Today email bounces have become the biggest concerns for permission email marketers. Due to email bounces your email deliverability could also get affected. Email deliverability is significant because customer attainment is expensive and undeliverable message means the loss of consumers that you paid greatly to attain.

1. Email Bounce – 7 Tips To Handle
It Effectively
By: Alphasandesh.com

2. Inception
• Today email bounces have become the biggest
concerns for permission email marketers. Due to
email bounces your email deliverability could
also get affected. Email deliverability is
significant because customer attainment is
expensive and undeliverable message means
the loss of consumers that you paid greatly to
attain.
alphasandesh.com

3. Hard email bounces
• Hard bounces are
undelivered emails
that are always set
aside from reaching
the targeted recipient.
Hard bounces include
blocked e-mail, and
email delivered to
mistyped and no
longer accessible
email addresses.
alphasandesh.com

4. Tips on handling hard bounces
• Here are some significant tips on handling hard
email bounces effectively:
• Scrub your email list frequently
• Examine the bounced email addresses
• Apply double opt-in email method
• Create a win-back marketing campaign
• Try to manage bounce rate
• Do not send emails to soft bounce ids too
frequently
• Import suppression list whenever you change
ESP alphasandesh.com

5. Scrub your email list frequently
• This is an easy task.
Eliminate bounced email
addresses repeatedly, and
re-engage your customers.
You can get return on
investment by doing it. In
addition, fresh email lists
give more correct
statistics, and will
significantly lessen your e-
mail bounce rate.
alphasandesh.com

6. Examine the bounces email
addresses
• Probabilities are that some email addresses
need rectification if you do not follow a
double-opt in method. Though, you may want to
correct the email addresses that were
misspelled. By doing this you can make the user
to verify his or her subscription.
alphasandesh.com

7. Apply double opt-in email
method
• Double opt-in verifies
each address twice
before opting-in,
reduces the chance of
mistyped addresses.
Thus, by doing this
you would not have to
examine the bounced
email addresses.
alphasandesh.com

8. Create a win-back marketing
campaign
• Re-engaging dormant
subscriber is an alternative
which you must consider if
your email open rates are
falling short. A win-back
marketing campaign will
spruce your list greatly, but
the outcome will be a
cleaner list with more
chances to deliver. alphasandesh.com

9. Try to manage bounce rate
• Manage your email bounce
rate at less than 10%, as
suggested by the major
internet service providers
because the less the
number of hard bounces
you get, the better your
status with ISPs.
alphasandesh.com

10. Do not send emails to soft
bounce ID’s too frequently
• Do you remember a
salesperson who continue
knocking on your door each day
after you have told them to
leave. Again, if they come for
second or the third time, you are
going to be mad and
aggravated. Thus, you should
avoid sending emails too often
to soft bounce email addresses.
alphasandesh.com

11. Import suppression list
whenever you change ESP
• When you move from
one email service
provider to another,
ensure you import
your suppression list
because you would
not resend to the
same hard bounces
over again and spoil
your reputation. alphasandesh.com

12. Conclusion
• Therefore, ensure that you
implement an email
marketing solution, which
is able to process bounces
instantly and repeatedly. It
will not only make your
marketing list live and
active, but as a practice,
will identify you as a
genuine and responsible
sender. alphasandesh.com

13. • Verify email addresses
with our free email verifier
tool.
• For more details have a
look at
www.alphasandesh.com
alphasandesh.com