What do you do when your brand gets out of control online? Aaron Long of Schipul breaks it down in this presentation about the importance of online transparency, customer relations and even anger management!
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Your Brand is Out of Control
1. Your Brand is Out of Controlhttp://www.flickr.com/photos/rickels/2439906704/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
2. Transparency Customer Relations Anger Managementhttp://www.flickr.com/photos/flysi/183272970/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
6. The Giant Lives http://www.flickr.com/photos/e_hmm/1700063858/in/set-72157603488464183/ / SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
7. Facebook250 Million, 600,000 per dayhttp://www.flickr.com/photos/twose/887903401/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
8. How Big is Big?http://en.wikipedia.org/wiki/List_of_most-watched_television_broadcasts SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
9. How Big is 125,000,000?http://www.youtube.com/browse?s=mp&t=a SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
10. More than 1 billion photos uploaded to Facebook each month More than 10 million videos uploaded to Facebook each month More than 1 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared on Facebook each week More than 2.5 million events created each month More than 45 million active user groups exist on Facebook SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
11. The Cops are Herehttp://www.flickr.com/photos/clintjcl/406422129/sizes/o// SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
12. What is Your Value?http://houstonsketchy.wordpress.com/2009/07/20/sketches-and-pints-a-sweatysaintly-success/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
29. What do you do?http://twitter.com/ST_L_Cardinals SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
30. What do you do?http://twitter.com/ST_L_Cardinals SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
31. What do you do?http://www.breitbart.com/article.php?id=D98K0J3G1&show_article=1 SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
32. 12600 Executive Drive, Stafford, Texas 77477 “In Brand Building….Image and Awareness Decrease and Web Traffic and Customer Focus Increase.” Roger Adams, ANA Brand Management Committee Findingshttp://www.flickr.com/photos/jypsyq/448033892/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
33. “The Loss of Control You Fear is Already in the Past” Clay Shirkyhttp://www.flickr.com/photos/morgantj/2944831006/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
34. Epic Fail? SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com