1. Support and Guidance #5
This is all due for September
1. Two advert deconstructions
Deconstruct two newspaper or magazine adverts for an album of your
chosen genre.
How is genre shown?
How is branding established?
Denote / Conote.
Use the guidance for images / colours and photographs for digipacks.
2. Artist Research:
Using the genre research as a guide, research your artist. Use the
following headings as a guide to minimum content:
Biography
Recording history / discography
Recording label
Critical opinion
Influenced by?
How well do they represent the chosen genre (pioneer / second
generation / crossover?)
Attitude / image. Include political stances and / or attitude to
recording industry.
3. Research Conclusions
What have you learned about the genre you have researched?
What commonality have you detected between digipacks and adverts
within your genre?

2. What commonality have you discovered between videos within your
genre?
Does your chosen artist support or challenge your genre findings?
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