How libraries can harness social media to create communities, increase readership and increase social inclusion. Presentation to CILIP's Umbrella 2011 Conference by James Barisic of Socialhaus.
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
Solitary reading or shared experience?
1. Umbrella 2011 Solitary reading or shared experience? How libraries can harness social media to create communities, increase readership and increase social inclusion James Barisic CEO Social:haus #ub11 #sosh
18. solitary or shared About me James Barisic jamesmb Social:haus, CEO – niche digital PR and comms agency Klout.com’s Top 100 UK Influencers in Social Media Trainer, writer, publisher, speaker, campaigner, broadcaster, non-practising solicitor, former local government officer, friend of the penguin Member of my local library, borderline obsessive purchaser of books and Kindle owner #ub11 #sosh
38. solitary or shared What are libraries? li·brar·y noun /ˈlīˌbrerē/ /-brərē/ libraries, plural A building or room containing collections of books, periodicals, and sometimes films and recorded music for people to read, borrow, or refer to A collection of books and periodicals held in such a building or room A collection of films, recorded music, genetic material, etc., organized systematically and kept for research or borrowing A series of books, recordings, etc., issued by the same company and similar in appearance A room in a private house where books are kept A collection of programs and software packages made generally available, often loaded and stored on disk for immediate use #ub11 #sosh
47. solitary or shared Socially networked libraries Social outreach Services which move into the user space... ...not services which ask the user to move to them #ub11 #sosh
48. solitary or shared Socially networked libraries Social outreach #ub11 #sosh
49. solitary or shared Socially networked libraries Social outreach #ub11 #sosh
50. solitary or shared Socially networked libraries Social outreach #ub11 #sosh
51. solitary or shared Socially networked libraries Social outreach #ub11 #sosh
52. solitary or shared Socially networked libraries Social outreach #ub11 #sosh
72. solitary or shared Social inclusion & digital exclusion Innovation in delivery can lead to & increased social inclusion decreased digital exclusion #ub11 #sosh
This is how we think of social networks. However, there was a new social network that was set up outside the deHavilland club last night – up and down the country, new social networks are set up all the time. …
…Wondered what a library was and I talked to people and also looked it up.
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Last week, while everyone was trying to get Tesco to stop advertising in the NOTW, I was trying to get them to deliver a printer. I got hung up on by their customer services and promised a callback that never happened and, all the while, they were holding on to my money for something they could not provide.
Last week, while everyone was trying to get Tesco to stop advertising in the NOTW, I was trying to get them to deliver a printer. I got hung up on by their customer services and promised a callback that never happened and, all the while, they were holding on to my money for something they could not provide.
Last week, while everyone was trying to get Tesco to stop advertising in the NOTW, I was trying to get them to deliver a printer. I got hung up on by their customer services and promised a callback that never happened and, all the while, they were holding on to my money for something they could not provide.
Last week, while everyone was trying to get Tesco to stop advertising in the NOTW, I was trying to get them to deliver a printer. I got hung up on by their customer services and promised a callback that never happened and, all the while, they were holding on to my money for something they could not provide.
Sadly, many library services are bad at this sort of simple engagement. Any win is a good win. Suffolk helped me in Devon get in contact with Hertfordshire.
Using Facebook groups for book groups, using Twitter for discussions and recommendations – not just announcements.Go to the places where people are – do not try to drag them on to your turf – it will not work. Example of Coke.
VIDEO of Google + Hangouts
We all know that being on the wrong side of the digital divide has consequences for people. Social exclusion and economic disadvantage being the two strongest.People start using the internet for a variety of reasons and each extra reason brings those people closer to the social and digital mainstream. Equally, and this isn’t always recognised, there are those who are socially excluded online – people for whom the digital world and the real world has not gelled. Taking your services online in new ways are