Dr. Norman Lewis says that kids today look at technology as a means for self expression. So his key point is that kids are drawn to technology not because of the coolness of tech or innovation, but more as a means of interaction.

1. You ain't seen anything yet… Digital children and the future of disruptive innovation Norman Lewis WGC MobilecampLondon Saturday 29 September2007

6. The evasion of the adult gaze The changing character of childhood – particularly the shift from outdoors to indoors - means children want digital applications that are under their control, help them to pass time, provide entertainment, connect with peers and evade adult supervision

8. Identity and reputation

11. Communication has become modified

12. Yesterday

13. Today

16. Myths

17. Children are not naturally good with technology

20. Enormous creative potential

24. Thank You [email_address] www.wgrids.com Skype: nolewis21