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Swap or Die… Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
Swap or die -overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
1. Introduction Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
Charity Donors ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Why do people give? (c) Pareto Fundraising February 2005
[object Object],(c) Pareto Fundraising February 2005
Why do people give? ,[object Object],[object Object],(c) Pareto Fundraising February 2005
What we know about donors  ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Clues we use to find new donors ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Key donor identifiers (c) Pareto Fundraising February 2005 Proportional chance of someone donating to a mail appeal
(c) Pareto Fundraising February 2005
2. What is swapping? Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
What is swapping? ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
What is swapping? ,[object Object],(c) Pareto Fundraising February 2005 Charity A Data Charity B Data Promiscuity report Opportunity Report Mail appeals Respondent data captured Respondent data captured
3. The Benefits Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
The benefits… (c) Pareto Fundraising February 2005
The benefits… ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The benefits – an example ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The benefits… ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The benefits…. ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The benefits… ,[object Object],[object Object],(c) Pareto Fundraising February 2005
4. Problems and barriers Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
Why wouldn’t you swap? ,[object Object],(c) Pareto Fundraising February 2005
Why wouldn’t you swap? ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Why Wouldn’t you swap? ,[object Object],(c) Pareto Fundraising February 2005
Why Wouldn’t you swap? ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Effect on your database ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Effect on your database ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Legalities ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Legalities ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Legalities ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Legalities ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy policy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements (c) Pareto Fundraising February 2005 Eye Research Australia Foundation  (On Web)  “… The University will only use or disclose information:  for the purpose for which it was collected (the primary purpose);  for a secondary purpose that:  is related to the primary purpose and, if the personal information is sensitive information, or health information directly related to the primary purpose; and the individual would reasonably expect;  where there is consent of the individual concerned  to the use or disclosure; or as otherwise allowed under the Acts, or required or authorised by or under law.  When a University department collects information, the purposes for which the information is collected will usually be made clear on any forms that are to be completed, or will be apparent from the circumstances. When required, we will seek your consent to use your information in a particular way. If you require more specific information about the way in which your information is used or disclosed, please contact the relevant University department or the University’s Privacy Officer..”
Privacy statements (c) Pareto Fundraising February 2005 Eye Research Australia Foundation  (On Web)  “… The University will only use or disclose information:  for the purpose for which it was collected (the primary purpose);  for a secondary purpose that:  is related to the primary purpose and, if the personal information is sensitive information, or health information directly related to the primary purpose; and the individual would reasonably expect;  where there is consent of the individual concerned  to the use or disclosure; or as otherwise allowed under the Acts, or required or authorised by or under law.  When a University department collects information, the purposes for which the information is collected will usually be made clear on any forms that are to be completed, or will be apparent from the circumstances. When required, we will seek your consent to use your information in a particular way. If you require more specific information about the way in which your information is used or disclosed, please contact the relevant University department or the University’s Privacy Officer..”
Privacy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements – no info ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy statements ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy Statements ,[object Object],(c) Pareto Fundraising February 2005
Getting ready to swap ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Privacy policy / statement ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Developing a statement ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Recommended statement ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Getting ready to swap ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Reciprocal database field ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Current database is too small ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Pooled data (c) Pareto Fundraising February 2005 Pool of  donors Heart Foundation The  Fred Hollows Foundation Wesley Mission Amnesty International Australia Heart Research Institute Leukaemia Foundation Children’s  Hospital Westmead
Wrong type of donors ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Natural Fit (c) Pareto Fundraising February 2005 Heart Foundation The  Fred Hollows Foundation Wesley Mission Amnesty International Australia Heart Research Institute Leukaemia Foundation Children’s  Hospital Westmead ?
Natural Fit ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Natural Fit ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
5. How it works Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
How it works ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
How it works ,[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The third party ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
The third party ,[object Object],[object Object],(c) Pareto Fundraising February 2005
6. Your next steps Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
Next steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Next steps ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Next steps ,[object Object],[object Object],(c) Pareto Fundraising February 2005
Getting ready to swap… ,[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
7. Questions (c) Pareto Fundraising February 2005
8. The spreadsheet discussion Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
Future Masterclasses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005
Pareto Fundraising Masterclass ,[object Object],(c) Pareto Fundraising February 2005
[object Object],[object Object],[object Object],(c) Pareto Fundraising February 2005

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Swap or Die (2005)

  • 1. Swap or Die… Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
  • 2.
  • 3. 1. Introduction Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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  • 5. Why do people give? (c) Pareto Fundraising February 2005
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  • 10. Key donor identifiers (c) Pareto Fundraising February 2005 Proportional chance of someone donating to a mail appeal
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  • 12. 2. What is swapping? Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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  • 15. 3. The Benefits Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
  • 16. The benefits… (c) Pareto Fundraising February 2005
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  • 22. 4. Problems and barriers Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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  • 35. Privacy statements (c) Pareto Fundraising February 2005 Eye Research Australia Foundation (On Web) “… The University will only use or disclose information: for the purpose for which it was collected (the primary purpose); for a secondary purpose that: is related to the primary purpose and, if the personal information is sensitive information, or health information directly related to the primary purpose; and the individual would reasonably expect; where there is consent of the individual concerned  to the use or disclosure; or as otherwise allowed under the Acts, or required or authorised by or under law. When a University department collects information, the purposes for which the information is collected will usually be made clear on any forms that are to be completed, or will be apparent from the circumstances. When required, we will seek your consent to use your information in a particular way. If you require more specific information about the way in which your information is used or disclosed, please contact the relevant University department or the University’s Privacy Officer..”
  • 36. Privacy statements (c) Pareto Fundraising February 2005 Eye Research Australia Foundation (On Web) “… The University will only use or disclose information: for the purpose for which it was collected (the primary purpose); for a secondary purpose that: is related to the primary purpose and, if the personal information is sensitive information, or health information directly related to the primary purpose; and the individual would reasonably expect; where there is consent of the individual concerned  to the use or disclosure; or as otherwise allowed under the Acts, or required or authorised by or under law. When a University department collects information, the purposes for which the information is collected will usually be made clear on any forms that are to be completed, or will be apparent from the circumstances. When required, we will seek your consent to use your information in a particular way. If you require more specific information about the way in which your information is used or disclosed, please contact the relevant University department or the University’s Privacy Officer..”
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  • 50. Pooled data (c) Pareto Fundraising February 2005 Pool of donors Heart Foundation The Fred Hollows Foundation Wesley Mission Amnesty International Australia Heart Research Institute Leukaemia Foundation Children’s Hospital Westmead
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  • 52. Natural Fit (c) Pareto Fundraising February 2005 Heart Foundation The Fred Hollows Foundation Wesley Mission Amnesty International Australia Heart Research Institute Leukaemia Foundation Children’s Hospital Westmead ?
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  • 55. 5. How it works Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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  • 60. 6. Your next steps Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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  • 65. 7. Questions (c) Pareto Fundraising February 2005
  • 66. 8. The spreadsheet discussion Pareto Fundraising Masterclasses (c) Pareto Fundraising February 2005
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