1. Industries in British Columbia
presentator
Aya
Shinji

2. The role of the IT Industry
What is IT?
 The IT (Information Technology) industry can serve as it assures easy
accessibility to information.
General IT
 Information technology, and the hardware and software associated with the IT
industry, are an integral part of nearly every major global industry.
IT Industry is an integral? but not everything!!
 The use of information technology in the service sector improves operational
efficiency and adds to transparency.
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3. Information Technology Industry
Sectors in the IT(mostly 3 part)
1. Software and Computer
Services(Communications Services)
- Telecommunications and Internet services
- ICT consulting services(Business to Business)
- Software
1. ICT Wholesaling
- Hardware
1. ICT Manufacturing
- Microelectronics
- Electronic content
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4. The IT industry is how important in Canada
Focus on the Software & Computer Services
The ICT Sector makes a substantial contribution to the Canadian GDP
 Software and Computer Services
contributed $62.7 billion to Canadian
GDP (in 2002 constant dollars) in
2011.
 This faster growth also means that
the ICT industries have accounted for
8.9% of the Canadian GDP growth
since 2002.
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5. How is this industry doing?
Domain & Advantages of the IT industry in Canada
Advantages in Canada: Domain of the IT Industry
 Free access to the large US market 1) Systems architecture
makes 2) Database design and development
 Employed an estimated 556,000 people 3) Networking
—half of these in software development. 4) Application development
5) Testing
 Highly educated; 84 percent of all 6) Documentation
workers have university or college 7) Maintenance and hosting
training 8) Operational support
9) Security services
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6. Marketing Industry
 determining the value of your product
 service and communicating that information to customers
 Being advertisement
 cannot be carried out in isolation from the rest of the business
ex)operation, research and development
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7. For example-Fashion marketing-
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8. How could be successful in these industry?
Requirements
 A bachelor's degree, usually in computer science,
communications or business or Completion of a college
program in computer science, graphic arts, Web design or
business
 Experience as a computer programmer or graphic designer
 Developing new products
 Understanding the economic and competitive features of a sector
 Creating a sustainable competitive advantage
 Creating and delivering marketing plans to get where a brand
needs to be in the future
 Development capability, Creativity, Calculatedness ,
Communication, Knowledge of the industry
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9. Duties:
Web designers and developers
 Consult with clients to develop and document Web site requirements
 Develop Web site architecture and determine hardware and software requirements
 Source, select and organize information for inclusion and design the appearance, layout and
flow of the Web site
 Create and optimize content for the Web site using a variety of graphics, database,
animation and other software
 Plan, design, write, modify, integrate and test Web-site related code
 Conduct tests and perform security and quality controls
 Marketing
 To Know who will be customers
 To Consider about product including services and goods
 To Determine the right price
 To decide the place to sell or distribute
 to handle in promotion to have people
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10. Conclusion
IT is just tools to support Marketing
The IT industry helps many other services
There are many ways to market, but
There are many ways to market, but
nowadays the most effective
nowadays the most effective
approach is marketing on the
approach is marketing on the
internet. include Facebook, Twitter,
internet. include Facebook, Twitter,
Instagram, Linkedin, You tube.
Instagram, Linkedin, You tube.
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