Bharat Badal is a vision for a national cloud for India which will digitally connect the citizen and the government.

1. Bharat Badal
How the Cloud Can Transform India
LS Subramanian
Cloud Evangelist
&
Senior Advisor Power Exchange of India

2. Cloud is a Disruptive Technology
• Impacting technologies are disruptive
Disruptive innovations are products and
services that initially aren't as good as those
that historically have been used by
customers in mainstream markets, and
therefore can take root only in new or less-
demanding applications, amongst non-
traditional customers
Stuart Hart and Clayton Christensen

3. Bottom of the Pyramid - C. K. Prahalad
Attack the bottom of the
pyramid.
Likely to create
greater disruption
bottom of
the pyramid

4. Pyramid for India
Population in million
Purchasing Power
> 5 lakhs T1 10 mil
3 to 5 lakhs T2 50 mil
1 to 3 lakhs
T3 150 mil
50K to 1 lakh 200 mil
T4
550 mil
less than 50K T5

5. Opportunities at the Bottom of the
Pyramid
• Nearly ½ billion in India at the bottom of the
pyramid
• Need to develop new technologies for Tier
T4 and T5
• New business models are needed

6. Examples of Attacking the
Bottom of the Pyramid
• New Business Models • Technologies
– PCO-STD-ISD booths – N-Logue
(Pitroda) (Village Internet Kiosk
– Khushiyon Ki Doli using Wireless Tech.)
Hindustan Lever – TVS
25 Mil. rural consumers. (Kirana Shop Computers)
– Organic Milk Production – Mobile Telephony
(Stellapps Technologies)
– Janalakshmi
(Microfinance poor women)

7. Change of Mindset …C. K. Prahalad
Information Access will be a great asset
• Poor as a Problem • Poor as an opportunity
A drag on the economy! Global Market of 4.5 B?
• Poor as Wards of State • Poor as Active Market
• Old Technologies do not • Innovation &
fix the problems of the development of new
poor. technologies for the Poor
• Resource Constraints • Imagination Constraint
―Poverty is the worst form of Violence‖
M.K.Gandhi

8. Change of Mindset …(CK Prahalad)
The Poor of The Poor of The Poor of
India is an India is a India can be
Intractable Potential A Source of
Problem Market Innovation
Poverty Creating a New Market,
Alleviation, Innovation, Growth
Subsidies

9. The Power of Information
―Information brings about
• openness,
• accessibility
• transparency
• Accountability
• Networking
• Decentralization
• & as a result democratization.‖
,
- Sam Pitroda (Chairman National Knowledge Commission)

10. India & Bharat – Census 2011
Total Population : 1.21 B
Rural - 0.83Billion/68.84%
Urban - 0.38B/31.16%
Urbanization increased 27.81% to 31.16%
Rural population declined 72.19% to 68.84%

11. India & Bharat – Census 2011
• 47.2% of households - TV.
• 63.2% of homes - telephone.
• 53.2% of population - mobile phone.
• Cloud Computing/Mobility/ Wireless Internet
Access/ will be the Game Changer for India.
• The Mobile will harness the power of the cloud
Pan India
• We need our National Cloud – Bharat Badal.

12. The Real India Lives in its Villages
The cloud will allow information to be
infused into the smallest hamlet of India
&
make access to information available to
the poorest of the poor
to
give them a better life by empowering
them with knowledge derived
Through any device connected
to the cloud by internet.

13. Rural India Opportunities
• Economical
• Agriculture & animal husbandry
• Cottage industries
• Jobs & landless laborers
• Rural Indebtedness & Suicides
• Social
• Population & family planning
• Health Care & Nutrition & Women
• Housing & Sanitation
• Education

14. Rural India Computing Services
• E-Governance services
• Providing land records, submitting user
complaints to officials & electoral rolls.
• Informational services
• Agricultural practices, weather forecasts.
• Transactional services
• e-commerce and email.
• Community Services
• Healthcare & Education

15. Health Care - India Issues
☻India spends 5.2 percent of GDP against
7 -10 % of GDP in developed countries with
less population.
☻World average of 3.96 hospitals per 1000
population, Brazil has 2.5, china has 2.2 and
India has just 0.7.
☻Availability of trained medical personnel,
India has 0.6 physicians per 1000
population as against global average 1.5.

16. Health Care - India Issues
☻The number of nurses available per
1000 population in India is 0.8 as
opposed to 7.5 in the developed countries
and a global average of 3.3.
☻The government spending for services
provided free of cost to patients account for
just 18% of the overall health spending
or 0.9 percent of the GDP.

17. Healthcare - Solutions
• Telemedicine
• Remote Patient Monitoring
• Remote Patient Management
• Alerting Systems
• Multichannel Medical Consultation

18. Healthcare & Cloud
• Clinical operations
–pharmacy & laboratory, computerized physician
order entry and electronic health records.
• Strategic operations
–systems used for managed care, nurse staffing
and executive information.
• Data Collection
–for Research and Advancement in Medical
Diagnostics & Treatment
• Administrative operations
–used in billing, payroll and supply chain
management.
• Archival of Digital Images of Patients.

19. Bharat Badal
Chandigarh Kolkata
Delhi Patna
Mumbai Hyderabad
Chennai
Bengalooru

20. Bharat Badal
Leap-frogging with Technology
• Avoid Cost of Technology Evolution.
• Capacity to Absorb latest technology
• Economic Development based on
technology infrastructure.
• Cloud computing will ensure
common standards for deployment
of computing initiatives.

21. Bharat Broadband
• This is a Rs 20,000 crore project of Bharat
Broadband.
• Its target: by December 2013, lay down fibre
to all 2,50,000 gram panchayats so that all
villages can be Internet-connected.

22. Bharat Broadband
A 10% increase in broadband penetration India's
economic output increases by 1.38%.
Today, broadband is accessed by just 1% of
India. Bharat Broadband will change that.
Besides DoT, Bharat Broadband has three
PSUs— RailTel , BSNL and Power Grid
Corporation holding one share each in it.
Source : http://economictimes.indiatimes.com/articleshow/16635697.cms

23. Bharat Badal – Benefits of Cloud
The cloud allows for an equal field
irrespective of location and net worth.
If one has an idea and the skills, every
citizen will have the same opportunity to
contribute to our great nation
It will galvanize the 1 billion Indians who
are open to learning and information
delivered from the cloud!

24. Bharat Badal - A Strategic Enabler
• Information Dissemination / Knowledge
• Citizen Government Interface
• e-Commerce
• Banking
• Tele Medicine
• Agriculture Support
• Big Data
• Electronic Money/ Mobile Wallet ?

25. Bharat Badal Nigam Ltd.
• What can be done ?
– Float a new entity
Bharat Badal Nigam Ltd.
–Public Private Partnership (PPP) ?
– Migrate all government public
computing applications into Bharat
Badal – Central & State Govts.
– Build New applications for rural India.

26. Future of Computing is the Cloud !
subramanianls@niseindia.com
www.cloudbus.blogspot.com
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