8. Who are the right people?
I found 198,516 LinkedIn members who work in the
Buffalo area.
By using the premium search filters, it gets
much narrower… to 20,174 decision makers
Find Prospects1
Brian
Identify Key Decision makers2
Buffalo/Niagara, New York Area × Reset
Buffalo/Niagara, New York Area × ResetOwner × Partner × CXO ×
I can further drill down with additional search criteria to a
manageable list of 55 prospects.
Buffalo/Niagara, New York Area ×
Industry: Accounting Company size: 51 - 200 Reset
Owner × Partner × CXO ×
× × Zip code: 14216 ×
12. In users’ own words: Sales Navigator has been a
valuable tool for prospecting
LSS 12
“I found that my target knew one
my past colleagues. I used that
connection to get a warm intro
and was able to get a conversation
going. I think that connection made
all the difference.”
“When prospecting for an
account, I have found all
the relevant decision
makers.”
“I have set up three key
meetings through LinkedIn
and will be targeting more
influencers soon.”