SocialME the training wing of Echovme offers wholesome package of Training on Social Media for business for various corporate, businesses and professionals.

1. Social Media Training for
Corporate
ECHO VME Online Marketing Pvt. Ltd.
No. 5 and 6 Gemini Parsn Manere (Wing A)
Nungambakkam, Chennai – 600034
www.echovme.com
www.twitter.com/echovme
Contact: 044-42144363
www.facebook.com/learnsocialmedia

2. Introduction to SocialME™
SocialMe™ aims at bringing in a culture of competent intellectualism amongst the
Business students in the field that means 'future'. SocialMe™, the training wing of
ECHOVME builds student’s information-base of Social Media Business Ecosystem by
developing competencies specific to it. Social Media today builds brands of companies or
individuals virtually and is the extended business partner by its virtue of providing
various opportunities online by networking and interaction. Companies are realizing the
need to increase their promotional bandwidth by reaching the masses and thereby having
competitive edge in the market. This reach beyond usual is possible only with Social
Media and it is necessary to be well-informed in the arena.
SocialME™ has conducted previous workshops in Bangalore, Mumbai, Pune and
Chennai with more than 120 professionals. SocialMe™ has shared its knowledge with
students of some esteem organization such as Great Lakes Institute of Management
(Chennai), Loyola Institute of Business Administration (Chennai) etc., and has conducted
corporate trainings across country.
Why Social Media for Business?
Social Media is the hottest buzz in the industry today. Upgrading knowledge in Social
Media Marketing will not only help employees at work learn the latest trend in the
industry but also to experience the same practically. Training session by SocialMe™ is
designed in a way that helps companies setup their base in Social Media with a USP after
thorough analysis of Industry and Market. Some reasons why company should consider
Social Media for their business:
 Forester estimates close to $3.14 Billion will be spent on Social Media Marketing
by the end of year 2014 by then both Mobile and Social Media will be the key
channels of marketing.
 How to use Social Media channel for sales and demand generation.
 Social Media Marketing enhances Social Networking skills and opportunities of
employees.
 Learning engagement and conversation fostering processes on Social Media helps
companies learn Customer Relationship Management via Social Media.
 Building brand is major component of any business, Social Media plays essential
role in molding, shaping and creating Brand via web.
 Listening is an important criterion in Marketing, Workshop helps companies to
listen what customers are talking about (Feedback, complaints, praises) and how
to respond to each.
 Social Media Business Ecosystem will not only help explore above qualities but
also explore how Social Media can be used for obtaining collective intelligence,
HR, PR, Market Research,

3. Industry Specific Workshops:
Social media is not one size fits all when it comes to every industry. This is why we tailor
social media training for individual industries. Our industry specific courses include:
 Social Media for IT
 Social Media for FMCG Brand
 Social Media for Retail
 Social Media for Medical Tourism
 Social Media for Travel and Hospitality
 Social Media for NGO, Hospitals and Blood Banks
 Social Media for Real Estate Agencies
 Social Media for Franchise Organizations
 Social Media for Market Research Bodies
 Social Media for Colleges and B Schools.
Content Specific Workshops
We strongly believe Social Media is not for Marketing alone it serves different purpose
of the company from sales and marketing to services and support and branding to brand
conversations and more. We can customize our Social Media workshop on the following
basis:
 Social Media for Online Branding
 Social Media for Personal Branding
 Social Media for Online Reputation Management
 Social Media for Initiating and Monitoring Conversations
 Practical Hands on Social Media (Social Media Basics)
 Social Media for Marketing and Sales
 Social Media for Customer Service
 Social Media and Business on the Whole
 Social Media for Students
Social Media and Business Content
 Social Media Business Ecosystem
 How to use Social Media for business growth and track competitor's footprint
 The potential of Inbound Marketing
 How to use Social Media tools for marketing, demand generation and brand
building.
 How to develop Social Media campaign goals and set critical metric of success.

4.  How to use Social Media from different perspective of business Branding;
Customer Relationship Management, Customer Service, Online Reputation
Management and more.
 Social Media Marketing Ecosystem best practices
 Importance of Personal Branding and how to create it using Social Media.
 Practical Social Networking knowledge (How to use Facebook, Twitter,
LinkedIn, YouTube, Slideshare, Orkut and Blogs for Marketing purpose)
About Trainer
Sorav Jain, the Thinker in Chief of ECHOVME™ &
Trainer in Chief of SocialME™.
(www.twitter.com/soravjain)
Sorav is a qualified Masters in International Marketing
Management from Leeds University Business School
(U.K) and also alumnus of Loyola College, Chennai the
finest institutions renowned globally. He started his
career at age of 17 as SEO executive and Freelancer
content writer. From Leeds University Business School
he has been awarded with the Best Market Research
Presentation Award, Leadership Award, Class Champion
Award 08 and many precious accolades.
Professional world embraced him with his skills
showcasing effectively in CMO Axis as Marketing
Program Specialist and Online Marketing Head. In this
course of time, Sorav consulted TOP IT companies and
leading ecommerce portals of India designing and
executing their Social Media Marketing campaign. His skills made it possible to closely
work with Jessie Paul (ex-CMO of Wipro and author of book No Money Marketing) for
online branding of her book. Seamless in spirit, Sorav started his own venture with
passion to deliver his superior Social Media Marketing expertise that he learned,
developed all the years.
Sorav, an accomplished trainer by himself, teaches Social Media Marketing and Personal
Branding subjects at Madras Advertising Club. Along with Kiruba Shankar (CEO,
Business Blogging) Sorav heads the Social Media Club at Chennai bringing best minds
together. He organizes Mashable Social Media Meetup in the city bringing experts
opinions on Social Media to the interested audience.
He also writes for the Social Media column of famous tech magazine of Srilanka apart
from consulting Personal Branding Company of Spain with their Technical and Social
Media needs. This social media enthusiast is also one of the organizers of India Search

5. and Social Summit 2010– the mega Social Media event of India along with other
enthusiasts. His views are recorded in his blogs at soravjain.com. A well-known face
wherever he goes, Sorav is born with socializing skills which he strengthens and
revitalizes every second. With passion!
Testimonials
"The most seasoned Social Media Professional that I will be proud to
be associated with. The Master of Linkedin, Facebook, Twitter and all
else that go in the Social Media World. If any one were to know how to
use Social Media check his website www.soravjain.com. Wish you all
the best Sorav, you are doing India Proud"
- Nytik Joshi , Senior Manager Marketing, Hexaware Technologies
"I would gladly recommend this workshop to those who wants to
leverage all marketing tools at their hands (with the limited or no
budget at their disposal). It is important for founders and CMOs to
attend the same in order to prepare a comprehensive integrated
marketing plan (and link it with your sales goals) - and learn more
about what is available in the online/SocNet space."
- Mr. Pravin Sekhar, Creator in Chief, Krea.In
"It was a really great training with a lot of interaction group had a
fantastic cross section of people. The content appealed to both newbies
and seasoned users. Also a lot of new concepts and ideas were demoed
by Sorav who has taken a lot of pains to deliver the same. Waiting now
for the next one"
- Mr. Sampath Iyengar, CEO, Sam 7 Computers & Networks
"I was part of the first SocialMe Workshop conducted by ECHOVME. It was an
informative and interactive session – with an excellent combination of visual & audio
learning tools, case study discussions and a dynamic audience. Sorav is a first-rate
trainer with a thorough understanding of the Social Media and Digital Marketing
dynamics. It was a great learning experience for me and I look forward to being part of
other SocialMe initiatives."
- Ms. Bhavneet Sekhon (Manager - Marketing, Rave Technologies
"Social Media has always been quite an interesting topic to discuss
anywhere and anytime. It was great to learn in detail about the various
aspects to Social Media Marketing and how to use them while shaping

6. a brand identity. Informative sessions tend to get one monologue like sometimes. But
SocialME was very interactive. Recommend it for all web marketers. Thanks Sorav."
- Mr. Tejas Deshpande, DraftFCB ULKA, Account Executive
A great insight into the various popular social media sites. Also gained knowledge about
twittering, blogging, etc.
- Piya Jayarajan, Senior Officer, Mphasis an HP Company.
Session was Very much related and application oriented.
- T. Ajaybabu, Regional Manager, Ray ban- Luxottica.
Well structured presentation and well firmed. Greatly beneficial for anyone who does not
know anything about social marketing and also to others who think they know everything.
Details covered in nice manner.
- P. Sanju Brand Architect, Carpedian Consulting.
These topics have become necessity in today’s corporate world. We knew the terms, but
were not familiar with its usages and advantages. This workshop has opened up our eyes.
Thanks!
- Manish Khadilkar, G.M.Corporate, Phadnis infra ltd.
The workshop in whole was a very useful and an interesting session. Mr. Sorav is very
thorough and has full knowledge and understanding about this media.
- Madhavi Chandkar,, Dy Manager-Corporate Communication, Synefra E&C ltd.
Contact
Echo Vme Online Marketing Pvt. Ltd.
No 5 and 6, Gemini Parsn Manere, Nungambakkam, Chennai.
Facebook: www.facebook.com/learnsocialmedia
Twitter: www.twitter.com/echovme
Phone: 00-91-44-42144363
Mobile: 00-91-9381807951
Email: reach@echovme.com