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Crushing, Blending, and
Stretching Transactional Data
Data Warehousing and Mining Data from
Voyager and Other Library and University
   Systems for Assessment of Library
              Operations
     VALE Users’/NJLA CUS/NJ ACRL Conference
      Busch Campus Center, Rutgers University,
             Piscataway, New Jersey,
              Friday, January 8, 2010

                    Ray Schwartz,
            Systems Specialist Librarian
      Cheng Library, William Paterson University,
              Wayne, New Jersey, USA
               schwartzr2 @ wpunj.edu
Outline
• Assessment and Why Now?
• What is Data Mining and Data
  Warehousing and Why Do We Do It?
• Our Library and University
• Groups and Services
• Steps
• Reporting

                                     2
Recent Extent of Assessment
• ILSs collect transactional data for circulation
  and allocation of collection funds.
• ILL and Document Delivery services supply
  general transactional data.
• Reports from other vendor services
   – Bibliographic utilities
   – Subscription agents
   – Book jobbers
• Many other ways of collecting transactional
  data.
   – Gate counts
   – Reference transaction counts
   – Reshelving counts                          3
4
5
6
What is different now?
• Most ILSs have search and web server logs
• Most (if not all) Full-Text Databases have usage
  reports
• Link Resolver logs
• Proxy Server logs
• Google Scholar Library Links




                                                     7
What would we like to see?
• Breakdowns by department and majors.

• Combined usage by department/majors
  of more than one library service.




                                         8
What is Data Mining and Data
        Warehousing
• Extracting data from legacy systems and other
  resources;
• cleaning, scrubbing and preparing data for decision
  support;
• maintaining data in appropriate data stores;
• accessing and analysing data using a variety of end
  user tools;
• and mining data for significant relationships.


 •   Chaffey, D., Mayer, R., Johnston, K., & Ellis-Chadwick, F. (2002). Internet Marketing:
     Strategy, Implementation and Practice (2nd ed.). Financial Times/ Prentice Hall.

                                                                                              9
• The primary purpose of these efforts is
  to provide easy access to specifically
  prepared data that can be used with
  decision support applications such as
  management reports, queries, decision
  support systems, executive information
  systems and data mining.




•   Chaffey, D., Mayer, R., Johnston, K., & Ellis-Chadwick, F. (2002). Internet Marketing:
    Strategy, Implementation and Practice (2nd ed.). Financial Times/ Prentice Hall.

                                                                                             10
Of course there are many
    ways to measure
            –
    Scott Nicholson’s
  Measurement Model


                           11
Measurement Matrix with
               methodologies
                                                                 Topic
 Perspective Library System                                                            Use
                                  Procedures and Standards               Recorded interactions with
Internal (Library                 •Staff survey and interviews           interface & materials
System)                           •Audits of collections, systems,       •Bibliomining
                                  or staff                               •Transaction/Web Log Analysis
                                                                         •Observation of User Behavior



                                  Usability                              Knowledge states and User
External                          •Effectiveness of the system for       citations to materials
                                  the staff and institution.             •How useful is the library
(User)                                                                   system?
                                                                         •Focus groups, User Citation
                                                                         tracking
    Nicholson, Scott (2004). A Conceptual framework for the holistic measurement and cumulative evaluation12
    of library services. Journal of Documentation 60(2) p.164-181
Our University
•   9000 undergraduates
•   1000 graduates (mostly education majors)
•   400 faculty
•   800 adjuncts
•   1000 staff




                                               13
Our Library
•   19 librarians and 26 library staff
•   350,000 volumes
•   18,000 audiovisual items
•   22,000 print and electronic periodicals
•   100 general and subject specific databases




                                                 14
Our Systems since 2005
•   Voyager ILS
•   Online Periodical Database (OPD)
•   Clio ILL Software
•   EZProxy Server
•   Banner – University ERP
•   University Networked Drive K:
•   University Email Server
•   University Web Server
                                       15
Systems Chart – ca. 2005
Integrated Library System                                                          www.wpunj.edu
                                            Online Periodicals                                                  Serials
                                                                                                                Form
  Scripting Language                            Database                                 Scripting Language
                                                                             ILL Form
                                                                                            Web Server       ER
                                                                               Micro                        Page
         Web Server
                                                       DBMS                    Form

              Voyager                                 Materials
                                                                                        Proxy Server
   Circulation             Media
                         Scheduling
                                                                                   Off Campus Dbase Hits
                                                       Patrons
  Patrons                Searches                                                  & ILL Form
                                                                                        ( EZProxy Log )

       Banner
    SIS     HRS                                                                University Networked
                                                                               Drive K:
( University ERP System )                  University Email Server
                                                                                       Patrons     Materials

   Serials Solutions                    OCLC – Bibliographic Utility                    ILL ( Cliodata )
     A to Z
                                                    WorldCat

                                                      ILL
                                                                               Other Vendors‘
                                                                               Database Services
 Current Relationships
                                         Internal      Externally              & Usage Reports
                                           only        accessible    Non
                                         WPUNJ          WPUNJ       WPUNJ
                                                                    Server
                                          Server         Server                                            16
Vendor Services
•   Serials Solutions
•   OCLC – Bibliographic Utility
•   Blackwell – Book Jobber
•   Ebsco – Subscription Agent
•   Marcive – Authority Control
•   Database Vendors


                                   17
The Question


Which categories of patrons are
 accessing which services?




                                  18
First Step – Patron Statistical
          Categories




                                  19
• Voyager Patron Database allows a maximum
  of 10 statistical categories per patron record.

• Decide which statistical categories are needed
  for each patron group defined.

• Work with your University Information Systems
  Department to extract the relevant data from
  the relevant sources.



                                                    20
Groups and Services
• Major                              •   Circulation
• Status                                   – Books
                                           – Media
     – Undergrad or Grad
                                           – Reserve
     – Faculty, Adjunct Faculty or
                                           – By Fund Code
       Staff
                                           – Location
•   Department
                                     •   ILL / Document Delivery
•   College                          •   Databases
•   Degree                           •   Library Web Pages
•   No. of Credits                        – Subject Area Resource Guides
                                          – Reference Requests
•   Year of Study
                                     •   Catalog
•   Campus Location                  •   Other Vendor Services
                                          – Serials Solutions



                                                                       21
History Department - 12 months -                                                                              Feb. 2008
                                                                                                              %
                                                                                                           BORROW              CIRC/       CIRC/
  PATRON STATUS           BOOK CIRC MEDIA CIRC EQUIP CIRC          TOTAL CIRC     MEMBERS        BORROWERS   ING              MEMBER     BORROWER

UNDERGRADUATE
STUDENTS                        2,715           250          698         3,663             238         186              78%      15.39        19.69

GRADUATE
STUDENTS                         419             13           76           508              14           13             93%      36.29        39.08

ADJUNCT FACULTY                  100             65           20           185              32           20             63%       5.78         9.25

FULL-TIME FACULTY                159            115          194           468              24           23             96%      19.50        20.35

HISTORY TOTALS                  3,393           443          988         4,824             308         242              79%      15.66        19.93

LIBRARY TOTALS                23,370          8,713       20,703        52,756         7,418          4,981             67%       7.11        10.59



DEFINITIONS:
BOOK CIRCULATION = books, book disks, maps, oversize, Curriculum materials, reserve books, NJ History, Leisure Lounge
MEDIA CIRCULATION = audio & video materials, including media reserves

EQUIPMENT CIRCULATION = camcorders, overhead & data projectors, laptops, easels, DVD players, etc.
MEMBER = declared major or department member
BORROWER = any member who borrowed materials
Library Total = declared undergrad & grad majors, adjuncts & full time faculty borrowers



                                                                                                                                         22
Problems with Configuration of
          Services
• Little to no linkage of data

• Need to search multiple services to get
  complete picture of serial holdings

• Multiple user IDs for authentication


                                         23
Retirement the the OPD
• Serials holdings data was extracted
  from the OPD and added to Voyager
  catalog

• From Voyager catalog, serials
  holdings data is extracted and added
  to Serials Solutions A to Z list



                                         24
Email Reports from the ILS




                             25
Voyager Overdue and Fine
     Notices - Daily




                           26
Quarterly Extract for Serials
  Solutions AtoZ Service




                                27
Authentication of ILL and other forms are
 routed through the EZProxy server




                                            28
New Services Added
• Serials Solutions MARC Record Service

• Serials Solutions Link Resolver

• OCLC Worldcat Collection Analysis




                                      29
Second Step – Setup an Application
             Server




                                 30
Our Systems in 2008
•   Voyager ILS
•   Shared Application Server
•   Clio ILL Software
•   EZProxy Server
•   Banner – University ERP
•   University Networked Drive K:
•   University Email Server
•   University Web Server
                                    31
Systems Chart - 2008
Integrated Library System                         Application Server                       www.wpunj.edu                Serials
                                                                                                                        Form
  Scripting Language                                                                             Scripting Language
                                                                                     ILL Form
                                              Scripting Language                                    Web Server       ER
                                                                                       Micro                        Page
         Web Server                                                                    Form

             Voyager                                 Web Server                                 Proxy Server
   Circulation             Media
                         Scheduling
                                                         DBMS                              Off Campus Dbase Hits
  Patrons                Searches                                                          & ILL Form
                                            OffCampus        ILL          ILL
                                              Dbase        Patrons/      Patrons/               ( EZProxy Log )
                                            Usage by      Materials
                                                                         Materials
                                              Patron      Requested
                                             Groups                      Received
       Banner
    SIS     HRS                                                                        University Networked
( University ERP System )                University Email Server                       Drive K:
                                                                                               Patrons     Materials

    Serials Solutions                    OCLC – Bibliographic Utility                           ILL ( Cliodata )
    A to Z
                                         W                WorldCat
    MARC Records                         C
    Link Resolver                        A                        ILL
                                                                                       Other Vendors‘
                                                                                       Database Services
                                                                                       & Usage Reports
 Current Relationships
                                       Internal      Externally
                                         only        accessible          Non
                                       WPUNJ          WPUNJ             WPUNJ
                                                                        Server
                                        Server         Server                                                      32
What is an Application Server?
• A machine or its software that works in
  conjunction with a web server to deliver
  application services such as the dynamic
  creation of a webpage from content stored in a
  database. From http://www.webtools.ca.gov/help/Glossary.asp

• Web Server Software (Apache or IIS)
• Database Management System – DBMS (MySQL,
  Oracle, MS SQL Server)
• Scripting Language (Perl, PHP, ColdFusion, ASP)

                                                           33
Why an Application Server?
• Relevant data in logfiles need to be in
  a database to be analyze.

• Need your own DBMS to create new
  tables and queries.




                                            34
• Decide how you will use the Application
  Server.

• Decide on the best and most plausible
  configuration.




                                          35
Daily and Weekly Email
   Reports from the Application
              Server
Circ Fines Audit Daily Report - Daily at 6:05 AM.
Dupe Patron Record Report - Daily at 5:56 AM.
Hobart Media Services Equipment Pickup Summary - Daily at 6:58 AM.
Media Service Scheduling Rooms Report - Daily at 6:02 AM.
Media Services Equipment Pickup Summary - Daily at 7:00 AM.
Received Title Alert - Daily at 6:59 AM.
Reserves Overdues - Daily at 5:59 AM.
Scheduled LIS Tasks - Daily at 6:00 AM.

ILL Borrowing Overdues Report - Weekly at 5:59 AM.
ILL Lending Reports - Weekly at 6:15 AM.



                                                                     36
Monthly Email Reports from
      the Application Server
Circ Fines Audit - Monthly at 6:10 AM.
Circulation by Location and Item Type - Monthly at 6:21 AM.
Circulation Lost and Paid - Monthly at 6:25 AM.
Circulation Online Renewal Count - Monthly at 6:30 AM.
Media Circulation - Monthly at 6:35 AM.
Reserve Circulation - Monthly at 6:40 AM.




                                                              37
38
On Demand Reports




                    39
Lending Services Reports

Lists of patrons with fines between $10 and $19.99
•   Student and Alumni fines list - Sorted by either Name, Amount or Notice Date.
•   PALS and Courtesy Patron fines list - Sorted by Name.
• All other Patron fines list - Sorted by Name.
Lists of patrons with fines over $19.99
•   Student and Alumni fines list - Sorted by either Name, IID, Amount, Notice Date or
    Notes.
•   PALS and Courtesy Patron fines list - Sorted by Name.
•   VALE Patron fines list - Sorted by Name.
• All other Patron fines list - Sorted by Name.
Lists of patrons with overdues older than 30 days
•   Student and Alumni overdues list - Sorted by either Name, IID or Notes.
•   PALS and Courtesy Patron overdues list - Sorted by Name.
•   All other Patron overdues list except VALE - Sorted by Name.


                                                                                     40
Lending Services Reports, cont.
Lists of VALE patrons with overdues older than 6 months
• VALE patron overdues list - Sorted by Name.
Miscellaneous Reports
• Patrons with the word "Collection Agency" or "CA" in their notes.
•   Patrons with the word "FINE" in one of their notes.
•   Patrons with the word "SOILS" in their notes.
•   Patrons with the word "FALL07 SOILS" in their notes.
•   Patrons with the word "HOLD" in their notes.
• Combined list of HOLD, FINE, and CA.
Circulation Reports by Item Type from 2003 to the present
• All Staff.
•   All Colleges
•   Undergraduates by Major.
•   Graduates by Major
•   Patrons that have reached a total fine balance of $10 or more after 31-Dec-2009
    and 30-Nov-2009                                                               41
One of Our Projects
• Mining EZProxy logfiles and linking to patron
  statistical categories from the Voyager Patron
  Database

  – What majors and departments are accessing
    which database services?

  – What majors and departments are accessing
    the ILL services?


                                                   42
Systems Chart - 2008
Integrated Library System                               Application Server                     www.wpunj.edu                Serials
                                                                                                                            Form
                                                                                                     Scripting Language
    Scripting Language                              Scripting Language
                                                                                         ILL Form
                                                                                                        Web Server       ER
                                                                                           Micro                        Page
         Web Server                                                                        Form

            Voyager                                        Web Server                               Proxy Server
   Circulation             Media
                         Scheduling
                                                               DBMS                            Off Campus Dbase Hits
  Patrons                Searches                                                              & ILL Form
                                                  OffCampus        ILL        ILL
                                                    Dbase        Patrons/    Patrons/               ( EZProxy Log )
                                                  Usage by      Materials
                                                                             Materials
                                                    Patron      Requested
                                                   Groups                    Received
       Banner
    SIS     HRS                                                                            University Networked
( University ERP System )                      University Email Server                     Drive K:
                                                                                                   Patrons     Materials

   Serials Solutions                                        OCLC                                    ILL ( Cliodata )
   A to Z
                                               W                WorldCat
   MARC Records                                C
   Link Resolver                               A                    ILL
                                                                                           Other Vendors‘
                                                                                           Database Services
                                                                                           & Usage Reports
 Current Relationships
                                             Internal      Externally
 ILL Collection and Patron Group Analyses      only        accessible        Non
                                             WPUNJ          WPUNJ           WPUNJ
                                                                            Server
                                                                                                                       43
 Off Campus Database Hits by Patron Group
                                              Server         Server
ILL request form authentications by major
Article                              Book
Count Major                          Count Major
      62 M- Psychology                   90 M- History
      60 M- Sociology                    28 M- Non-Degree
      42 M- Applied Clinical Psych       25 M- Pub Pol & Intl Affairs
      35 M- Education                    20 M- Spanish
      31 M- History                      18 M- English
      30 M- Spanish                      16 M- Undecided
      29 M- Nursing                      14 M- Art
          M- Communication               14 M- Education
      19 Disorders                       11 M- Sociology
      19 M- Communication                10 M- Biology
      14 M- Biotechnology                 9 M- Music
      14 M- Counseling                    9 M- Special Programs
      14 M- English                       8 M- Psychology
      12 M- Non-Degree                    7 M- Biotechnology
      10 M- Community/Sch Health          7 M- Political Science
        7 M- Biology                      6 M- Anthropology
        7 M- Political Science            6 M- Music - Jazz Studies
        6 M- Undecided                    4 M- Business
        5 M- Comm Media Studies           4 M- Communication
        5 M- Reading                      4 M- Nursing
        4 M- Business
                                                                        44
Which Databases are
accessed by Majors and
    Departments?




                         45
By Major and Host
Major                       Count Host
M- Nursing                    3377 ebscohost.com
M- Non-Degree                 3010 ebscohost.com
M- Psychology                 2303 ebscohost.com
M- Counseling                 1487 ebscohost.com
M- Communication              1359 ebscohost.com
M- Education                  1267 ebscohost.com
M- Business                   1246 proquest.umi.com
M- Sociology                  1152 ebscohost.com
M- Business                   1145 lexis-nexis.com
M- Undecided                  1100 ebscohost.com
M- Applied Clinical Psych     1075 ebscohost.com
M- English                    1034 ebscohost.com
M- Sociology                   916 csa.com
M- Business                    794 ebscohost.com
M- Accounting                  738 lexis-nexis.com
M- Reading                     683 ebscohost.com
M- Physical Education          653 ebscohost.com
M- Special Programs            600 ebscohost.com
M- Non-Degree                  463 ereserve.wpunj.edu
                                                        46
By Dept and Host
Department               Count Host
S- Information Systems      933 webscript.exe?fs.scr
S- Psychology Dept.         742 ebscohost.com
S- Accounting and Law       559 lexis-nexis.com
S- Political Sci Dept.      308 lexis-nexis.com
S- Nursing Dept.            204 ebscohost.com
S- Market & Mgt. Dept.      175 proquest.umi.com
S- Library                  167 ebscohost.com
S- Sociology Dept.          151 ebscohost.com
S- Sociology Dept.          134 csa.com
S- History Dept.            121 serials.abc-clio.com
S- Exercise & Mov Sci       110 ebscohost.com
S- Political Sci Dept.      104 ebscohost.com
S- Library                  103 ILL_article.cfm
S- Library                  100 webscript.exe?fs.scr
S- History Dept.             94 webscript.exe?fs.scr
                                                       47
By Dept and Service

Department                Count Service
S- Information Systems       933 http://www.wpunj.edu/scripts/webscript.exe?fs.scr
S- Accounting and Law        549 http://www.lexis-nexis.com/universe
S- Psychology Dept.          364 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=psych
S- Nursing Dept.             114 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=c8h
S- Sociology Dept.            96 http://www.csa.com/htbin/dbrng.cgi?&db=socioabs-set-c&adv=1
S- Sociology Dept.            75 http://search.ebscohost.com/login.asp?profile=asp
                                 http://webspirs4.silverplatter.com:8900/c119646?
S- Philosophy Dept.           74 sp.form.first.p=srchmain.htm&sp.dbid.p=S(PHIL
S- Library                    65 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=asp
S- Anthropology Dept.         62 http://www.sciencedirect.com/
S- History Dept.              61 http://serials.abc-clio.com/active/start?_appname=serials&initialdb=AHL
S- Psychology Dept.           61 http://search.ebscohost.com/login.asp?profile=psyart
S- History Dept.              58 http://serials.abc-clio.com/active/start?_appname=serials&initialdb=HA
S- Psychology Dept.           54 http://search.ebscohost.com/login.asp?profile=psych
S- Psychology Dept.           42 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=psyart
S- English Dept.              42 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=mzh
                                                                                                           48
IP Address Location =
                 149.151.VlanID.*
Admin VLANs                        Labs VLANs
  Vlan ID          Vlan Name        Vlan ID      Vlan Name
     2              Servers            3         Lab Servers
     4              Admin              9          Imaging
     5              Science           160          Lib Labs
     6            Test Servers        174         STU VPN
     7                NAS             175       Ben Shahn Lab
    101        Energy Management      178        Hobart Lab
    102             Diebold           179          SCI Lab
    104              Xerox            187          CS Lab
    150          Media Services       192          Atrium
    161          Dorms Offices        209           Labs
    162               RBI             212        Resnet Labs
    163              Police           214         Raub Labs
    164           Maintenance         228          VR Labs      49
FY08/09 On Campus Hits to
Databases by Class C IP Address




                                  50
Some concerns

Patron Privacy and Standards




                           51
Using Voyager as the model
     for Patron Privacy




                             52
• Active Circ transactions are stored in a
  table with patron ID and statistical
  categories.
• Completed Circ transactions are stored
  in a table without the patron ID, but still
  with the patron statistical categories.
• The Patron Table contains the total
  counts of transactions for each patron,
  but no link to which transactions they are.



                                           53
• EZProxy transactions would be stored in
  one table with patron statistical
  categories, but without the user
  ID.
• User ID s would be stored in another
  table with counts for each service divided
  by academic
  year.
• Logs are collected monthly and loaded
  and deleted monthly.


                                          54
Example of EZProxy log entry
•   Ip address     nj.dhcp.embarqhsd.net
•   (Not used)     -
•   user id        theuser
•   date/time      1/1/2008 4:25:15 AM
•   Method         GET
•   page           http://ezproxy.wpunj.edu:2048/connect?session=sGHMbeSss121YxZ
                       a&url=http://www.wpunj.edu/scripts/webscript.exe?fs.scr
    retrieved
                   HTTP/1.1
•   Version
                   302
•   response
    code
•   no. of bytes   537
•   Referring      http://ezproxy.wpunj.edu:2048/login?url=http://www.wpunj.edu/scripts/
    URL                webscript.exe?fs.scr
                   Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; .NET CLR
•   User agent         1.1.4322)



                                                                                   55
Perl Script for loading ezproxy
       log into MySQL
use strict;
my
%month=(Jan=>'01',Feb=>'02',Mar=>'03',Apr=>'04',May=>'05',Jun=>'06',Jul=>'07',
Aug=>'08',Sep=>'09',Oct=>'10',Nov=>'11',Dec=>'12');
while (<>){
     my $pattern =
            '^(S*) (S*) (S*) (S*) '.
            '[(..)/(...)/(....):(..):(..):(..) .....]'.
            ' "(S*) (S*) (S*)" '.
            '(d*) (-|d*) "([^"]*)" "([^"]*)"';
     if (m/$pattern/){
            my ($tgt,$ref,$agt) = (esc($12),esc($16),esc($17));
            my $byt = $15 eq '_'?'NULL':$15;
            print "INSERT INTO ezproxylogs VALUES ('$1','$2','$3',".
                    " TIMESTAMP '$7/$month{$6}/$5 $8:$9:$10','$11','$tgt',".
                    "'$13',$14,$byt,'$ref','$agt');r.";
     }else{
            print "--Skipped line $.n";
     }
}

sub esc{
     my ($p) = @_;
     $p =~ s/'/''/g;
     return $p;                                                                  56
}
Created table to assist the
            linking
SELECT PATRON_ADDRESS.ADDRESS_TYPE,
Left([ADDRESS_LINE1],InStr([ADDRESS_LINE1],"@"
)-1) AS usr,
PATRON_ADDRESS.PATRON_ID,
PATRON_ADDRESS.ADDRESS_STATUS,
PATRON_ADDRESS.EFFECT_DATE,
PATRON_ADDRESS.EXPIRE_DATE,
PATRON_ADDRESS.MODIFY_DATE,
PATRON_ADDRESS.MODIFY_OPERATOR_ID INTO
emailprefix
FROM PATRON_ADDRESS
WHERE
(((PATRON_ADDRESS.ADDRESS_TYPE)="3"));
                                                 57
Immediate Tasks
SIS/HRS extracts to import into MySQL
  DMBS on the application server.
  • To be able to store more statistical
    categories.

Export Patron SIF from MySQL into
 Voyager Patron database.


                                           58
Systems Chart - 2010
Integrated Library System                                Application Server                       www.wpunj.edu
                                                                                      Serials
                                                                                      Form
                                                                                                    Scripting Language
    Scripting Language
                                             ILL Form
                                                         Scripting Language                            Web Server
         Web Server
                                                                                ER
                                               Micro                           Page
                                               Form
            Voyager                                         Web Server                              Proxy Server
   Circulation             Media
                         Scheduling
                                                   Patrons      DBMS                              Off Campus Dbase Hits
  Patrons                Searches                                                                 & ILL Form
                                                   OffCampus        ILL        ILL
                                                     Dbase        Patrons/    Patrons/              ( EZProxy Log )
                                                   Usage by      Materials
                                                                              Materials
                                                     Patron      Requested
                                                    Groups                    Received
       Banner
    SIS     HRS                                                                                 University Networked
( University ERP System )                       University Email Server                         Drive K:
                                                                                                   Patrons    Materials

   Serials Solutions                                         OCLC                                  ILL ( Cliodata )
   A to Z
                                                W                WorldCat
   MARC Records                                 C
   Link Resolver                                A                    ILL
                                                                                                Other Vendors‘
                                                                                                Database Services
                                                                                                & Usage Reports
 Current Relationships
                                              Internal      Externally
 ILL Collection and Patron Group Analyses       only        accessible        Non
                                              WPUNJ          WPUNJ           WPUNJ
                                                                             Server
                                                                                                                      59
 Off Campus Database Hits by Patron Group
                                               Server         Server
Reporting and Standards
• Reporting
     –   Emailed periodically - e.g., daily dossiers,
         and other event triggered reports.
     –   On demand, via email, web pages or a
         printer.
• Standards
     –   Share data for comparative research.
     –   Groups of libraries and consortia




                                                   60
Questions?


             Ray Schwartz,
      Systems Specialist Librarian
Cheng Library, William Paterson University,
        Wayne, New Jersey, USA
        schwartzr2 @ wpunj.edu




                                              61

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Crushing, Blending, and Stretching Transactional Data

  • 1. Crushing, Blending, and Stretching Transactional Data Data Warehousing and Mining Data from Voyager and Other Library and University Systems for Assessment of Library Operations VALE Users’/NJLA CUS/NJ ACRL Conference Busch Campus Center, Rutgers University, Piscataway, New Jersey, Friday, January 8, 2010 Ray Schwartz, Systems Specialist Librarian Cheng Library, William Paterson University, Wayne, New Jersey, USA schwartzr2 @ wpunj.edu
  • 2. Outline • Assessment and Why Now? • What is Data Mining and Data Warehousing and Why Do We Do It? • Our Library and University • Groups and Services • Steps • Reporting 2
  • 3. Recent Extent of Assessment • ILSs collect transactional data for circulation and allocation of collection funds. • ILL and Document Delivery services supply general transactional data. • Reports from other vendor services – Bibliographic utilities – Subscription agents – Book jobbers • Many other ways of collecting transactional data. – Gate counts – Reference transaction counts – Reshelving counts 3
  • 4. 4
  • 5. 5
  • 6. 6
  • 7. What is different now? • Most ILSs have search and web server logs • Most (if not all) Full-Text Databases have usage reports • Link Resolver logs • Proxy Server logs • Google Scholar Library Links 7
  • 8. What would we like to see? • Breakdowns by department and majors. • Combined usage by department/majors of more than one library service. 8
  • 9. What is Data Mining and Data Warehousing • Extracting data from legacy systems and other resources; • cleaning, scrubbing and preparing data for decision support; • maintaining data in appropriate data stores; • accessing and analysing data using a variety of end user tools; • and mining data for significant relationships. • Chaffey, D., Mayer, R., Johnston, K., & Ellis-Chadwick, F. (2002). Internet Marketing: Strategy, Implementation and Practice (2nd ed.). Financial Times/ Prentice Hall. 9
  • 10. • The primary purpose of these efforts is to provide easy access to specifically prepared data that can be used with decision support applications such as management reports, queries, decision support systems, executive information systems and data mining. • Chaffey, D., Mayer, R., Johnston, K., & Ellis-Chadwick, F. (2002). Internet Marketing: Strategy, Implementation and Practice (2nd ed.). Financial Times/ Prentice Hall. 10
  • 11. Of course there are many ways to measure – Scott Nicholson’s Measurement Model 11
  • 12. Measurement Matrix with methodologies Topic Perspective Library System Use Procedures and Standards Recorded interactions with Internal (Library •Staff survey and interviews interface & materials System) •Audits of collections, systems, •Bibliomining or staff •Transaction/Web Log Analysis •Observation of User Behavior Usability Knowledge states and User External •Effectiveness of the system for citations to materials the staff and institution. •How useful is the library (User) system? •Focus groups, User Citation tracking Nicholson, Scott (2004). A Conceptual framework for the holistic measurement and cumulative evaluation12 of library services. Journal of Documentation 60(2) p.164-181
  • 13. Our University • 9000 undergraduates • 1000 graduates (mostly education majors) • 400 faculty • 800 adjuncts • 1000 staff 13
  • 14. Our Library • 19 librarians and 26 library staff • 350,000 volumes • 18,000 audiovisual items • 22,000 print and electronic periodicals • 100 general and subject specific databases 14
  • 15. Our Systems since 2005 • Voyager ILS • Online Periodical Database (OPD) • Clio ILL Software • EZProxy Server • Banner – University ERP • University Networked Drive K: • University Email Server • University Web Server 15
  • 16. Systems Chart – ca. 2005 Integrated Library System www.wpunj.edu Online Periodicals Serials Form Scripting Language Database Scripting Language ILL Form Web Server ER Micro Page Web Server DBMS Form Voyager Materials Proxy Server Circulation Media Scheduling Off Campus Dbase Hits Patrons Patrons Searches & ILL Form ( EZProxy Log ) Banner SIS HRS University Networked Drive K: ( University ERP System ) University Email Server Patrons Materials Serials Solutions OCLC – Bibliographic Utility ILL ( Cliodata ) A to Z WorldCat ILL Other Vendors‘ Database Services Current Relationships Internal Externally & Usage Reports only accessible Non WPUNJ WPUNJ WPUNJ Server Server Server 16
  • 17. Vendor Services • Serials Solutions • OCLC – Bibliographic Utility • Blackwell – Book Jobber • Ebsco – Subscription Agent • Marcive – Authority Control • Database Vendors 17
  • 18. The Question Which categories of patrons are accessing which services? 18
  • 19. First Step – Patron Statistical Categories 19
  • 20. • Voyager Patron Database allows a maximum of 10 statistical categories per patron record. • Decide which statistical categories are needed for each patron group defined. • Work with your University Information Systems Department to extract the relevant data from the relevant sources. 20
  • 21. Groups and Services • Major • Circulation • Status – Books – Media – Undergrad or Grad – Reserve – Faculty, Adjunct Faculty or – By Fund Code Staff – Location • Department • ILL / Document Delivery • College • Databases • Degree • Library Web Pages • No. of Credits – Subject Area Resource Guides – Reference Requests • Year of Study • Catalog • Campus Location • Other Vendor Services – Serials Solutions 21
  • 22. History Department - 12 months - Feb. 2008 % BORROW CIRC/ CIRC/ PATRON STATUS BOOK CIRC MEDIA CIRC EQUIP CIRC TOTAL CIRC MEMBERS BORROWERS ING MEMBER BORROWER UNDERGRADUATE STUDENTS 2,715 250 698 3,663 238 186 78% 15.39 19.69 GRADUATE STUDENTS 419 13 76 508 14 13 93% 36.29 39.08 ADJUNCT FACULTY 100 65 20 185 32 20 63% 5.78 9.25 FULL-TIME FACULTY 159 115 194 468 24 23 96% 19.50 20.35 HISTORY TOTALS 3,393 443 988 4,824 308 242 79% 15.66 19.93 LIBRARY TOTALS 23,370 8,713 20,703 52,756 7,418 4,981 67% 7.11 10.59 DEFINITIONS: BOOK CIRCULATION = books, book disks, maps, oversize, Curriculum materials, reserve books, NJ History, Leisure Lounge MEDIA CIRCULATION = audio & video materials, including media reserves EQUIPMENT CIRCULATION = camcorders, overhead & data projectors, laptops, easels, DVD players, etc. MEMBER = declared major or department member BORROWER = any member who borrowed materials Library Total = declared undergrad & grad majors, adjuncts & full time faculty borrowers 22
  • 23. Problems with Configuration of Services • Little to no linkage of data • Need to search multiple services to get complete picture of serial holdings • Multiple user IDs for authentication 23
  • 24. Retirement the the OPD • Serials holdings data was extracted from the OPD and added to Voyager catalog • From Voyager catalog, serials holdings data is extracted and added to Serials Solutions A to Z list 24
  • 25. Email Reports from the ILS 25
  • 26. Voyager Overdue and Fine Notices - Daily 26
  • 27. Quarterly Extract for Serials Solutions AtoZ Service 27
  • 28. Authentication of ILL and other forms are routed through the EZProxy server 28
  • 29. New Services Added • Serials Solutions MARC Record Service • Serials Solutions Link Resolver • OCLC Worldcat Collection Analysis 29
  • 30. Second Step – Setup an Application Server 30
  • 31. Our Systems in 2008 • Voyager ILS • Shared Application Server • Clio ILL Software • EZProxy Server • Banner – University ERP • University Networked Drive K: • University Email Server • University Web Server 31
  • 32. Systems Chart - 2008 Integrated Library System Application Server www.wpunj.edu Serials Form Scripting Language Scripting Language ILL Form Scripting Language Web Server ER Micro Page Web Server Form Voyager Web Server Proxy Server Circulation Media Scheduling DBMS Off Campus Dbase Hits Patrons Searches & ILL Form OffCampus ILL ILL Dbase Patrons/ Patrons/ ( EZProxy Log ) Usage by Materials Materials Patron Requested Groups Received Banner SIS HRS University Networked ( University ERP System ) University Email Server Drive K: Patrons Materials Serials Solutions OCLC – Bibliographic Utility ILL ( Cliodata ) A to Z W WorldCat MARC Records C Link Resolver A ILL Other Vendors‘ Database Services & Usage Reports Current Relationships Internal Externally only accessible Non WPUNJ WPUNJ WPUNJ Server Server Server 32
  • 33. What is an Application Server? • A machine or its software that works in conjunction with a web server to deliver application services such as the dynamic creation of a webpage from content stored in a database. From http://www.webtools.ca.gov/help/Glossary.asp • Web Server Software (Apache or IIS) • Database Management System – DBMS (MySQL, Oracle, MS SQL Server) • Scripting Language (Perl, PHP, ColdFusion, ASP) 33
  • 34. Why an Application Server? • Relevant data in logfiles need to be in a database to be analyze. • Need your own DBMS to create new tables and queries. 34
  • 35. • Decide how you will use the Application Server. • Decide on the best and most plausible configuration. 35
  • 36. Daily and Weekly Email Reports from the Application Server Circ Fines Audit Daily Report - Daily at 6:05 AM. Dupe Patron Record Report - Daily at 5:56 AM. Hobart Media Services Equipment Pickup Summary - Daily at 6:58 AM. Media Service Scheduling Rooms Report - Daily at 6:02 AM. Media Services Equipment Pickup Summary - Daily at 7:00 AM. Received Title Alert - Daily at 6:59 AM. Reserves Overdues - Daily at 5:59 AM. Scheduled LIS Tasks - Daily at 6:00 AM. ILL Borrowing Overdues Report - Weekly at 5:59 AM. ILL Lending Reports - Weekly at 6:15 AM. 36
  • 37. Monthly Email Reports from the Application Server Circ Fines Audit - Monthly at 6:10 AM. Circulation by Location and Item Type - Monthly at 6:21 AM. Circulation Lost and Paid - Monthly at 6:25 AM. Circulation Online Renewal Count - Monthly at 6:30 AM. Media Circulation - Monthly at 6:35 AM. Reserve Circulation - Monthly at 6:40 AM. 37
  • 38. 38
  • 40. Lending Services Reports Lists of patrons with fines between $10 and $19.99 • Student and Alumni fines list - Sorted by either Name, Amount or Notice Date. • PALS and Courtesy Patron fines list - Sorted by Name. • All other Patron fines list - Sorted by Name. Lists of patrons with fines over $19.99 • Student and Alumni fines list - Sorted by either Name, IID, Amount, Notice Date or Notes. • PALS and Courtesy Patron fines list - Sorted by Name. • VALE Patron fines list - Sorted by Name. • All other Patron fines list - Sorted by Name. Lists of patrons with overdues older than 30 days • Student and Alumni overdues list - Sorted by either Name, IID or Notes. • PALS and Courtesy Patron overdues list - Sorted by Name. • All other Patron overdues list except VALE - Sorted by Name. 40
  • 41. Lending Services Reports, cont. Lists of VALE patrons with overdues older than 6 months • VALE patron overdues list - Sorted by Name. Miscellaneous Reports • Patrons with the word "Collection Agency" or "CA" in their notes. • Patrons with the word "FINE" in one of their notes. • Patrons with the word "SOILS" in their notes. • Patrons with the word "FALL07 SOILS" in their notes. • Patrons with the word "HOLD" in their notes. • Combined list of HOLD, FINE, and CA. Circulation Reports by Item Type from 2003 to the present • All Staff. • All Colleges • Undergraduates by Major. • Graduates by Major • Patrons that have reached a total fine balance of $10 or more after 31-Dec-2009 and 30-Nov-2009 41
  • 42. One of Our Projects • Mining EZProxy logfiles and linking to patron statistical categories from the Voyager Patron Database – What majors and departments are accessing which database services? – What majors and departments are accessing the ILL services? 42
  • 43. Systems Chart - 2008 Integrated Library System Application Server www.wpunj.edu Serials Form Scripting Language Scripting Language Scripting Language ILL Form Web Server ER Micro Page Web Server Form Voyager Web Server Proxy Server Circulation Media Scheduling DBMS Off Campus Dbase Hits Patrons Searches & ILL Form OffCampus ILL ILL Dbase Patrons/ Patrons/ ( EZProxy Log ) Usage by Materials Materials Patron Requested Groups Received Banner SIS HRS University Networked ( University ERP System ) University Email Server Drive K: Patrons Materials Serials Solutions OCLC ILL ( Cliodata ) A to Z W WorldCat MARC Records C Link Resolver A ILL Other Vendors‘ Database Services & Usage Reports Current Relationships Internal Externally ILL Collection and Patron Group Analyses only accessible Non WPUNJ WPUNJ WPUNJ Server 43 Off Campus Database Hits by Patron Group Server Server
  • 44. ILL request form authentications by major Article Book Count Major Count Major 62 M- Psychology 90 M- History 60 M- Sociology 28 M- Non-Degree 42 M- Applied Clinical Psych 25 M- Pub Pol & Intl Affairs 35 M- Education 20 M- Spanish 31 M- History 18 M- English 30 M- Spanish 16 M- Undecided 29 M- Nursing 14 M- Art M- Communication 14 M- Education 19 Disorders 11 M- Sociology 19 M- Communication 10 M- Biology 14 M- Biotechnology 9 M- Music 14 M- Counseling 9 M- Special Programs 14 M- English 8 M- Psychology 12 M- Non-Degree 7 M- Biotechnology 10 M- Community/Sch Health 7 M- Political Science 7 M- Biology 6 M- Anthropology 7 M- Political Science 6 M- Music - Jazz Studies 6 M- Undecided 4 M- Business 5 M- Comm Media Studies 4 M- Communication 5 M- Reading 4 M- Nursing 4 M- Business 44
  • 45. Which Databases are accessed by Majors and Departments? 45
  • 46. By Major and Host Major Count Host M- Nursing 3377 ebscohost.com M- Non-Degree 3010 ebscohost.com M- Psychology 2303 ebscohost.com M- Counseling 1487 ebscohost.com M- Communication 1359 ebscohost.com M- Education 1267 ebscohost.com M- Business 1246 proquest.umi.com M- Sociology 1152 ebscohost.com M- Business 1145 lexis-nexis.com M- Undecided 1100 ebscohost.com M- Applied Clinical Psych 1075 ebscohost.com M- English 1034 ebscohost.com M- Sociology 916 csa.com M- Business 794 ebscohost.com M- Accounting 738 lexis-nexis.com M- Reading 683 ebscohost.com M- Physical Education 653 ebscohost.com M- Special Programs 600 ebscohost.com M- Non-Degree 463 ereserve.wpunj.edu 46
  • 47. By Dept and Host Department Count Host S- Information Systems 933 webscript.exe?fs.scr S- Psychology Dept. 742 ebscohost.com S- Accounting and Law 559 lexis-nexis.com S- Political Sci Dept. 308 lexis-nexis.com S- Nursing Dept. 204 ebscohost.com S- Market & Mgt. Dept. 175 proquest.umi.com S- Library 167 ebscohost.com S- Sociology Dept. 151 ebscohost.com S- Sociology Dept. 134 csa.com S- History Dept. 121 serials.abc-clio.com S- Exercise & Mov Sci 110 ebscohost.com S- Political Sci Dept. 104 ebscohost.com S- Library 103 ILL_article.cfm S- Library 100 webscript.exe?fs.scr S- History Dept. 94 webscript.exe?fs.scr 47
  • 48. By Dept and Service Department Count Service S- Information Systems 933 http://www.wpunj.edu/scripts/webscript.exe?fs.scr S- Accounting and Law 549 http://www.lexis-nexis.com/universe S- Psychology Dept. 364 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=psych S- Nursing Dept. 114 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=c8h S- Sociology Dept. 96 http://www.csa.com/htbin/dbrng.cgi?&db=socioabs-set-c&adv=1 S- Sociology Dept. 75 http://search.ebscohost.com/login.asp?profile=asp http://webspirs4.silverplatter.com:8900/c119646? S- Philosophy Dept. 74 sp.form.first.p=srchmain.htm&sp.dbid.p=S(PHIL S- Library 65 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=asp S- Anthropology Dept. 62 http://www.sciencedirect.com/ S- History Dept. 61 http://serials.abc-clio.com/active/start?_appname=serials&initialdb=AHL S- Psychology Dept. 61 http://search.ebscohost.com/login.asp?profile=psyart S- History Dept. 58 http://serials.abc-clio.com/active/start?_appname=serials&initialdb=HA S- Psychology Dept. 54 http://search.ebscohost.com/login.asp?profile=psych S- Psychology Dept. 42 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=psyart S- English Dept. 42 http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=mzh 48
  • 49. IP Address Location = 149.151.VlanID.* Admin VLANs Labs VLANs Vlan ID Vlan Name Vlan ID Vlan Name 2 Servers 3 Lab Servers 4 Admin 9 Imaging 5 Science 160 Lib Labs 6 Test Servers 174 STU VPN 7 NAS 175 Ben Shahn Lab 101 Energy Management 178 Hobart Lab 102 Diebold 179 SCI Lab 104 Xerox 187 CS Lab 150 Media Services 192 Atrium 161 Dorms Offices 209 Labs 162 RBI 212 Resnet Labs 163 Police 214 Raub Labs 164 Maintenance 228 VR Labs 49
  • 50. FY08/09 On Campus Hits to Databases by Class C IP Address 50
  • 51. Some concerns Patron Privacy and Standards 51
  • 52. Using Voyager as the model for Patron Privacy 52
  • 53. • Active Circ transactions are stored in a table with patron ID and statistical categories. • Completed Circ transactions are stored in a table without the patron ID, but still with the patron statistical categories. • The Patron Table contains the total counts of transactions for each patron, but no link to which transactions they are. 53
  • 54. • EZProxy transactions would be stored in one table with patron statistical categories, but without the user ID. • User ID s would be stored in another table with counts for each service divided by academic year. • Logs are collected monthly and loaded and deleted monthly. 54
  • 55. Example of EZProxy log entry • Ip address nj.dhcp.embarqhsd.net • (Not used) - • user id theuser • date/time 1/1/2008 4:25:15 AM • Method GET • page http://ezproxy.wpunj.edu:2048/connect?session=sGHMbeSss121YxZ a&url=http://www.wpunj.edu/scripts/webscript.exe?fs.scr retrieved HTTP/1.1 • Version 302 • response code • no. of bytes 537 • Referring http://ezproxy.wpunj.edu:2048/login?url=http://www.wpunj.edu/scripts/ URL webscript.exe?fs.scr Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; .NET CLR • User agent 1.1.4322) 55
  • 56. Perl Script for loading ezproxy log into MySQL use strict; my %month=(Jan=>'01',Feb=>'02',Mar=>'03',Apr=>'04',May=>'05',Jun=>'06',Jul=>'07', Aug=>'08',Sep=>'09',Oct=>'10',Nov=>'11',Dec=>'12'); while (<>){ my $pattern = '^(S*) (S*) (S*) (S*) '. '[(..)/(...)/(....):(..):(..):(..) .....]'. ' "(S*) (S*) (S*)" '. '(d*) (-|d*) "([^"]*)" "([^"]*)"'; if (m/$pattern/){ my ($tgt,$ref,$agt) = (esc($12),esc($16),esc($17)); my $byt = $15 eq '_'?'NULL':$15; print "INSERT INTO ezproxylogs VALUES ('$1','$2','$3',". " TIMESTAMP '$7/$month{$6}/$5 $8:$9:$10','$11','$tgt',". "'$13',$14,$byt,'$ref','$agt');r."; }else{ print "--Skipped line $.n"; } } sub esc{ my ($p) = @_; $p =~ s/'/''/g; return $p; 56 }
  • 57. Created table to assist the linking SELECT PATRON_ADDRESS.ADDRESS_TYPE, Left([ADDRESS_LINE1],InStr([ADDRESS_LINE1],"@" )-1) AS usr, PATRON_ADDRESS.PATRON_ID, PATRON_ADDRESS.ADDRESS_STATUS, PATRON_ADDRESS.EFFECT_DATE, PATRON_ADDRESS.EXPIRE_DATE, PATRON_ADDRESS.MODIFY_DATE, PATRON_ADDRESS.MODIFY_OPERATOR_ID INTO emailprefix FROM PATRON_ADDRESS WHERE (((PATRON_ADDRESS.ADDRESS_TYPE)="3")); 57
  • 58. Immediate Tasks SIS/HRS extracts to import into MySQL DMBS on the application server. • To be able to store more statistical categories. Export Patron SIF from MySQL into Voyager Patron database. 58
  • 59. Systems Chart - 2010 Integrated Library System Application Server www.wpunj.edu Serials Form Scripting Language Scripting Language ILL Form Scripting Language Web Server Web Server ER Micro Page Form Voyager Web Server Proxy Server Circulation Media Scheduling Patrons DBMS Off Campus Dbase Hits Patrons Searches & ILL Form OffCampus ILL ILL Dbase Patrons/ Patrons/ ( EZProxy Log ) Usage by Materials Materials Patron Requested Groups Received Banner SIS HRS University Networked ( University ERP System ) University Email Server Drive K: Patrons Materials Serials Solutions OCLC ILL ( Cliodata ) A to Z W WorldCat MARC Records C Link Resolver A ILL Other Vendors‘ Database Services & Usage Reports Current Relationships Internal Externally ILL Collection and Patron Group Analyses only accessible Non WPUNJ WPUNJ WPUNJ Server 59 Off Campus Database Hits by Patron Group Server Server
  • 60. Reporting and Standards • Reporting – Emailed periodically - e.g., daily dossiers, and other event triggered reports. – On demand, via email, web pages or a printer. • Standards – Share data for comparative research. – Groups of libraries and consortia 60
  • 61. Questions? Ray Schwartz, Systems Specialist Librarian Cheng Library, William Paterson University, Wayne, New Jersey, USA schwartzr2 @ wpunj.edu 61