Obtaining a huge number of email spam complaints might have a big effect on your sender reputation; therefore wouldn’t it be useful to identify who is marking your promotional emails as spam or junk? You can identify this with the help of email feedback loops.

1. Reduce Your Spam Complaint Rate
Using Email Feedback Loops
By: Alphasandesh.com

2. Inception
• Obtaining a huge number of email spam complaints
might have a big effect on your sender reputation;
therefore wouldn’t it be useful to identify who is
marking your promotional emails as spam or junk?
You can identify this with the help of email feedback
loops.

3. Email feedback loop & its benefits
• Feedback loops are programs that allow senders of
bulk emails to exactly process spam complaints as
opt-outs in their email list. Various email clients offer
this service for legitimate businesses, where they can
send back an email to the sender when a message
gets reported as spam by the receiver.

4. Check misuse of networks
• Feedback loops were
formerly a tool for ISPs to
check misuse from their
networks. And, at
present, they are also
offered to senders who
would like to use this
service to maintain email
list hygiene and to look
into the things which are
negatively influencing
their email marketing
campaign.

5. Maintain sender reputation
• An email feedback loop
permits the internet
service providers to
aware senders when their
email has produced a
spam complaint,
facilitating the sender to
opt-out from the
belligerent recipient.
Thus, you must think
carefully about repetitive
complaints to protect
your sender reputation.

6. Enhance delivery rate
• Feedback loops help you in
finding discontented
subscribers, increase your
email deliverability rates
and reduce your spam
complaint rate. This also
facilitates you to keep a
good reputation for the
ISPs. It allows you to verify
your registration or sign up
process that append users
to their mailing list when a
user gets registered.

7. Increase actual registration
• Enhanced complaint rate
can be due to those email
subscribers who actually
does not realize why they
signed up with you. So, the
email feedback loops help
the senders in improving
the quality of their
registration procedure.

8. Conclusion
• There are various essential
factors that improve your
email reputation, and email
feedback loop is just one of
them.
• Therefore, it is usually
better to use feedback loop.
And, just do not overlook to
consider other different
areas that help you in
enhancing the email
deliverability as well.

9. Interested in learning more
• www.alphasandesh.com
• www.facebook.com/Sandeshalpha
• twitter.com/alpha_sandesh
• plus.google.com/u/0/11141885601
6496243916
• http://www.youtube.com/alphasan
desh1

10. Interested in learning more
• www.alphasandesh.com
• www.facebook.com/Sandeshalpha
• twitter.com/alpha_sandesh
• plus.google.com/u/0/11141885601
6496243916
• http://www.youtube.com/alphasan
desh1