment networking resources • Templatize complex app patterns into images • Standardization and automation for faster dev, test, • Shift the management to master images vs instances pre-production, and production systems • Enable offline analytics and maintenance operations Application Virtualization Elastic Caching • Elastic application runtimes to meet demand • Minimize cache redundancy by using a global cache • Pro-active health management • Global cache is fault-tolerant & elastic • Continuous Application Availability • Balances JVM footprint with performance Workload Optimization • Extract the most value from the HW by using the right platform for the job 44 © 2011 International Business Machines Corporation 44
  • 45. Virtualization & Private Cloud Questions & Answers Q&A Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 46. Virtualization & Private Cloud Panel Speaker: Patrick Harding Patrick Harding CTO Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 47. The Cloud Identity Security Leader
  • 48. Fundamentals of Cloud Identity (actually you can take it with you!!) Patrick Harding Chief Technology Officer @pingcto
  • 49. Megatrends in IT © 2011 Ping Identity Corporation 49
  • 50. What’s holding your Cloud business back? “75% of online shoppers may leave or not Customer Satisfaction use a site that requires registration” Do customers or partners login more than once? USA Today March 23, 2011 Productivity Do employees have five, ten, or twenty separate logins? Do your employees, partners, or customers have tablets or smartphones with applets and multiple passwords? Security Risks How long does it take to remove access to critical private and public cloud applications when an employee or partner leaves? X © 2011 Ping Identity Corporation
  • 51. Why is it so hard to secure the Cloud? eBusiness Enterprise Firewall Existing AAA Portal Directory © 2011 Ping Identity Corporation
  • 52. Secure the Cloud. Free your Business: A Case Study © 2011 Ping Identity Corporation 52
  • 53. Cloud Identity - Best Practices 1 • Separate identity from applications – centralize IT control of • identities and access Do not proliferate passwords – Integrate identity at the application layer not the presentation layer to lower maintenance and avoid user involvement 2 • Adhere to secure and proven industry standards – leverage customer and cloud vendor adoption of trusted • Eliminate passwords – replace with tokens for workforce access approaches to Cloud and Mobile SSO to cloud • Leverage existing identity infrastructure – look for supported integrations and standards to avoid fragile, high 3 • Adhere to standards – leverage secure and proven identity maintenance identity architecture • standards to maximize interoperability and scale Avoid multiple purpose-built identity silos – design for flexibility and scale with a single identity architecture supporting different use cases 4 • Leverage existing identity infrastructure – look for support for integration between existing IdM infrastructure and federation mechanisms 5 • Avoid purpose-built identity silos – look for a single identity architecture that supports all required use cases, e.g. workforce, mobile, consumer, etc © 2011 Ping Identity Corporation 53
  • 54. Virtualization & Private Cloud Questions & Answers Q&A Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 55. Virtualization & Private Cloud Panel Speaker: Chandar Pattabhiram Chandar Pattabhiram VP, Product & Channel Marketing, IBM Cast Iron Copyright © 2011 Enterprise Integration News, Inc. All rights reserved
  • 56. Chandar Pattabhiram, VP of Product and Channel Marketing IBM Cast Iron (Chandar@us.ibm.com) Connecting the Cloud with WebSphere Cast Iron © 2010 IBM Corporation
  • 57. 60 Second Primer on Cloud Cloud Applications = SaaS Applications Platforms Infrastructure © 2011 IBM Corporation
  • 58. Cloud Application (SaaS) Use is Exploding 70% Notes on the Data  Obvious trends away from 60% on-premise solutions toward SaaS/Cloud solutions for new software through at least 50% On-premise, 68% 2014.  IT and business executives On-premise, 59% 40% expect their firms to prefer Cloud-based, 50% buying SaaS/Cloud-based On-premise, 50% Cloud-based, 41% solutions rather than 30% traditional on-premise Cloud-based, 32% solutions after 2014. 20% 10% 0% 2010 2012 2014 Source: Saugatuck Technology Inc., 2010 Cloud Business Solutions / SaaS Survey (March 2010), Global N=790 Saugatuck Insight: Spending on new software solutions will shift to SaaS (Cloud-based). While timeframes will vary by region and industry, the general global tipping point will be in 2014. On-premise software will not vanish at this point, but will become the minority in new software spending. © 2011 IBM Corporation 58
  • 59. And It’s Created a Hybrid World Companies have both Cloud and On Premise Applications Public Clouds Private Clouds Packaged Home-grown Applications Applications 59 © 2011 IBM Corporation
  • 60. Which Demands Integration Integration is Critical in a Hybrid World Public Clouds Private Clouds Packaged Home-grown Applications Applications 60 © 2011 IBM Corporation
  • 61. Why connect the cloud? Answer: Maximize productivity & investment Marketing Shipping Sales Hottest Leads Orders Invoices Finance © 2011 IBM Corporation
  • 62. SaaS Buyers Feeling the Pain Of the following, please select your top concerns in deploying a Cloud Business Solution Data Security & Privacy concerns 44% Data and Transaction Integrity concerns 29% Integrating Cloud with legacy applications 23% Ability to customize solution 23% Ability of end users to adapt to new business processes 23% ROI of Cloud not yet verified 21% Availability of enterprise-level support and maintenance 20% Integrating Cloud with legacy data structures 19% Ensuring system performance meets or exceeds SLAs 19% Viability of Cloud Business Solutions vendors 17% Modifying existing IT management and sourcing practices 17% Integrating Cloud with other Cloud based solutions 11% 0% 10% 20% 30% 40% Source: Saugatuck Technology Inc. global Web survey 2010; n = 790; multiple responses allowed. © 2011 IBM Corporation
  • 63. WebSphere Cast Iron Cloud Integration Connects Hybrid World of Cloud and On-Premise Applications In Days © 2011 IBM Corporation
  • 64. Websphere Cast Iron Integration Connects Hybrid World of Cloud & On-Premise Applications In Days Cloud Applications Cloud Applications On-premise Applications Flexible Rapid Comprehensive Multi-tenant Reusable templates (TIPs) Webspere Cast Iron Live UI Mashups Virtual appliances (VMware) Process Integration Physical appliances (IBM) Data Migration © 2011 IBM Corporation
  • 65. Dow Jones Case Study: Customer Master Synch
  • 66. Case Study: Customer Master Synch World Wide leader in news and business information Business Problems • Salesforce .com in the Cloud while Advertising Systems behind firewall Operative • Same Customer data in multiple systems • Changes to customer data needed to occur in multiple places PeopleSoft – Drain on productivity – Error-prone processes Contracts Hub Competing Technologies Mactiva • Custom code – Not scalable or cost effective Multiple On-Premise Apps – SFDC 66
  • 67. Case Study: Customer Master Synch Real-time integration in 30 days Solution • Cast Iron Integration synched customer hub in SFDC with all other customer applications Mactiva Customer • Ability to use web-services plus FTP to our Hub Advertising Systems thru firewalls. • Verification of Customers done at SFDC PeopleSoft instead of each of the Advertising Systems • Ability to add end points with only configuration changes Operative Results Dashboard • Real-time integration achieved in 30 days Contract Hub • One-Stop-Shopping for Sales • Immediate savings on credit checks Multiple On-Premise Apps – SFDC • Cast Iron used as a platform for future integration projects 67
  • 68. Summary  Connecting the Cloud = Maximizing your investment in the Cloud  Both large and midsize financial institutions adopting Cloud Services today – Private and Public Clouds – Use integration to maximize user Cloud user productivity  For more info on WebSphere Cast Iron Cloud Integration: http://www.ibm.com/castiron – See a live demo – Download white papers – See a recorded webinar – See customer case studies © 2011 IBM Corporation
  • 69. Virtualization & Private Cloud Questions & Answers Q&A Copyright © 2011 Enterprise Integration News, Inc. All rights reserved