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Key Features of Writing to Persuade ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Writing to Persuade ,[object Object],[object Object]
 
Pun Statistics Repetition Emotive adjectives Bullet point  list Quotation Alliteration List of three Picture Repetition Contact information Use of personal pronoun ‘you’
1. Which emotive  language has been used in the leaflet title? 2. Why do you think the  writer has used emotive language?  8. Why has the writer used  the word ‘free’  repeatedly?  9. Consider another company  name that does not use the word ‘free’, but has a  similar connotation. 3. What other words could  have been used to  achieve a similar effect? 4. What is shown in the  picture? 5. Explain why this picture  has been used.  What is  the effect? 6. What if the picture  had shown a view of the landscape? 7. How many times is the  word ‘free’ repeated in  the leaflet?
[object Object]
The writer of this ad uses a number of language devices to persuade the reader to stay at the holiday location. For example, the use of the second person pronoun. The ad says, ‘Whichever you choose you are assured of a warm welcome.’ This is used to address the reader directly, making it seem more personal.  Example of P-E-E on the language of the ad
Writing to Persuade ,[object Object],[object Object],[object Object],[object Object]
 

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Writing To Persuade

  • 1.
  • 2.
  • 3.  
  • 4. Pun Statistics Repetition Emotive adjectives Bullet point list Quotation Alliteration List of three Picture Repetition Contact information Use of personal pronoun ‘you’
  • 5. 1. Which emotive language has been used in the leaflet title? 2. Why do you think the writer has used emotive language? 8. Why has the writer used the word ‘free’ repeatedly? 9. Consider another company name that does not use the word ‘free’, but has a similar connotation. 3. What other words could have been used to achieve a similar effect? 4. What is shown in the picture? 5. Explain why this picture has been used. What is the effect? 6. What if the picture had shown a view of the landscape? 7. How many times is the word ‘free’ repeated in the leaflet?
  • 6.
  • 7. The writer of this ad uses a number of language devices to persuade the reader to stay at the holiday location. For example, the use of the second person pronoun. The ad says, ‘Whichever you choose you are assured of a warm welcome.’ This is used to address the reader directly, making it seem more personal. Example of P-E-E on the language of the ad
  • 8.
  • 9.