Eastside Agencies Social Media Presentation
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Presentation to Bellevue AEA regarding social media best practices, resources and how to get started.
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Eastside Agencies Social Media Presentation
- 1. Social Media: What's in it for Human ServicesSophia Agtarap, University of WashingtonJeris JC Miller, Consultant Microsoft
- 2. Questions + Concerns fundraising Time suck advocacy safety ethics public vs. private engagement recruitment
- 4. Google Reader & Blogsearch
- 5. Technorati
- 12. It’s all about relationships
- 14. Donate
- 15. Create Content
- 16. FacebokCauses
- 20. It’s not the end of the road
- 21. …or your ticket to millions
- 22. …or a one way conversation
- 23. It’s one piece of the puzzle
- 24. …it’s about a conversation
- 25. …it’s about listening & responding
- 26. Where to begin? Test the waters and let go Build a social media/communication team and trust them. Identify audience(s). Are they on social media? Decide how you’re going to measure success. Hint: it’s about relationships Remember: social media is social!
- 28. Intel’s Social Media Policy
- 29. Govloop.com
- 30. Beth’s Blog for NGOs
- 31. DoD’s Social/New Media Policy
- 32. Social Media Governance Policy Database
- 33. Frogloop.com
- 40. Blogging Best Practices http://www.chrisbrogan.com/if-i-started-today/ http://www.chrisbrogan.com/my-best-advice-about-blogging/
- 41. Blog Platforms Simple Blogs http://posterous.com/ http://www.tumblr.com/ Additional Blog Platforms http://wordpress.com/ http://wordpress.org/ http://blogspot.com
- 42. Basic Analytics http://feedburner.google.com/ http://bit.ly/
- 43. Mobile Blogging http://12seconds.tv/ http://www.ustream.tv/ http://qik.com/
- 44. Contacting Us Sophia Agtarap, University of Washington @sophiakristina sophiakristina.wordpress.com Jeris JC Miller, Consultant Microsoft @dakini_3 Seattle Social Media Profiles
Notas del editor
- Last month we sent out a survey inquiring about tools you used to communicate with current and prospective students. May use a combination of email, phone, postal mail to communicate with students—integrated approachinterest in learning about social mediahow to use it
- Lay of the land – Social Media in the Market Place today Social Media in the Enterprise Basic SM Presence
- Integrated approach: not all online, not all flyers/handoutsPolicy? Who will manage? Public vs/ private persona
- Train agents/reps—ex: airforce: every airman a communicatorRelationships take time to build—this isn’t the end of the road.Gone are the days of traditional marketingFearsEngagement
- How is social media being used w/ emerging techDonate via text/Fb