http://ITSalesSecrets.com SUMMARY SLIDES: Most IT consulting companies are terrible at marketing to B2B clients. Learn 10 simple ways for IT consulting companies to boost B2B sales ASAP. Copyright (C) SP Home Run Inc.

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10 Ways for
IT Consulting
Companies
to Boost Their B2B
Sales ASAP
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com
Source: iStockphoto

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Client Acquisition
Costs (Marketing
and Sales)

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and Client
Retention Needs
Are Just Too High

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Relative to the
Low Lifetime
Customer Value

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What Should
IT Consulting
Companies Do
If They Need

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To Boost their
B2B Sales ASAP?

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1. Precisely Define
Your Company’s
Target Market and
Ideal Client Profile

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2. Create and
Execute a
B2B-Centric
Marketing Plan,

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with at Least Five
Varied Campaigns
Each Month

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3. Make Sure Your
Lead Generation
Campaigns Reach
Prospects Early On
in the Sales Cycle

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4. Qualify Leads
Consistently and
Mercilessly

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5. Make Follow-up
with Qualified
Leads a Very
High Priority

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6. Be Mindful of
Your Sales Cycle

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7. Use Open-Ended
Questions to
Uncover Pain Points

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8. Eliminate
Perceived Risk
with Social Proof

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9. Ask for the
Commitment

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10. Give Insanely
Great Service and
Support

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It’s High-Time
You Get Very
Serious About
Boosting Your
B2B Sales ASAP

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Use the 10-Point
Action Plan
in this Blog Post
to Get Started
Right Away

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What’s Been Your
Biggest Success
Factor in Landing
More Great B2B
Clients?

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What are Other
IT Consulting
Companies Totally
Missing Out On?

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Please Share
Your Thoughts
in the Comments
Area Below

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Recommended Reading:
Seven IT Sales Secrets
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