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© Copyright THUS Group plc 2005. All rights reserved.
What makes a good / bad pitch
Steve Karmeinsky
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Know your audience and what they want
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Know your audience and what they want
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
You’re selling yourself / company / team
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Company purpose
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Problem
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Solution
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Why now?
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Market Size
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Competition
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Product
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Business Model
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Team
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Financials
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Pitch should grab attention
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Memorable
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Just enough information
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
You want the investor to want more
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Always know your how you’re going to monetise
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Never makes slides too wordy
 You can read
 Faster than I can talk
 It’s information overload
 Lets include a complicated graph too
 It’s boring
 A picture IS worth a thousand words
 After one thousands words you’d be asleep
 Why didn’t I just give this as a hand-out?
 Wow I can type
 Are you glad you’re here?
 Are you bored yet?
 Wake-up
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Technology for Technology’s sake
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Build it and they will come
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Strategy is to exit to Google/Facebook/etc
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Build our user-base, then work out monetisation
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
City Meets Tech so far
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Reasonable success rate with funding
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Next pitching event 20th June 2013
 Can apply
 http://citymeetstech.com/ under News
 http://citymeetstech.com/2013/05/applications-now-open-for-june-20th-pitch-event/
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Looking to set-up a seed fund
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Looking to set-up a seed fund
SEIS
© Copyright City Meets Tech Ltd 2013. All rights reserved.
Devtank
Thank you for listening!
Email: steve@citymeetstech.com / steve@gbnet.net
@stevekennedyuk
@citymeetstech
http://citymeetstech.com
http://facebook.com/citymeetstech
http://www.linkedin.com/groups/CityMeetsTech-4005478
Also
http://www.sequoiacap.com/ideas
http://www.slideshare.net/slidesthatrock/how-to-pitch-a-vc-redesigned

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Devtank cmt

  • 1. © Copyright THUS Group plc 2005. All rights reserved. What makes a good / bad pitch Steve Karmeinsky
  • 2. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Know your audience and what they want
  • 3. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Know your audience and what they want
  • 4. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank You’re selling yourself / company / team
  • 5. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Company purpose
  • 6. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Problem
  • 7. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Solution
  • 8. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Why now?
  • 9. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Market Size
  • 10. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Competition
  • 11. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Product
  • 12. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Business Model
  • 13. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Team
  • 14. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Financials
  • 15. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Pitch should grab attention
  • 16. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Memorable
  • 17. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Just enough information
  • 18. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank You want the investor to want more
  • 19. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Always know your how you’re going to monetise
  • 20. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Never makes slides too wordy  You can read  Faster than I can talk  It’s information overload  Lets include a complicated graph too  It’s boring  A picture IS worth a thousand words  After one thousands words you’d be asleep  Why didn’t I just give this as a hand-out?  Wow I can type  Are you glad you’re here?  Are you bored yet?  Wake-up
  • 21. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Technology for Technology’s sake
  • 22. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Build it and they will come
  • 23. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Strategy is to exit to Google/Facebook/etc
  • 24. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Build our user-base, then work out monetisation
  • 25. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank City Meets Tech so far
  • 26. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Reasonable success rate with funding
  • 27. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Next pitching event 20th June 2013  Can apply  http://citymeetstech.com/ under News  http://citymeetstech.com/2013/05/applications-now-open-for-june-20th-pitch-event/
  • 28. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Looking to set-up a seed fund
  • 29. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Looking to set-up a seed fund SEIS
  • 30. © Copyright City Meets Tech Ltd 2013. All rights reserved. Devtank Thank you for listening! Email: steve@citymeetstech.com / steve@gbnet.net @stevekennedyuk @citymeetstech http://citymeetstech.com http://facebook.com/citymeetstech http://www.linkedin.com/groups/CityMeetsTech-4005478 Also http://www.sequoiacap.com/ideas http://www.slideshare.net/slidesthatrock/how-to-pitch-a-vc-redesigned

Notas del editor

  1. Define the businessSingle sentence
  2. Customer pain?How is it addressed today?
  3. Your company’s value proposition to make the customer’s life betterWhere your product fitsUse cases
  4. Historical evolution of your solutionDefine recent trends that make your solution possible
  5. Identify/profile the customer
  6. Competitors and their advantages/disadvantages
  7. Product Line-up (form factor, functions, features, architecture, IP)Development roadmap
  8. RevenuePricing
  9. FoundersManagementBoard of Directors/Advisors
  10. Profit and LossBalance SheetCash FlowCap tableThe deal
  11. it will take us a certain sized user base to deliver on the revenue model
  12. Each company had 3 minutes to pitch, 2 minutes Q&A
  13. Each company had 3 minutes to pitch, 2 minutes Q&A
  14. Will be same format as last timeLooking for early stage companiesYou must be actively raising an angel/seed round of £50-400kYou will have created a working prototype of your productYour company is in the internet or software space (no medtech, biotech or semi’s)You and your cofounders are working at your startup 100% of the timeThere is some flexibilityIt’s up to the companies to network, City Meets Tech does NOT get involved in the financing/etc
  15. Hoping to partner with UCLl to form an FSA approved LLCWill invest into SEIS companiesGet cash from city
  16. Hoping to partner with Merchant Capital to form an FSA approved LLCWill invest into SEIS companiesGet cash from cityCurrently a loose agreement from LBS to help with the fund by potentially providing filtering capabilityAnd then to provide LBS students for intern work or on a project basis