Enov8 Mobile Agency Deck

Consumers are mobile.
How will you reach, engage, &
retain them?
Mobile Advertising
Mobile, Social & Digital Commerce
Social Marketing & Engagement
Loyalty & Rewards
Scheduling & Appointment Management
Mobile & Digital Presence Management

Profitably acquire and retain on-the-go local
customers using innovative and practical
mobile & digital solutions
2012 Enov8 Mobile, LLC | Confidential & Proprietary | All rights reserved

 Agency partner in providing mobile & digital customer
acquisition, engagement, and retention solutions to their
advertiser clients
 Services for national/regional brands with local stores or
local businesses:
◦ Customer Acquisition
 Geo-location and targeted mobile advertising
 Mobile & digital commerce
◦ Customer Engagement
 Social media – acquire likes, followers, checkin’s
 Conversations – reviews and feedback
 Continuous interactions – mobile, text & email
◦ Customer Retention
 Loyalty & rewards
 Scheduling & appointment management
 Uses targeted mobile media & digital solutions to increase
sales and profitability of physical stores:
◦ Experts in targeted & performance mobile media and driving
secondary actions that are measurable
 Leverage and partner with best-in-class companies to
provide results oriented and integrated CRM solutions

 Mobile customer acquisition & retention
solutions company
 Drive sales and customer retention at the
local store level via mobile media & digital
solutions
 Mobile media reach via ad networks and
applications
~ 105 million uniques per month
~ 6 billion impressions per month
100% location and 100% smartphone or GPS enabled
tablets
 Mobile consumer actions and solutions –
call, drive-to, schedule, join loyalty
program, social media share, redeem or buy
 Founded by 20 year mobile/tech industry

 YouragencY’s mobile and digital
solutions partner
Mobile ecosystem and technology experts
Longstanding direct relationships with
leading mobile advertising networks and
mobile application publishers - better pricing,
placement, and access
Unearthing, screening, and market testing
new, innovative mobile & digital companies and
ideas that are market ready
Providing your agency with mobile domain
knowledge depth


 Drive secondary actions by consumers
that lead to customer acquisition and
increased sales performance for local
stores via mobile media and devices
 Increase customer engagement and
retention through innovative mobile &
digital solutions that are integrated to
support CRM objectives


 Shared commissions on media purchases
 Commission or discount on monthly
recurring digital solutions revenues
 Discounted rates (based on
referral/business volume) for
professional services for mobile
campaigns and digital solutions


Acquire Customers
 Reach on-the-go consumers near you
◦ Qualified leads
◦ With intent to buy now
 Mobile & digital presence
◦ Get listed & found
Engage Customers
 Promote via social media
◦ Encourage consumers to share, review,
discuss, and recommend
Retain Customers
 Manage loyalty and rewards or
scheduling & appointment management
programs
◦ Keep customers coming back


 Customer Acquisition
◦ Advertising - paid media, influence at point of decision
 Qualified buyers near your business ready to buy
◦ Demand Generation/Deals - prepaid sales, no upfront cost
 Sell unsold/hard to sell inventory, increase sales during off
peak seasons, days & times
◦ Discovery
 Manage, synchronize, & optimize your business listings across top
35+ sites
 Customer Retention
◦ Loyalty and Rewards – incentivize and reward repeat visits,
improve ROI
◦ Scheduling & Appointment Management – reduce no shows, up
sell
 Customer Engagement
◦ Social/Viral interactions – amplify your brand exposure
◦ Continuous interactions – mobile/text & email
 Easy, Effective, Efficient
◦ Automated – set it up and let it run
◦ Self service or outsourced as a client/professional service
◦ Synergy 2012 Enov8 Mobile, LLC | Confidential & Proprietary | All rights reserved
– services are complementary & integrated to

 Mobile Marketing
◦ Sales promotions
◦ Product awareness
campaigns
◦ Social marketing
 Mobile and e-Commerce
 Loyalty & Rewards
◦ Engagement strategies
through mobile devices,
email, and social media
 Scheduling &
Appointments
 Mobile & Digital Presence
◦ Management & LLC | Confidential & Proprietary | All rights reserved
2012 Enov8 Mobile,
optimization

 Location & relevance through mobile search &
display
 Leading mobile location based ad networks
 Mobile location based applications & publishers
 Pinpoint Targeting
 location “near Your store” – DMA, Zip code, Lat/Long PLUS
 Relevance
 Category – restaurant, lawyer, doctor, car/automobile, etc.
 Keyword – Chinese/Italian, injury lawyer, pediatrician
 Competition – BMW, Lexus, Mercedes
 Day Part – breakfast, lunch, dinner
 Weather – conditions (rain, snow, sunny), temperature, humidity, pollen
count & forecasts
 Results in secondary actions that lead to sales
 Generate calls
 Drive/walk to your store
 Schedule a test drive or an appointment
 Join your loyalty and rewards program
 Like/share your brand or offer, review, or checkin via social
media
 Redeem an offer or coupon
 Buy a deal Enov8 Mobile, LLC | Confidential & Proprietary | All rights reserved
2012

 Location
◦ DMA, zip-code,
lat/long
 Intent
◦ Category, keyword,
competitor
 Behavior
◦ Time of day,
weather, device
 Reach
◦ ~ 105 million


 Search &
Display
 Targeting
◦ Geo-location
◦ Keyword
 Behavior
◦ Time of day
 Clicks on,
banners, to
call and to
maps, ranged
from 4x-15x
industry 2012 Enov8 Mobile, LLC | Confidential & Proprietary | All rights reserved

 Delivered relevance-targeted offer based on
customer location and search preference
 CTR and Click-to-call rates 10X industry standard

Premium Brands Click-Through Click-to-Call
Rates CTRs Rate
Quick-Serve 2.38% 15.42%
Restaurant -
“QSR”
Luxury 1.79% 6.46%
Automotive
Travel 3.19% 12.57%

Retail 1.97% 7.36%


 Demand Generation
◦ Guaranteed
sales/revenue
 High ROI & Low Risk
◦ No upfront cost
 Awareness or trial of
new products &
services
 Targeted
◦ New or weak markets, or
off peak demand
 Reach
◦ ~100 million (mobile & & Proprietary | All rights reserved
2012 Enov8 Mobile, LLC | Confidential

 Business branded program
 SaaS – no upfront investment
 100% automated, card-less – no
paper
 Launches in minutes – easy to
setup
 Email, text, or QR code scan
enrolls user - self serve = no EE
involvement
 Customer profile – valuable demo
data
◦ Email, phone #, birthday, anniversary,
location
 Rewards – flexible engagement
methods
◦ Sign-up, visit, b-day, anniversary,
referrals, monthly/weekly
 Feedback on visits – customer
satisfaction or dissatisfaction
 Analytics & daily reporting – how
is my business doing?
 Standalone or complementary

 Online appointment
scheduling – user self
serve
 Software as a service
– no upfront
investment
 Easily integrates into
your website, mobile
site, offers, directory
listings, and
advertising - increase
your fill rate
 Robust tools for
schedule management,
client management,
email marketing, and
more – saves you

 Business  Customers
◦ Saves valuable ◦ Avoid phone tag
time ◦ 24/7 convenience
◦ Reduces no shows ◦ Find appt that best
thru auto fits their schedule
reminders ◦ Email & SMS
◦ Increases ROI on reminders
deals thru up sell
◦ Funnel deal/lower
margin customers
to slower
days/times


 Convert your Free Wi-Fi into a
social marketing program
◦ Your message is posted on users
walls and in their streams
◦ 125x – 235x message amplification
per visitor
 Engage & get more Facebook
“likes” & twitter “followers”
 Get demographic data & know
the social impact of your
customers
 Secure & centrally managed Wi-
Fi
 24/7 monitoring via NOC
 Easy to set up & manage
 Dashboard reports and
analytics


 Get found & listed on the top
local, search, & mobile sites &
applications
◦ Synchronize and enhance your
business listings
 Auto-update
 Add photos, videos, promotions
◦ Improves discovery
 Category
 Keywords
◦ Dynamic listings and offers
◦ Reach 150+ million uniques per
month

 Professional Services
◦ Mobile strategy planning &
development
◦ Mobile campaign development
◦ Mobile creative for campaigns
◦ Mobile web landing page design &
development
◦ Mobile device/media market
research
◦ Mobile & social media audits
◦ Hardware setup, installation and
remote management


 Agency partner for your clients with local
stores who seek:
◦ Customer acquisition, engagement, and retention
solutions via targeted and performance mobile media
marketing, deals, social marketing, or loyalty and
rewards programs
 Envo8 Mobile can create or tactically implement
integrated mobile media campaigns and solutions
that will drive customers into Your client’s
local store and keep them coming back
◦ Mobile media campaigns
◦ Mobile & digital commerce
◦ Digital loyalty & rewards
◦ Digital scheduling & appointment management
◦ Mobile & digital presence
 Meeting to discuss partnership/collaboration
 Pick a test/trial client?


Damon Miller
CEO / Founder
damon@enov8mobile.com
+1 415-200-6955
www.enov8mobile.com


Enov8 Mobile Agency Deck

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