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HOW MANY DEVICES
DO YOU CARRY?
THE AVERAGE PERSON
      CARRIES 2.9 DEVICES*




 85%
                         The smartphone
                         is by far the
                         most popular
                         device carried…

       …and the eReader is
29%    the least popular
DEVICES BY POPULARITY

    Smartphone                  85%
    Laptop                65%

    Tablet          48%

    MP3 Player    40%
    eReader 29%

0            20     40    60     80   100%
Windows is the leading laptop OS carried -
twice as popular as Mac and six times more
than Linux.




  22%                              8%
                 49%
AVERAGE # OF DEVICES
    PER PERSON BY COUNTRY
                         1   Germany 3.1
2   USA 3.0
    3   Canada 2.7
                     4   UK 2.7




                                       5   Australia 2.6
Germans are most likely to carry a laptop, while
the device of choice for Americans, Australians,
Brits and Canadians is the smartphone.
MOST POPULAR SMARTPHONE BY OS

50

40

30

20

10

0


          40.9%       40.5%        8.9%         3.4%
     Android beat iPhone by only a whisker, outstripping
     Windows and the old business favorite Blackberry.
MAC USERS
They prefer to carry the iPhone
(62%) and the iPad (45%).

But 24% picked an Android
smartphone and 28% picked a
tablet running Android.
WINDOWS & LINUX USERS
Their smartphone of choice is
the Android – 44% and 56%
respectively.

Android tablets also proved
the most popular with 36%
and 41% picking them.
*By ”Devices,” we are referring to larger portable electronics, not
chargers or accessories. Data displayed is from a Naked Security
 survey “How do you compare to Steve Wozniak?” conducted in
               January 2013 of 2,226 respondents




                              visit:
            www.sophos.com/enduser
               to learn more how you can protect
                        all of your devices

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How Many Mobile Devices Do You Carry?

  • 1. HOW MANY DEVICES DO YOU CARRY?
  • 2. THE AVERAGE PERSON CARRIES 2.9 DEVICES* 85% The smartphone is by far the most popular device carried… …and the eReader is 29% the least popular
  • 3. DEVICES BY POPULARITY Smartphone 85% Laptop 65% Tablet 48% MP3 Player 40% eReader 29% 0 20 40 60 80 100%
  • 4. Windows is the leading laptop OS carried - twice as popular as Mac and six times more than Linux. 22% 8% 49%
  • 5. AVERAGE # OF DEVICES PER PERSON BY COUNTRY 1 Germany 3.1 2 USA 3.0 3 Canada 2.7 4 UK 2.7 5 Australia 2.6
  • 6. Germans are most likely to carry a laptop, while the device of choice for Americans, Australians, Brits and Canadians is the smartphone.
  • 7. MOST POPULAR SMARTPHONE BY OS 50 40 30 20 10 0 40.9% 40.5% 8.9% 3.4% Android beat iPhone by only a whisker, outstripping Windows and the old business favorite Blackberry.
  • 8. MAC USERS They prefer to carry the iPhone (62%) and the iPad (45%). But 24% picked an Android smartphone and 28% picked a tablet running Android.
  • 9. WINDOWS & LINUX USERS Their smartphone of choice is the Android – 44% and 56% respectively. Android tablets also proved the most popular with 36% and 41% picking them.
  • 10. *By ”Devices,” we are referring to larger portable electronics, not chargers or accessories. Data displayed is from a Naked Security survey “How do you compare to Steve Wozniak?” conducted in January 2013 of 2,226 respondents visit: www.sophos.com/enduser to learn more how you can protect all of your devices