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Elevate Your Twitter Game

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Steve Buttry
Steve Buttry

These are slides for a workshop to help journalists who have started to use Twitter use it more effectively.

TechnologyHealth & Medicine
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Elevate Your Twitter Game Steve Buttry Contra Costa Times Sept. 19, 2012
Where do you need help? • Advanced search • Hashtags • Building followers • How & what to tweet? • Time management • Live tweeting • Organizing the chaos
Hashtags • Regular hashtags • Event hashtags • Breaking news • Humorous
Hashtag tips • Use existing hashtag if there is one • Search before launching hashtag (avoid duplication) • Look for secondary hashtags, especially in events or breaking news
Building followers • Tweet often • Find & follow local people • Be conversational • Livetweet events • Give more than you ask for • Be yourself
What to tweet? • Listen & join community conversation • Breaking news • Unfolding story • Livetweet events • Crowdsource • Interesting tidbits • Photos
Time management • Don’t drink the whole stream • Integrate Twitter into your day • Tweet a few times a day • Check “mentions” • Use lists, alerts & saved searches • Use mobile device • TweetDeck, HootSuite
Livetweeting • Set context: Event, where you are • Use hashtag • Feed into site (widget or ScribbleLive) • Prep (check spellings, get program, reports, etc.) • You’re reporting, not transcribing
Elevate Your Twitter Game

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Elevate Your Twitter Game

  • 1. Elevate Your Twitter Game Steve Buttry Contra Costa Times Sept. 19, 2012
  • 2. Where do you need help? • Advanced search • Hashtags • Building followers • How & what to tweet? • Time management • Live tweeting • Organizing the chaos
  • 3. Hashtags • Regular hashtags • Event hashtags • Breaking news • Humorous
  • 4. Hashtag tips • Use existing hashtag if there is one • Search before launching hashtag (avoid duplication) • Look for secondary hashtags, especially in events or breaking news
  • 5.
  • 6. Building followers • Tweet often • Find & follow local people • Be conversational • Livetweet events • Give more than you ask for • Be yourself
  • 7. What to tweet? • Listen & join community conversation • Breaking news • Unfolding story • Livetweet events • Crowdsource • Interesting tidbits • Photos
  • 8. Time management • Don’t drink the whole stream • Integrate Twitter into your day • Tweet a few times a day • Check “mentions” • Use lists, alerts & saved searches • Use mobile device • TweetDeck, HootSuite
  • 9. Livetweeting • Set context: Event, where you are • Use hashtag • Feed into site (widget or ScribbleLive) • Prep (check spellings, get program, reports, etc.) • You’re reporting, not transcribing