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Scatena Daniels Social Media for Non Profits

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Scatena Daniels' presentation Social Media for Non Profits that was shared at Social Media Camp San Diego 2011

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Time Suck or Smart Connections? Social Media Strategy for Non-Profits Denise Scatena & Arika Daniels Founding Partners Scatena Daniels Communications
About Us ,[object Object],[object Object],[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Challenges? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Social Media For Non-Profits? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media is a Form of Public Relations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How is PR Accomplished? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Working Smart in Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Working Smart in Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
Measurable Objectives ,[object Object],[object Object],[object Object],[object Object]
Getting Started ,[object Object],[object Object],[object Object],[object Object],[object Object]
Resuscitating Your Social Media Program ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Organized ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media is Effective ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Studies / Examples ,[object Object],[object Object],[object Object]
Suggested Safe Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Great Articles / Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Let’s Discuss. Thank you!

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Scatena Daniels Social Media for Non Profits

  • 1. Time Suck or Smart Connections? Social Media Strategy for Non-Profits Denise Scatena & Arika Daniels Founding Partners Scatena Daniels Communications
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Notas del editor

  1. QUESTION TO GROUP: How else is marketing important?
  2. Message and Value Statement Messages that help convey your sentiment Should be customer or audience focused Demonstrates the “business” case “ Who cares?”
  3. Message and Value Statement Messages that help convey your sentiment Should be customer or audience focused Demonstrates the “business” case “ Who cares?”