what to expect from internet in 2012
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personnalisation, content creation + curation are the three main trends of the year. SD
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what to expect from internet in 2012
- 1. WHAT TO EXPECT FROM INTERNET IN 2012 ? #Casacademie March, 2nd
- 2. WHO AM I? •
- 4. TABLE OF CONTENT • Personnalisation • Content creation • Curation
- 6. GOOGLE FOR A START
- 7. FOUND THIS WEEK ON THE WEB
- 8. GOOGLE+
- 11. ELI PARISER
- 13. WEBPAGE WITH MODASUITE AD
- 14. CHECK COLLUSION
- 16. AXCIOM KOWS... • ... your name, age, sex, adress, previous adress, • pets, credit historic, righ or left handed • drugs you bought, thus your life expectancy • and 1500 other metrics... • for 96% of the US population! • 14th september 2011...
- 21. ZITE FOR IPAD
- 22. PART 2. CONTENT CREATION
- 23. TRUST
- 24. THE TED CASE
- 27. LE TWIVAGE
- 28. SOCIAL TV SHOWS – TRUE BLOOD
- 29. TRUE BLOOD - SUITE
- 30. TRUE BLOOD - SUITE
- 31. PLANÈTE YOGA -
- 32. PLANÈTE YOGA
- 34. FREE DISTRIBUTION OF BRANDED CONTENT
- 42. NEXT STEP FOR PR AGENCIES? • webdocumentaries!
- 43. PART 3. CONTENT CURATION
- 45. BEST BOOK ON CURATION
- 46. SID LEE AND C2-MTL
- 49. CURATION TOOLS
- 52. NOUVEAU MYTHE DE SYSIPHE
- 53. KLOUT
- 54. KLOUT
- 55. KLOUT
- 56. CURATE FASHION FOR ME
- 57. AND PINTEREST?
- 58. QUESTION TIME
- 59. THANK YOU
Notas del editor
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- Leap year for leap frog\nRosselini composer\n
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- more personnalisation from my own network\n
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- Check him out on TED\ndata gaencies\ncollect more than 100 bits of data on you\nretargeting ad\n
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- on firefox only\npossibility to install tracker block\n
- this agency knows everything about you\n
- ... the FBI launched the identity of terrorist with a call for information, axciom was the one to provide with the more info...\n\n
- story of the pregnant woman, google it!\n
- Why puting an end to the CT money? data mining\n
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- intégration des internautes à l’histoire, participation\n
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- notion de création de contenu: l’internaute travaille pour vous\n
- one-on-one experience, only on itunes. pas pour les salles, trop intimiste...\n
- lancement SXSW + exclu youtube\n
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- sci-fi novel by Suzanne Collins\n
- étape 1 du viral - une rose blanche envoyés à la presse spécialisée: DM\n
- un compte twitter officiel + stratégie hashtags\n#LookYourBest and #TheHungerGames. With 50 days leading up to the premiere, fans were encouraged to tweet #HungerGames50\n
- une page FB de 2 millions de membres avec plein d’onglets/apps et renvoi ipone-ipad game\n
- un tumblr aux codes de HG\n
- real ads - big box!!!!!\n
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- word comes from museum world\n
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- 31 kickstarter films to premiere at SXSW\nOver Kickstarter’s first two years, Film & Video has been the dominant category, accounting for $50 million of the over $140 million pledged\n
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- link to scoop.it video demo, replace jack by Seb: he plays guitar ;-)\n
- Everyone has Klout, hé oui, vous ne le saviez pas?\n
- même Jésus\n
- Même Barack Obama\nEt si vous avez 100, vous vous appellez...\n
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