What makes you or your colleagues more qualified than the next Facebook user to advise or execute on social media? A relatively new communication tool, which is itself built on the ability of of just about everyone to participate, creates challenges when it comes to defining expertise. How can you keep learning in order to stay ahead in the ever-evolving social media ecosystem? A growing number of courses and events promise credits and certifications in social media, and we often get asked to recommend the best resources in training and education. This webinar helps you future-proof as a social media expert,

2. Brought to you by
What Is a Social Media Expert?
Professional Development in an Evolving Field

3. Join the Conversation…

4. Our Speakers
#smtlive
Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in
generating demand and creating buzz for leading technology, consumer products, financial
services and professional services organizations. Paul is the Global Vice President of Marketing
for Maxymiser, a leader in web optimization and analytics, and author of five “Dummies”
books. @PaulDunay
Mari Smith is hailed as the premier Facebook marketing expert and one of the most influential
and knowledgeable new media thought leaders in the world. A passionate believer in the power
of social business, Mari is a top online marketing expert with her innovative strategies that
accelerate profits through the use of social media. Mari is also author of The New Relationship
Marketing and coauthor of Facebook Marketing: An Hour A Day. @MariSmith
Douglas Karr is the author of Corporate Blogging for Dummies, Chief Blogger/Founder of the
Marketing Technology Blog, CEO of DK New Media and Public Speaker. DK New Media is an
inbound marketing agency that works with organizations who wish to leverage online
strategies to build inbound marketing efforts using new media strategies, including search and
social media. Douglas is a proud Navy Veteran, serving honorably in Desert Shield and Desert
Storm. His Agency is a certified Veteran-owned Small Business. @douglaskarr
Pam Moore aka "Pam Marketing Nut" is the CEO & Co-Founder of Marketing Nutz, an agile, full
service social brand, digital, content marketing & conversion optimization agency that helps
businesses not just do social or be social, but be socially relevant. Pam is ranked by Forbes as a
Top 10 Social Media Power Influencer, is an avid keynote speaker and best selling author. She
has 15+ years experience helping entrepreneurs to Fortune 100 organizations build winning
brands and integrated platforms that sustain business and life. @PamMktgNut

5. Join us next week…
#smtlive
Getting Results With Video:
What Makes a Successful Web Campaign?
http://socialmediatoday.com/video-content-marketing-webinar

6. Liked our webinar? Join us IN PERSON
We're super excited about our first-ever conference, The Social
Shake-Up...and that's due in no small part to the fact that we can't
wait to meet our SMT community (that's you!) face to face. Join us
in Atlanta as we bring together major thought leaders, many of our
bloggers, and community members to find out what they are doing
and how it can impact your business. All webinar attendees get 25%
using code: SMTLIVE
http://socialmediatoday.com/event
#socialshakeup