AddiThink 創辦人 Ada Yuen 講述 Usability 的概念。@StartLab.HK 香港創業實驗室 Bootcamp 啟蒙訓練營 Day1 第二日 大會官方網頁 Official Website: http://startlab.hk 影片製作 Video Produced by FilmSkout http://www.filmskout.com http://www.facebook.com/FilmSkout

1. Hello!

2. http://hkwl.qq.com/v2/index.php/web/callApps/?act=intro
Find postings that you like.

5. 生活資訊平台
How good is your idea?
Evaluate your idea.

6. 生活資訊平台
Enough info to turn idea to
product?
Build up your idea.

7. 生活資訊平台
“Let me ask my friends...
How do they like my idea?
What do they want?”

8. “[P]eople don't know what they
want until you show it to them.”
– Steve Jobs

9. Know your users:
Behaviors, goals, function & info needs,
competitors, limitations, perceptions &
fears, etc
Observe. Interview.

10. For example,
design shopping mall info kiosk

12. WeChat Life是⼀一個嶄新的時尚
生活資訊平台，集名人、時尚動
態、隨身拍分享功能於⼀一身。

13. WeChat Life是⼀一個嶄新的時尚
生活資訊平台，集名人、時尚動
態、隨身拍分享功能於⼀一身。

15. Topic-speci!c apps
Comprehensive
contents
Real & objective
contents
Useful functions

17. Make
Ideate

18. Prototype.

19. http://www.ted.com/talks/tom_wujec_build_a_tower.html

20. http://www.google.com/glass/start/what-it-does/

21. http://www.youtube.com/watch?feature=player_embedded&v=d5_h1VuwD6g

22. How good is your design?

23. MakeCheck
Ideate

24. http://www.youtube.com/watch?v=9wQkLthhHKA

25. Usability test:
How easy to use?
How valuable?
Get speci!c design insights.

26. Think
MakeCheck
Ideate

27. “Check” & “Make” do not
guarantee improvement
Think: Analyze, research.

30. Think
MakeCheck
Ideate

31. http://bokardo.com/archives/what-you-should-know-before-you-launch-your-product/

32. Have Fun!
ada@AddiThink.com