Tablet-Enhanced Group Tours: Developing Digital Docents
1. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Using the iPad on Group Tours
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Sunday, May 22, 2011
2. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
3. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
4. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
5. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Museum Educator - Ann Issacson
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Sunday, May 22, 2011
6. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Museum Educator - Ann Issacson
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Sunday, May 22, 2011
7. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
History
> 1990‘s Docent use of gallery-media
> 1997 Newton handheld tour
> 1998 ArtsConnectEd launched
> 2001 Cell phone tours
> 2008 Docent symposium - iPhone
demo
> 2010 Tablet enhanced group tours
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Sunday, May 22, 2011
8. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
9. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Drivers
> Museum mobile focus on individuals
> Interest in facilitated integration of
media in group setting “Social Life of
Technology”
> Availability of tablet computers
> Phasing out of kiosks
> Breadth of supporting rich media
resources
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Sunday, May 22, 2011
10. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
11. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Areas of Research - Response
> Visitor response
> Docent response
> Museum educator response
> Museum-wide response
> Community response
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Sunday, May 22, 2011
12. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Areas of Research - Obstacles
> Political and psychological obstacles?
> Physical obstacles?
> Technical obstacles?
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Sunday, May 22, 2011
13. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Areas of Research - Logistics
> Training needs
> Material preparation and organization
> Most effective materials
> Hardware management
> Cross marketing opportunities
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Sunday, May 22, 2011
14. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Project Development
> Summer 2008 - Visual Art Research Journal
> Fall 2009 - HP TouchSmart Prototyping
> Spring 2010 - Research and funding
– iPad Released!
> Summer 2010 - Prototyping and training
> Fall 2010 - Docent training and evaluation
> Winter 2010/11 - Full implementation
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Sunday, May 22, 2011
15. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
16. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Project Phases
> Hardware, Media and App Selection
> Tour Trials and Observation
> Definition of Best Practices
> Tour Guide Training
> Assessment
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Sunday, May 22, 2011
17. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Hardware, Media and App Selection
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Sunday, May 22, 2011
18. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
19. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Photos and Graphics
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Sunday, May 22, 2011
20. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
21. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
22. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
23. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
24. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Audio and Video
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Sunday, May 22, 2011
25. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
26. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
27. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
28. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
29. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
30. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Maps
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Sunday, May 22, 2011
31. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
32. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
33. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
34. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
35. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
36. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Searching and Reference
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Sunday, May 22, 2011
37. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Sunday, May 22, 2011
38. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Ongoing App Review
> Integration of all forms of media
> Linear and non-linear access
> Light table and searching
> Organization tools - folders, etc.
> Referencing onboard media without
duplication
> Ability to add metadata
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Sunday, May 22, 2011
39. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Tour Trials and Observation
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Sunday, May 22, 2011
40. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
41. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Observation assessed:
> Presentation strategies with the iPad
> Tour guide navigation of content
> Integration of content with tour
> Quality of content for group viewing
> Visitor engagement
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Sunday, May 22, 2011
42. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Observation findings: (20 tours)
> iPad portability was not an issue
> Tour guides navigated content and
apps without difficulty
> Screen size, brightness and audio
good for groups of 10-15
> Visitors were very engaged and
excited by iPad-based content
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Sunday, May 22, 2011
43. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Museum Educators - Sheila McQuire and Ann Isaacson
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Sunday, May 22, 2011
44. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Museum Educators - Sheila McQuire and Ann Isaacson
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Sunday, May 22, 2011
45. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Definition of Best Practice
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Sunday, May 22, 2011
46. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Best Practices
> Judicious use, avoid making iPad
focal point of tour
> Develop transition in and out of use of
iPad based media
> Hold iPad away from visitors when
locating content
> Display screen chest-high
> Flip screen to appropriate layout
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Sunday, May 22, 2011
47. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Best Practices
> Video and audio segments should be
kept from 30 - 60 seconds in length
> Narrate video rather than use audio in
noisy environments
> Darken screen and close when done
> Practice, practice, practice
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Sunday, May 22, 2011
48. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Tour Guide Training
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Sunday, May 22, 2011
49. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
50. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
51. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
52. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
53. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Assessment
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Sunday, May 22, 2011
54. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Assessment Tools
> Observer checklist and comment
document
> Pre-training survey
> Post-training survey
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See ebook chapter for detailed findings
Sunday, May 22, 2011
55. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
56. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Implementation
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Sunday, May 22, 2011
57. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
58. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Sunday, May 22, 2011
59. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Docent - Jean-Marie Burtness
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Sunday, May 22, 2011
60. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Docent - Jean-Marie Burtness
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Sunday, May 22, 2011
61. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Initial Project Idea
> Sayre, S. & Wetterlund, K. (2008) The
Social Life of Technology for Museum
Visitors, Visual Art Research Journal,
Pennsylvania State University (34),67
p.85
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Sunday, May 22, 2011
62. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
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Mobile Apps for Museums
The AAM Guide
to Planning and Strategy
Edited by Nancy Proctor
With contributions from
Jane Burton, Allegra Burnette,
Ted Forbes, Kate Haley Goldman,
Ann Isaacson, Sheila McGuire,
Ed Rodley, Peter Samis,
Scott Sayre, Margriet Schavemaker,
Koven Smith, Robert Stein
and Kris Wetterlund
The AAM Press
American Association of Museums
Washington, DC
2011
To be released May 23, 2011
Sunday, May 22, 2011
63. 05.03.2011Scott Sayre MIDEA 2011 Slide
Tablet-Enhanced Group Tours: Developing Digital Docents
Scott Sayre, Sandbox Studios
scott@sandboxstudios.org
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Sunday, May 22, 2011
