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Bite Idea 005
                        Highlight to create focus




Thursday, 7 March, 13
Highlighting	
  key	
  information	
  in	
  presentation	
  visuals	
  are	
  
                important	
  as	
  it	
  guides	
  the	
  audience	
  to	
  focus	
  on	
  a	
  speci7ic	
  area	
  
                or	
  content	
  during	
  your	
  presentation	
  delivery.	
  This	
  eliminates	
  
                the	
  need	
  for	
  your	
  audience	
  to	
  search	
  for	
  information	
  that	
  is	
  
                buried	
  among	
  the	
  sea	
  of	
  other	
  information	
  that	
  you	
  might	
  have	
  
                included	
  in	
  your	
  presentation.

                Information	
  to	
  highlight	
  can	
  be	
  an	
  image,	
  words,	
  a	
  sentence,	
  
                part	
  of	
  a	
  chart	
  or	
  part	
  of	
  a	
  diagram.	
  This	
  also	
  helps	
  you,	
  the	
  
                presenter,	
  to	
  immediately	
  identify	
  key	
  information	
  during	
  your	
  
                presentation	
  delivery	
  and	
  allows	
  you	
  to	
  get	
  straight	
  to	
  the	
  
                point.

                Identify	
  which	
  information	
  is	
  key	
  then	
  apply	
  one	
  of	
  these	
  
                highlighting	
  methods.

                Let's	
  take	
  a	
  look	
  at	
  some	
  examples	
  below.

Thursday, 7 March, 13
Before. At times you might need to extract a
                lengthy paragraph or two from a policy or
                legal document to display on your
                presentation slide. You can't summarise or
                reword it because doing so might alter the
                meaning.




Thursday, 7 March, 13
Before


                NIH Policy #63
                The	
  Director	
  of	
  the	
  National	
  Institutes	
  of	
  
                Health	
  shall	
  require	
  that	
  all	
  investigators	
  
                funded	
  by	
  the	
  NIH	
  submit	
  or	
  have	
  submitted	
  
                for	
  them	
  to	
  the	
  National	
  Library	
  of	
  Medicine’s	
  
                PubMed	
  Central	
  an	
  electronic	
  version	
  of	
  their	
  
                7inal,	
  peer-­‐reviewed	
  manuscripts	
  upon	
  
                acceptance	
  for	
  publication,	
  to	
  be	
  made	
  publicly	
  
                available	
  no	
  later	
  than	
  12	
  months	
  after	
  the	
  
                of7icial	
  date	
  of	
  publication:	
  Provided,	
  That	
  the	
  
                NIH	
  shall	
  implement	
  the	
  public	
  access	
  policy	
  in	
  
                a	
  manner	
  consistent	
  with	
  copyright	
  law.

Thursday, 7 March, 13
After. An effective method to bring your
                audience to key information embedded in
                paragraphs of text is to use a highlighter
                effect on the key information. This can be
                achieved easily using the highlighter tool on
                PowerPoint or just draw a coloured rectangle
                box behind the key information.




Thursday, 7 March, 13
After


                NIH Policy #63
                The	
  Director	
  of	
  the	
  National	
  Institutes	
  of	
  
                Health	
  shall	
  require	
  that	
  all	
  investigators	
  
                funded	
  by	
  the	
  NIH	
  submit	
  or	
  have	
  submitted	
  
                for	
  them	
  to	
  the	
  National	
  Library	
  of	
  Medicine’s	
  
                PubMed	
  Central	
  an	
  electronic	
  version	
  of	
  their	
  
                7inal,	
  peer-­‐reviewed	
  manuscripts	
  upon	
  
                acceptance	
  for	
  publication,	
  to	
  be	
  made	
  publicly	
  
                available	
  no	
  later	
  than	
  12	
  months	
  after	
  the	
  
                of7icial	
  date	
  of	
  publication:	
  Provided,	
  That	
  the	
  
                NIH	
  shall	
  implement	
  the	
  public	
  access	
  policy	
  in	
  
                a	
  manner	
  consistent	
  with	
  copyright	
  law.

Thursday, 7 March, 13
Before. Key point from a presentation is
                displayed on this visual. Within it there are
                also keywords that are not seen easily.




Thursday, 7 March, 13
Before




                        New methods of forest
                          farming have been
                        developed to conserve
                         the forest and create
                             employment.


Thursday, 7 March, 13
After. Using colors is another method to
                highlight keywords within the key point.




Thursday, 7 March, 13
After




                        New methods of forest
                          farming have been
                        developed to conserve
                         the forest and create
                             employment.


Thursday, 7 March, 13
After. Another effective method is to use text
                styling for the highlight. Apply the BOLD style
                to selected keywords is easily achievable with
                PowerPoint or any presentation software.




Thursday, 7 March, 13
After




                        New methods of forest
                          farming have been
                        developed to conserve
                        the forest and create
                            employment.


Thursday, 7 March, 13
Before. A colourful chart can be interesting
                but is be difficult to read. There is no focus
                point to bring the audience attention to.




Thursday, 7 March, 13
Before



           15


           10


             5


                        Apples Bananas Durians Grapes Papayas   Pears

                            Sales of Grapes in Singapore
                                to reach $10 million

Thursday, 7 March, 13
After. Using only one or two colours is better
                in this situation to convey the message.
                Immediately your eyes will be guided to the
                purple colour area of the chart where the key
                information is located in this visual.




Thursday, 7 March, 13
After



           15


           10


             5


                        Apples Bananas Durians Grapes Papayas   Pears

                            Sales of Grapes in Singapore
                                to reach $10 million

Thursday, 7 March, 13
Before. This slide shows images of various
                serving techniques in tennis. The images are
                position neatly on the slide and is a good
                overview slide. If the presentation is going to
                elaborate on each individual image then we
                need to ensure that the image in question is
                highlighted.




Thursday, 7 March, 13
Before




                        Tennis Swings
Thursday, 7 March, 13
After. In this example, we use sizing to create
                the highlight for the selected image. Enlarge
                the image in question. At the same time we
                reduce the contrast of the other images in the
                background so that they are less visible. This
                is achievable in PowerPoint by reducing the
                transparency level of these background
                images.




Thursday, 7 March, 13
After




                        Preparing to Serve
Thursday, 7 March, 13
Always remember that it is important to help
                your audience focus on the key message show
                in your presentation visuals. This ensures that
                your audience will always be engaged during
                your presentation.




Thursday, 7 March, 13
www.stickyspy.com
                         Presentation Design > Coaching. Training. Consulting.




                                       /StickyPresentations
                                       @stickyspy


Thursday, 7 March, 13

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Bite idea 005-Highlight to create focus

  • 1. Bite Idea 005 Highlight to create focus Thursday, 7 March, 13
  • 2. Highlighting  key  information  in  presentation  visuals  are   important  as  it  guides  the  audience  to  focus  on  a  speci7ic  area   or  content  during  your  presentation  delivery.  This  eliminates   the  need  for  your  audience  to  search  for  information  that  is   buried  among  the  sea  of  other  information  that  you  might  have   included  in  your  presentation. Information  to  highlight  can  be  an  image,  words,  a  sentence,   part  of  a  chart  or  part  of  a  diagram.  This  also  helps  you,  the   presenter,  to  immediately  identify  key  information  during  your   presentation  delivery  and  allows  you  to  get  straight  to  the   point. Identify  which  information  is  key  then  apply  one  of  these   highlighting  methods. Let's  take  a  look  at  some  examples  below. Thursday, 7 March, 13
  • 3. Before. At times you might need to extract a lengthy paragraph or two from a policy or legal document to display on your presentation slide. You can't summarise or reword it because doing so might alter the meaning. Thursday, 7 March, 13
  • 4. Before NIH Policy #63 The  Director  of  the  National  Institutes  of   Health  shall  require  that  all  investigators   funded  by  the  NIH  submit  or  have  submitted   for  them  to  the  National  Library  of  Medicine’s   PubMed  Central  an  electronic  version  of  their   7inal,  peer-­‐reviewed  manuscripts  upon   acceptance  for  publication,  to  be  made  publicly   available  no  later  than  12  months  after  the   of7icial  date  of  publication:  Provided,  That  the   NIH  shall  implement  the  public  access  policy  in   a  manner  consistent  with  copyright  law. Thursday, 7 March, 13
  • 5. After. An effective method to bring your audience to key information embedded in paragraphs of text is to use a highlighter effect on the key information. This can be achieved easily using the highlighter tool on PowerPoint or just draw a coloured rectangle box behind the key information. Thursday, 7 March, 13
  • 6. After NIH Policy #63 The  Director  of  the  National  Institutes  of   Health  shall  require  that  all  investigators   funded  by  the  NIH  submit  or  have  submitted   for  them  to  the  National  Library  of  Medicine’s   PubMed  Central  an  electronic  version  of  their   7inal,  peer-­‐reviewed  manuscripts  upon   acceptance  for  publication,  to  be  made  publicly   available  no  later  than  12  months  after  the   of7icial  date  of  publication:  Provided,  That  the   NIH  shall  implement  the  public  access  policy  in   a  manner  consistent  with  copyright  law. Thursday, 7 March, 13
  • 7. Before. Key point from a presentation is displayed on this visual. Within it there are also keywords that are not seen easily. Thursday, 7 March, 13
  • 8. Before New methods of forest farming have been developed to conserve the forest and create employment. Thursday, 7 March, 13
  • 9. After. Using colors is another method to highlight keywords within the key point. Thursday, 7 March, 13
  • 10. After New methods of forest farming have been developed to conserve the forest and create employment. Thursday, 7 March, 13
  • 11. After. Another effective method is to use text styling for the highlight. Apply the BOLD style to selected keywords is easily achievable with PowerPoint or any presentation software. Thursday, 7 March, 13
  • 12. After New methods of forest farming have been developed to conserve the forest and create employment. Thursday, 7 March, 13
  • 13. Before. A colourful chart can be interesting but is be difficult to read. There is no focus point to bring the audience attention to. Thursday, 7 March, 13
  • 14. Before 15 10 5 Apples Bananas Durians Grapes Papayas Pears Sales of Grapes in Singapore to reach $10 million Thursday, 7 March, 13
  • 15. After. Using only one or two colours is better in this situation to convey the message. Immediately your eyes will be guided to the purple colour area of the chart where the key information is located in this visual. Thursday, 7 March, 13
  • 16. After 15 10 5 Apples Bananas Durians Grapes Papayas Pears Sales of Grapes in Singapore to reach $10 million Thursday, 7 March, 13
  • 17. Before. This slide shows images of various serving techniques in tennis. The images are position neatly on the slide and is a good overview slide. If the presentation is going to elaborate on each individual image then we need to ensure that the image in question is highlighted. Thursday, 7 March, 13
  • 18. Before Tennis Swings Thursday, 7 March, 13
  • 19. After. In this example, we use sizing to create the highlight for the selected image. Enlarge the image in question. At the same time we reduce the contrast of the other images in the background so that they are less visible. This is achievable in PowerPoint by reducing the transparency level of these background images. Thursday, 7 March, 13
  • 20. After Preparing to Serve Thursday, 7 March, 13
  • 21. Always remember that it is important to help your audience focus on the key message show in your presentation visuals. This ensures that your audience will always be engaged during your presentation. Thursday, 7 March, 13
  • 22. www.stickyspy.com Presentation Design > Coaching. Training. Consulting. /StickyPresentations @stickyspy Thursday, 7 March, 13