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Advanced Pay Per Click

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Shushant Jha
Shushant Jha

This document provides guidelines for smart search engine marketing using pay-per-click advertising. It discusses what pay-per-click is, how it works by bidding on keywords and only paying for clicks, and some of the major pay-per-click platforms like Google, Yahoo, and MSN. It also offers tips for creating effective ads and landing pages that convert visitors into customers.

Tecnología
1 de 14
[object Object],[object Object],[object Object]
What is Pay-Per-Click According to MarketingTerms.com.. “ Pay-Per-Click is an online advertising payment model in which payment is based solely on qualifying click-throughs.”
How Does it Work? ,[object Object],[object Object],[object Object]
Why Pay Per Click? ,[object Object],[object Object],[object Object]
Major Players ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tier II Players
Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object]
Elements of Good Ads ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Will Make You Stand Out? ,[object Object],[object Object],[object Object],[object Object],[object Object]
More Ad Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Landing Page ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Landing Page Cont.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do your landing pages convert? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object]
Thank You

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Advanced Pay Per Click

  • 1.
  • 2. What is Pay-Per-Click According to MarketingTerms.com.. “ Pay-Per-Click is an online advertising payment model in which payment is based solely on qualifying click-throughs.”
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. Thank You