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theysayiam.org
a girl from scranton
they say i am...
theysayiam.org
we are experiencing a crisis
technology amplifies the problem




one to few is now one to millions
5% are victims 

           6% are bullies

 15% identified as victims and bullies
                        – time magazine
26% of us are on
   the inside
74% of us are watching
   from the sidelines...
or are completely unaware
74% of us are part of
   the problem
74% can be
the solution
victim/
         victimizer


        onlookers


    the unaware crowd




widen the spotlight
Theysayiam.org
help the 74% engage
add your story, or send a message support
take a pledge: not on my watch
allow bullies to make amends
• establish a permanent Tribeca Film Institute effort to
                     tackle the issue
             • start a branded foundation
        • create awards/scholarship program
      • build a toolkit for multiple stakeholders
         (students, teachers, corporations, legislators
                    activists, charities, etc.)
the StoryHub
                       @ Tribeca Film Festival

• a single large touchscreen interface allows participants to input their
own responses to "they say _____", "I am ____" via ‘gaming’ interface.

• multiple screens on walls allow more reserved/shy to post (via txt/nfc/
twitter) in realtime to share/see reactions. if these are also touchscreen,
others at the StoryHub can select/play with these shared stories.

• "StoryPods” (soundproof booths) gather video/audio/text input of
personal stories of bullied, bullies and watchers. Sends to website,
screens in StoryHub, blog, facebook, twitter, etc.
StoryHub recording booth
launch celebrity PSAs
    “they said i was...”
enable digital expression
         • a facebook application
 invite friends to anonymously make confessions
           and express regret for the times
   they engaged in bullying or stood by silently.

          • #theysayiam hashtag
      allow people to share their stories or
         support others through retweets
            and twitpics of locations
interactive posters
    drive to events
“i am... electric”
  an evening at the bowery electric, hosted by jesse malin.
   songwriters share stories and perform original songs.
tickets are distributed through the website, foursquare, etc
      and are given to influential bloggers & celebrities.
   the event is filmed for streaming and songs are shared
     through the website, turntable.fm, spotify or itunes.
“i am... here tonight”
• partnership event with the moth in which five storytellers
share their own stories. two “slots” are open for unscripted
           in-the-moment audience participation
            • kicks off the mentorship program

• storytellers (celebs/artists/performers) also visit schools
      and perform as part of an ambassadors project
mentorship program
      an initiative to unite middle-and-high-school kids
with students studying for film and motion-graphics degrees
    to create projects that document and find expression
    for the stories and challenges faced by today’s youth.
theysayiam.org

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Theysayiam.org

  • 2. a girl from scranton
  • 3. they say i am...
  • 6. technology amplifies the problem one to few is now one to millions
  • 7. 5% are victims  6% are bullies  15% identified as victims and bullies – time magazine
  • 8. 26% of us are on the inside
  • 9. 74% of us are watching from the sidelines... or are completely unaware
  • 10. 74% of us are part of the problem
  • 11. 74% can be the solution
  • 12. victim/ victimizer onlookers the unaware crowd widen the spotlight
  • 14. help the 74% engage
  • 15. add your story, or send a message support
  • 16. take a pledge: not on my watch
  • 17. allow bullies to make amends
  • 18. • establish a permanent Tribeca Film Institute effort to tackle the issue • start a branded foundation • create awards/scholarship program • build a toolkit for multiple stakeholders (students, teachers, corporations, legislators activists, charities, etc.)
  • 19. the StoryHub @ Tribeca Film Festival • a single large touchscreen interface allows participants to input their own responses to "they say _____", "I am ____" via ‘gaming’ interface. • multiple screens on walls allow more reserved/shy to post (via txt/nfc/ twitter) in realtime to share/see reactions. if these are also touchscreen, others at the StoryHub can select/play with these shared stories. • "StoryPods” (soundproof booths) gather video/audio/text input of personal stories of bullied, bullies and watchers. Sends to website, screens in StoryHub, blog, facebook, twitter, etc.
  • 21. launch celebrity PSAs “they said i was...”
  • 22. enable digital expression • a facebook application invite friends to anonymously make confessions and express regret for the times they engaged in bullying or stood by silently. • #theysayiam hashtag allow people to share their stories or support others through retweets and twitpics of locations
  • 23. interactive posters drive to events
  • 24. “i am... electric” an evening at the bowery electric, hosted by jesse malin. songwriters share stories and perform original songs. tickets are distributed through the website, foursquare, etc and are given to influential bloggers & celebrities. the event is filmed for streaming and songs are shared through the website, turntable.fm, spotify or itunes.
  • 25. “i am... here tonight” • partnership event with the moth in which five storytellers share their own stories. two “slots” are open for unscripted in-the-moment audience participation • kicks off the mentorship program • storytellers (celebs/artists/performers) also visit schools and perform as part of an ambassadors project
  • 26. mentorship program an initiative to unite middle-and-high-school kids with students studying for film and motion-graphics degrees to create projects that document and find expression for the stories and challenges faced by today’s youth.