Real estate investing

1. Friends,
I hope this email finds you well. I have attached for your review, the investment offering of one of our exciting new projects.
The Robert Lane project is located on one of the most in-demand streets in Trousdale Estates. The current structure is a 10,000 square-foot-
plus, single-story home situated on a 1 acre-plus flat lot. SRE will completely redesign and refurbish the estate to include a luxury, pool, guest
house, and tennis court.
The demand for single-story estates of this size on a 1 acre flat lot is extremely high.
Currently, there are no newly finished estate homes of this level in this market. Our project will take 9 to 11 months to complete.
Attached you will find the investment analysis along with the property data and
comparable property sales
The capital to be raised on this offering is an investment of $200,000 up to $3,000,000.
I welcome your interest and questions.
Have a great day!
Jay

2. www.SREdesigndevelopment
Exclusive Private
Offering
INVESTMENTS & DEVELOPMENT

3. 406 Robert Lane, Beverly Hills, CA
90210
 One story Traditional home
 8 bedrooms and 13 baths
 10,244 sq. ft.
 Over 1 acre flat lot

4. Description
We will refurbish and reimagine the current 10,000 sqft single story residence on an over 1 acre
(48,000 sqft) lot.
Trousdale Estates is one of Los Angeles and the worlds most exclusive and sought after
neighborhoods.
The neighborhood is known for extreme privacy while being located just north of Sunset Boulevard
and a few blocks from the famous Beverly Hills Hotel.
The finished home will feature exciting and luxurious finishes and exhibit a seamless union between
interior and exterior spaces. While utilizing the crisp architecture that already exists with the current
structure.
The finished home will feature 6 bedrooms, 8 baths, guest house, pool, spa, and tennis court.
A neutral color scheme will complement the colors of nature that comprise the predominant palette
of the lush acreage.

5. Subject

6. Project Concept Images

7. 406 Robert Lane
Budget
 PURCHASE PRICE: $10,700,000
 DESIGN/CONSTRUCTION: $3,300,000
 CLOSING COSTS: $1,200,000
 PROJECTED SALES PRICE: $20,000,000

8. Expected Property Holding Period (months) 12 Expected Profit Projection at $20M Sale Price $4,623,077
Acquisition Expense Summary Total Investor Cash Contribution 500,000
Purchase price $10,700,000 Total Investor Return 3.5% of Profit 161,808
Costs Annualized Investor ROI 32.4%
Acquisition fee 0
Property tax 135,000 Conservative Projection at $18M Sale Price $2,743,077
Transfer tax 11,923 Total Investor Cash Contribution 500,000
Insurance 10,000 Total Investor Return 3.5% of Profit 96,008
Construction 3,300,000 Annualized Investor ROI 19.2%
Title and escrow 10,000
Misc: Utilities, Maintenance 10,000 Optimistic Projection at $22M Sale Price $6,503,077
Contingency 300,000 Total Investor Cash Contribution 500,000
Total Costs 3,376,923 Total Investor Return 3.5% of Profit 227,608
Total Expenses $14,176,923 Annualized Investor ROI 45.5%
Total Capital Investment $14,176,923
Profit Summary
Revenue
Estimated Sale Price $20,000,000
Less: Sale Commissions 4% 800,000
Less: Closing Costs 2% 400,000
Net revenue 18,800,000
Less: Total Expenses 14,176,923
Profit $ 4,623,077
Profit Summary

9. Comparable Sales
 Subject: 406 Robert Lane, Beverly Hills, CA 90210
 Built in 1970. One story Traditional home with 10,244 sqft on 48,515 sqft 8 bedrooms and 13 baths, 2-sty guest
house, pool and tennis court in one of the finest locations in Beverly Hills.
The subject property is located on one of the most picturesque streets in Beverly Hills with a tree canopy
running its length. These comparables clearly demonstrate and support our projected resale value, and
are all in very close proximity to the subject property. Also property values have increased since these sales.
 Sold Properties Square Feet ___________Lot Size ___________Sales Price__Closing Date
 1015 N Roxbury Dr. 9,142 26,179 $16,500,000 11/12
 Built in 1926. Spanish, great location with a smaller lot size and sq. footage. Old home with tight, low ceilings, no tennis court,
pool, 7 bedrooms, 8 baths. Very limited grassy area.

 1115 Calle Vista Dr. 12,717 48,520 $17,000,000 5/12
 Built in 1988. Contemporary 2-story home. Similar lot, larger sq. footage, large rooms, dated needed work. Some limited city
views, no tennis court and pool, 7 bedrooms and 10 baths. Lots of trees very limited grassy area.
 924 N Hillcrest Rd. 8,300 39,204 $17,400,000 5/12
 Smaller lot in an inferior location, and smaller home. No tennis court, very limited yard area.

10. o Subject: 406 Robert Lane, Beverly Hills, CA 90210
o Built in 1970. One story Traditional home with 10,244 sqft on 48,515 sqft 8 bedrooms and 13 baths, 2-sty guest
house, pool and tennis court in one of the finest locations in Beverly Hills.
The subject property is located on one of the most picturesque streets in Beverly Hills with a tree canopy
running its length. These comparables clearly demonstrate and support our projected resale value, and
are all in very close proximity to the subject property. Also property values have increased since these sales.
 Sold Properties Square Feet ___________Lot Size _________Sales Price___Closing Date
 912 N Hillcrest Rd. 11,573 38,769 $17, 500,000 9/10
 Redone very eccentric in 2010. Is now being gutted and renovated again. Streets on both ends of house.
 1140 Laurel Way 5,889 37,195 $18,200,000 5/12
 Smaller flag lot. Couples house, 4 bedrooms, 6.5 baths, w/gardens, pool, spa, guest house, limited grassy area.
 1004 N Hillcrest Rd 10,000 52,446 $35,000,000 6/11
 Restored 1972 home. Hillside with limited yard area. Flag lot. Sold fully furnished.
Comparable Sales

11. Management Team
CHIEF EXECUTIVE OFFICER Jay Belson
Jay Belson launched SRE Real Estate in 2009 having owned the #1 RE/MAX Commercial operation in the world, with over a billion dollars
in annual sales (2006 and 2007). Jay, owner/president of an eight-office residential REMAX group from 2003-2009, consistently ranked
among the “Top Ten” RE/MAX operations in the World. Streamlining the productivity of his real estate company led Jay to launch
Sherwood Escrow Corporation and Mulholland Mortgage, both of which broadened the scope and success of RE/MAX.
Earning the top-spot of RE/MAX Commercial International in 2006, led Jay to create Jade Pacific Investments LLC, an investment real
estate group with hundreds of units and single-family-homes successfully acquired, rehabbed and repositioned for partners and investors.
With extensive brokerage, acquisition, management, finance and development expertise, Jay has quickly positioned SRE Real Estate and
its Investor Funds as a leader in Los Angeles real estate portfolio “buy-and-hold” acquisition and estate development. With over 100
residential purchase/rehabs in the past 36 months, SRE Real Estate offers its clients, including some of the largest hedge funds in the
U.S., excellent returns and an unparalleled track record of success.
With its Estates Development Division, SRE Real Estate is a leader in high-end residential rehab and has re-positioned estates throughout
the westside luxury market of Beverly Hills, Bel Air and Brentwood. With “statement” luxury real estate in demand, SRE clients are
benefitting from this exceptional and timely opportunity.

12. Management Team
CHIEF OPORATIONS OFFICER Seth Phillips
Seth Phillips has been involved in all aspects of real estate sales and property management for 29 years.
In 1994 he joined Jay Belson at RE/MAX OTB, where Seth opened the first of five additional offices over the next 10 years and which
included the managing of 200 agents. He specialized in developing new technologies and Internet sales strategies during the critical growth
phase of one of the top 5 RE/MAX franchises in the United States. Since 2004, Seth has been the owner of BluePlanetRE.com, which is
involved in all aspects of financing, developing, and marketing residential, resort, and other commercial transactions in California, Nevada,
Arizona, Texas, New Mexico, Florida and Mexico.
With extensive brokerage, acquisition, management, finance and development expertise, SRE Real Estate and its Investor Funds has quickly
positioned as a leader in Los Angeles real estate portfolio “buy-and-hold” acquisition and estate development. With over 100 residential
purchase/rehabs in the past 36 months, SRE Real Estate offers its clients, including some of the largest hedge funds in the U.S., excellent
returns and an unparalleled track record of success.
With its Estates Development Division, SRE Real Estate is a leader in high-end residential rehab and has re-positioned estates throughout
the Westside luxury market of Beverly Hills, Bel Air and Brentwood. With “statement” luxury real estate in demand, SRE clients are benefitting
from this exceptional and timely opportunity.

13. Design & Construction
Douglas Raub Design & Development, Inc. creates high-end homes of superior craftsmanship. A residential builder specializing in building
custom new homes.
Our team loves working together, each member of our highly professional team brings 15 - 20 years of experience to your project.
We use modern methods and styles. We can build any type of home from modern and traditional homes and Tuscan style villas to French style
estates to sustainable and "green" modern edifices. We employ the proper people who have the skill set, intelligence, and forecasting ability to
assure your home is custom crafted and comes in on time and on budget.
Relationships are of utmost importance to us. We are always approachable and your phone calls are always returned promptly. We deliver
nothing less than exceptional service.
Honesty and integrity are at the core of everything we do. You will find we are an exceptional company with impeccable standards. We have
many high-end architects we work with as members of our team and choose the proper architect, engineer, and landscape architects
to best meet the needs of the style home we are creating to have a seamless transition in the design, permit and building process.
Please feel free to check out our website at www.dougraub.com

14. Jay Belson 310-923-1000
jay@sreinvesting.com
Seth Phillips 213-784-4447
seth@sreinvesting.com