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Monthly Market Intelligence
CONTENTS

SL NO
1

India Telecom- Key Stats

2

Wireless Subscriber Trends

3

Wire-line Subscribers

4

Subscriber Market Share

5

Tonse Analysis: India Handsets Market January – 2014

6

Tonse Analysis: India Tablets Market January – 2014

7

Wearable Devices – The Next Big Thing

8

Telco Revenues and Government Earnings

11

People Movement January – 2014

12

Contact Us

www.tonsetelecom.com

2
India Telecom Subscriber
Trends

………………
………
3

3
India Telecom-Key Stats
Mobile Revenue in INR
Mn QE December -2013
1. Airtel = 116,446
2. Idea = 66,105

Wireless subscribers
887.1 Million (Dec’13)

Mobile ARPU in INR
QE December -2013
1. Airtel = 195
2. Idea = 169

Mobile MoU (per user)
Top 3 QE December2013
1. Airtel = 434
2. Idea = 376

MNP -Subs ported
Nov’13 = 106.87 million
Oct’13 = 104.78 million

Wireline subscribers
• Nov'13 = 29.01 million

Handsets Launched
January’13 = 36
December’13 = 20

Broadband subscribers
• November’13 = 14.47
• October '13 = 14.91 Million

Tablets Launched
January’13 = 13
December’13 = 6

Teledensity
Nov’13 = 73.69
Oct’13 = 73.32

Metros

Top 3 circles by wireless
Netadds
UP (E) (Circle‘B) = 886,659
Maharashtra (Circle‘A) = 712,808
MP (Circle'B) = 649,783

Highest Netadds Dec’13
Bharthi Tele Ventures – 1,809,289
(Subs)

A Circle
B Circle
C Circle

Top cellular Operator (subs)
Dec'13
Airtel- 201.7 Million

Top wireline Operator (subs)
BSNL-18.6 Million (Dec'13)

www.tonsetelecom.com

4
Wireless Subscriber Trends
India Wireless Subscribers: Operator-wise in Millions (Nov'13 - Dec'13)
250.00

Nov '13

Dec '13

200.00
150.00
100.00
50.00
0.00
Airtel

Vodafone
Essar

Idea

Aircel

Nov '13

196.60

158.03

128.41

65.28

100.62

Dec '13

198.41

160.41

128.69

66.91

100.64

Uninor

Videocon

Tata
Teleservices

Reliance

Shyam

HFCL

3.03

32.37

3.67

63.34

117.02

9.59

1.90

3.03

32.78

3.97

63.27

117.24

9.81

1.96

BSNL/MTNL BPL Mobile

 India's wireless subscriber base has grown by about 2.34% to reach 887.1 million at end of December, from 866.8 million at end of
December 2012.
 Total GSM subscribers at the end of November was 737.09 million, a growth of about 5.61% since December 2012. On the other
hand, CDMA subscribers base fell at a rate of about 5.82% since December 2012 to reach a total of 198.6 million at the end of
December 2013.
 Total mobile user base in urban areas has decreased from 577.78 million at end of November 2012 to 523.8 million at the end of
November 2013, a fall of about 9.3%; whereas share of rural subscribers has increased from 343.69 million in November’12 to
357.33 million in November’13, a 3.96% rise.
www.tonsetelecom.com

5
Devices

………………
………
6

6
Tonse Analysis: India Handsets Market for January - 2014
Tonse Analysis: Number of Handsets launched in India by Manufacturers
9
9
8
7
6

5

5
4
3
2

4
3

3
2

2
1

1

2
1

1

1

1

1
0

•
•
•
•

India Handsets Launched for January ‘14
Total no. of handsets launched during this period = 36
Micromax launched the highest number of handsets during this period = 9; followed by Simmtronics Semiconductors
who launched 5 handsets; Huawei launched 4 handsets.
Atom and Nokia launched 2 handsets each; iBerry, Lava and BSNL Champion launched 2 handsets each; Gionee, iBall,
Intex, Karbonn, Samsung and Xolo launched 1 handset each.
All 36 handsets launched were Wi-Fi enabled.
www.tonsetelecom.com

7
Tonse Analysis: India Tablets Market for January - 2014
Tonse Analysis: Number of Tablets launched in India by Manufacturers
2

2

2

1

1

1

1
1

1

1

1

1

1

0

•
•

India Tablets Launched for January ‘14
Total number of tablets launched during this period = 13
Dell and iBall launched 2 tablets; HP, Metis Learning, Oplus, Samsung, Simmtronics Semiconductors, Swipe, Wickedleak,
Zync and Xolo launched 1 tablet each.

www.tonsetelecom.com

8
Tonse Analysis: India Tablets Market for January - 2014
Tonse Analysis: Tablets launched in India by
Price Range (%)

Tonse Analysis: Tablets launched in India
by OS

Mid-High
8%

Low-End
54%

•
•

•
•
•

Mid-low
38%

Android OS
100%

India Tablets Launched for January ‘14
All 13 tablets were launched based in Android OS.
Tablets price INR: High End (Handset price >35k), Mid-High (Price between 20k to 35k), Mid-Low (10k to 20k) and Low
End (<10 k)
HP launched 1 tablet in Mid-High range.
Dell launched 2 tablets; Samsung, Wickedleak and Xolo launched 1 tablet each in Mid-Low range.
iBall launched 2 tablets; Metis Learning, Oplus, Simmtronics Semiconductors, Swipe and Zync launched 1 tablet each in
low range.
www.tonsetelecom.com

9
Wearable Devices –
The Next Big Thing

………………
………
10

10
Wearable Devices – The Next Big Thing
•
•

Wearable Devices- as one of the fastest growing categories in consumer electronics, the wearable technology market is predicted to be
worth at least $19 billion by 2018, a rapid increase from last year's $1.4 billion in retail revenue.
Globally, the growth of wearable devices are being largely driven by innovations in wireless technologies such as Wi-Fi, Bluetooth
Smart, NFC, and GPS.

(Smart-watches - Wearable devices paired with smartphones)

Samsung’s Galaxy Gear

Sony SmartWatch - 2

Pebble SmartWatch

I’m Watch

The Galaxy Gear is Samsung's
Smart-watch to take videos,
pictures, check notifications
and use many apps, all from
your wrist.
Works with several popular
Samsung phones like the
Galaxy S4, Galaxy S III and
Galaxy Note II. Price : INR
15,290

Ability to glance at messages
and Facebook posts while on
the move, while also enabling
them to control music
playback, handle phone calls
and view maps while running.
Smart Watch 2 works with
every modern Android phone
and has a built-in camera.
Price: INR 14,990

Designed for IOS +
ANDROID. The company
launched – Pebble also owns
an app store, a centralized
place for users of the wearable
device. According to Pebble,
there are more than 1,000
apps and watch faces currently
in the store. Price: INR 14,499

Android-based mobile device
on its own with touchscreen
display and apps. It also has
the ability to connect to an
Android handset or iPhone to
take calls. runs a heavily
customized version of Android
dubbed ‘Droid 2’.
Price : INR 24,999

www.tonsetelecom.com

11
Eyewear Devices

Recon Jet sports sunglasses

Google glass

Developing a line of hands-free, headmounted intelligent devices that can be
worn by users as "wearable computing"
eyewear. Google Glasses will look like a
pair of normal eyeglasses, but the lens
of
the
glasses
will
be
an
interactive, smartphone-like display,
with natural language voice command
support as well as Bluetooth and WiFi connectivity. Google Glass will be
powered by the Android mobile
operating system and is expected to
offer compatibility with both Androidpowered mobile devices and Apple
iOS-powered devices.

An upgraded technology that's been
fixed to a pair of polarized sports
sunglasses. The Jet's onboard GPS,
accelerometer,
gyroscope,
magnetometer,
thermometer,
altimeter and barometer together can
put together a lot of information, but
it can also pair with other wireless
sensors to report heart rate, power
meters and cadence for cyclists.
Goggle makers such as Oakley, Uvex,
Scott, Smith, and many others have
integrated HUD (heads-up display)
that can give the snowboarder or
skier information about speed,
vertical descent, navigation, buddy
tracking, jump airtime and distance,
thanks to GPS and other sensors.

www.tonsetelecom.com

Samsung Galaxy Glass ??
Samsung is reportedly all set to face
Google Glass with its own Galaxy
Glass, which is said to arrive in the
month of September this year. The
eyewear is said to be able to play music
and receive phone calls through
earphones built into its frame. It is
also said to give hands-free control
over the smartphone.
Vuzix M100 Smart Glasses

Similar to the notion
first brought to the
stage
by
Google
Glasses, the Vuzix
M100 Smart Glasses
was recently featured
in CES 2013. The
glasses pairs with
your
Android
smartphone
via
Bluetooth and comes
packed with Android
4.0, GPS, Wi-Fi and
4GB of storage.
People Movement
January - 2014

………………
………

13

13
People Movement- January 2014
Telenor
Telenor appointed Morten
Karlsen as CEO for Indian telecom
arm Uninor.

January - 2014

Blackberry
Blackberry announced
Eric Johnson as President,
Global Sales.

www.tonsetelecom.com

Bharti Airtel
Bharti Airtel appointed Manish
Prakash as Director – Enterprise
and Government, Manish will
be responsible for B2B in India.

14
Also ask for sample copy of Monthly Market Intelligence - Excel Version

Contact: Arun SB
Cell : +91 98860 02252
Email : arunsb@tonsetelecom.com

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www.tonsetelecom.com

arunsb@tonsetelecom.com
stpai@tonsetelecom.com

tonsepai

http://www.linkedin.com/company/tonse-telecom

@tonse_pai

www.tonsetelecom.com

15

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Tonse Telecom MMI Analysis January-2014

  • 2. CONTENTS SL NO 1 India Telecom- Key Stats 2 Wireless Subscriber Trends 3 Wire-line Subscribers 4 Subscriber Market Share 5 Tonse Analysis: India Handsets Market January – 2014 6 Tonse Analysis: India Tablets Market January – 2014 7 Wearable Devices – The Next Big Thing 8 Telco Revenues and Government Earnings 11 People Movement January – 2014 12 Contact Us www.tonsetelecom.com 2
  • 4. India Telecom-Key Stats Mobile Revenue in INR Mn QE December -2013 1. Airtel = 116,446 2. Idea = 66,105 Wireless subscribers 887.1 Million (Dec’13) Mobile ARPU in INR QE December -2013 1. Airtel = 195 2. Idea = 169 Mobile MoU (per user) Top 3 QE December2013 1. Airtel = 434 2. Idea = 376 MNP -Subs ported Nov’13 = 106.87 million Oct’13 = 104.78 million Wireline subscribers • Nov'13 = 29.01 million Handsets Launched January’13 = 36 December’13 = 20 Broadband subscribers • November’13 = 14.47 • October '13 = 14.91 Million Tablets Launched January’13 = 13 December’13 = 6 Teledensity Nov’13 = 73.69 Oct’13 = 73.32 Metros Top 3 circles by wireless Netadds UP (E) (Circle‘B) = 886,659 Maharashtra (Circle‘A) = 712,808 MP (Circle'B) = 649,783 Highest Netadds Dec’13 Bharthi Tele Ventures – 1,809,289 (Subs) A Circle B Circle C Circle Top cellular Operator (subs) Dec'13 Airtel- 201.7 Million Top wireline Operator (subs) BSNL-18.6 Million (Dec'13) www.tonsetelecom.com 4
  • 5. Wireless Subscriber Trends India Wireless Subscribers: Operator-wise in Millions (Nov'13 - Dec'13) 250.00 Nov '13 Dec '13 200.00 150.00 100.00 50.00 0.00 Airtel Vodafone Essar Idea Aircel Nov '13 196.60 158.03 128.41 65.28 100.62 Dec '13 198.41 160.41 128.69 66.91 100.64 Uninor Videocon Tata Teleservices Reliance Shyam HFCL 3.03 32.37 3.67 63.34 117.02 9.59 1.90 3.03 32.78 3.97 63.27 117.24 9.81 1.96 BSNL/MTNL BPL Mobile  India's wireless subscriber base has grown by about 2.34% to reach 887.1 million at end of December, from 866.8 million at end of December 2012.  Total GSM subscribers at the end of November was 737.09 million, a growth of about 5.61% since December 2012. On the other hand, CDMA subscribers base fell at a rate of about 5.82% since December 2012 to reach a total of 198.6 million at the end of December 2013.  Total mobile user base in urban areas has decreased from 577.78 million at end of November 2012 to 523.8 million at the end of November 2013, a fall of about 9.3%; whereas share of rural subscribers has increased from 343.69 million in November’12 to 357.33 million in November’13, a 3.96% rise. www.tonsetelecom.com 5
  • 7. Tonse Analysis: India Handsets Market for January - 2014 Tonse Analysis: Number of Handsets launched in India by Manufacturers 9 9 8 7 6 5 5 4 3 2 4 3 3 2 2 1 1 2 1 1 1 1 1 0 • • • • India Handsets Launched for January ‘14 Total no. of handsets launched during this period = 36 Micromax launched the highest number of handsets during this period = 9; followed by Simmtronics Semiconductors who launched 5 handsets; Huawei launched 4 handsets. Atom and Nokia launched 2 handsets each; iBerry, Lava and BSNL Champion launched 2 handsets each; Gionee, iBall, Intex, Karbonn, Samsung and Xolo launched 1 handset each. All 36 handsets launched were Wi-Fi enabled. www.tonsetelecom.com 7
  • 8. Tonse Analysis: India Tablets Market for January - 2014 Tonse Analysis: Number of Tablets launched in India by Manufacturers 2 2 2 1 1 1 1 1 1 1 1 1 1 0 • • India Tablets Launched for January ‘14 Total number of tablets launched during this period = 13 Dell and iBall launched 2 tablets; HP, Metis Learning, Oplus, Samsung, Simmtronics Semiconductors, Swipe, Wickedleak, Zync and Xolo launched 1 tablet each. www.tonsetelecom.com 8
  • 9. Tonse Analysis: India Tablets Market for January - 2014 Tonse Analysis: Tablets launched in India by Price Range (%) Tonse Analysis: Tablets launched in India by OS Mid-High 8% Low-End 54% • • • • • Mid-low 38% Android OS 100% India Tablets Launched for January ‘14 All 13 tablets were launched based in Android OS. Tablets price INR: High End (Handset price >35k), Mid-High (Price between 20k to 35k), Mid-Low (10k to 20k) and Low End (<10 k) HP launched 1 tablet in Mid-High range. Dell launched 2 tablets; Samsung, Wickedleak and Xolo launched 1 tablet each in Mid-Low range. iBall launched 2 tablets; Metis Learning, Oplus, Simmtronics Semiconductors, Swipe and Zync launched 1 tablet each in low range. www.tonsetelecom.com 9
  • 10. Wearable Devices – The Next Big Thing ……………… ……… 10 10
  • 11. Wearable Devices – The Next Big Thing • • Wearable Devices- as one of the fastest growing categories in consumer electronics, the wearable technology market is predicted to be worth at least $19 billion by 2018, a rapid increase from last year's $1.4 billion in retail revenue. Globally, the growth of wearable devices are being largely driven by innovations in wireless technologies such as Wi-Fi, Bluetooth Smart, NFC, and GPS. (Smart-watches - Wearable devices paired with smartphones) Samsung’s Galaxy Gear Sony SmartWatch - 2 Pebble SmartWatch I’m Watch The Galaxy Gear is Samsung's Smart-watch to take videos, pictures, check notifications and use many apps, all from your wrist. Works with several popular Samsung phones like the Galaxy S4, Galaxy S III and Galaxy Note II. Price : INR 15,290 Ability to glance at messages and Facebook posts while on the move, while also enabling them to control music playback, handle phone calls and view maps while running. Smart Watch 2 works with every modern Android phone and has a built-in camera. Price: INR 14,990 Designed for IOS + ANDROID. The company launched – Pebble also owns an app store, a centralized place for users of the wearable device. According to Pebble, there are more than 1,000 apps and watch faces currently in the store. Price: INR 14,499 Android-based mobile device on its own with touchscreen display and apps. It also has the ability to connect to an Android handset or iPhone to take calls. runs a heavily customized version of Android dubbed ‘Droid 2’. Price : INR 24,999 www.tonsetelecom.com 11
  • 12. Eyewear Devices Recon Jet sports sunglasses Google glass Developing a line of hands-free, headmounted intelligent devices that can be worn by users as "wearable computing" eyewear. Google Glasses will look like a pair of normal eyeglasses, but the lens of the glasses will be an interactive, smartphone-like display, with natural language voice command support as well as Bluetooth and WiFi connectivity. Google Glass will be powered by the Android mobile operating system and is expected to offer compatibility with both Androidpowered mobile devices and Apple iOS-powered devices. An upgraded technology that's been fixed to a pair of polarized sports sunglasses. The Jet's onboard GPS, accelerometer, gyroscope, magnetometer, thermometer, altimeter and barometer together can put together a lot of information, but it can also pair with other wireless sensors to report heart rate, power meters and cadence for cyclists. Goggle makers such as Oakley, Uvex, Scott, Smith, and many others have integrated HUD (heads-up display) that can give the snowboarder or skier information about speed, vertical descent, navigation, buddy tracking, jump airtime and distance, thanks to GPS and other sensors. www.tonsetelecom.com Samsung Galaxy Glass ?? Samsung is reportedly all set to face Google Glass with its own Galaxy Glass, which is said to arrive in the month of September this year. The eyewear is said to be able to play music and receive phone calls through earphones built into its frame. It is also said to give hands-free control over the smartphone. Vuzix M100 Smart Glasses Similar to the notion first brought to the stage by Google Glasses, the Vuzix M100 Smart Glasses was recently featured in CES 2013. The glasses pairs with your Android smartphone via Bluetooth and comes packed with Android 4.0, GPS, Wi-Fi and 4GB of storage.
  • 13. People Movement January - 2014 ……………… ……… 13 13
  • 14. People Movement- January 2014 Telenor Telenor appointed Morten Karlsen as CEO for Indian telecom arm Uninor. January - 2014 Blackberry Blackberry announced Eric Johnson as President, Global Sales. www.tonsetelecom.com Bharti Airtel Bharti Airtel appointed Manish Prakash as Director – Enterprise and Government, Manish will be responsible for B2B in India. 14
  • 15. Also ask for sample copy of Monthly Market Intelligence - Excel Version Contact: Arun SB Cell : +91 98860 02252 Email : arunsb@tonsetelecom.com OUR OTHER SERVICES INCLUDE On Demand Marketing To view it on Slideshare On Demand Research To view it on Slideshare Click Here Click Here #63, II Floor, 14th Cross, 9th Main, Indiranagar, 2nd Stage Bangalore, India 560038 www.tonsetelecom.com arunsb@tonsetelecom.com stpai@tonsetelecom.com tonsepai http://www.linkedin.com/company/tonse-telecom @tonse_pai www.tonsetelecom.com 15