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Using Social Media in Higher Education
Sue Beckingham | @suebecks | Sheffield Hallam University
RECRUITMENT
• Communicate events/open days via Facebook,
Eventbrite and Lanyrd
• Showcase event photos and videos on Pinterest and
Flickr
• Company presence on LinkedIn
Recruitment
Services tab also includes info
and links to:
< Postgraduate Study
< Distinguished Lecture series
< Centre for Lifelong Learning
< Knowledge Centre
STUDENT GUIDANCE
• Facebook and Wikis for FAQs and space to raise
questions
• Twitter to signpost support areas such as wellbeing,
study support, disability support
• Social Bookmarking tools such as Diigo to tag and
highlight key documents and web resources
• Pinterest board of Who's Who in Student Support
ResearchStudent
Guidance
TEACHING
• Blogs to share introductions and other induction
activities
• Wikis and Google Drive for project collaboration
• Google hangouts for group online meetings
• YouTube videos for how to guides
• Screencast tools such as Jing and Screencast-o-
matic to create short summaries
• Pinterest for visual reading lists
Research
Teaching
PEER SUPPORT
• Maintain/make new connections/friendships via
Facebook happens!
• Course blogs to share interests, hobbies etc.
• Collaborative Pinterest boards to share inspirational
quotes
• Picture quizzes of places and people in University
• Online group chat using Google+ hangouts, Skype or
Blackboard Collaborate
ResearchPeer Support
UNIVERSITY COMMUNICATION
• Twitter, LinkedIn Company page, Facebook
ResearchUniversity
Comms
STUDENT PROFESSIONAL
DEVELOPMENT
• Share information via Facebook groups
• Professional networking
• Learning about companies via LinkedIn company
pages
• Job opportunities/career development on LinkedIn
and Twitter
Student
Professional
Development
ACADEMIC PROFESSIONAL
DEVELOPMENT
• Sharing information via Twitter and LinkedIn
• Discussion forums such LinkedIn groups and
Google+ communities
• Curation tools to gather resources on specific topics
Academic
Professional
Development
RESEARCH
• Be known as an expert in your field
• Research your project definition, funding and
collaboration
• Share and promote publications: papers, books,
articles, websites, presentations
Research
Clear pedagogic outcomes
http://edorigami.wikispaces.com/21st+Century+Pedagogy
Andrew Churches
Sue Beckingham
Educational Developer and Associate Lecturer
Sheffield Hallam University
@suebecks
http://uk.linkedin.com/in/suebeckingham
http://gplus.to/suebecks
http://socialmedia4us.wordpress.com/

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Using Social Media in Higher Education

  • 1. Using Social Media in Higher Education Sue Beckingham | @suebecks | Sheffield Hallam University
  • 2. RECRUITMENT • Communicate events/open days via Facebook, Eventbrite and Lanyrd • Showcase event photos and videos on Pinterest and Flickr • Company presence on LinkedIn Recruitment Services tab also includes info and links to: < Postgraduate Study < Distinguished Lecture series < Centre for Lifelong Learning < Knowledge Centre
  • 3. STUDENT GUIDANCE • Facebook and Wikis for FAQs and space to raise questions • Twitter to signpost support areas such as wellbeing, study support, disability support • Social Bookmarking tools such as Diigo to tag and highlight key documents and web resources • Pinterest board of Who's Who in Student Support ResearchStudent Guidance
  • 4. TEACHING • Blogs to share introductions and other induction activities • Wikis and Google Drive for project collaboration • Google hangouts for group online meetings • YouTube videos for how to guides • Screencast tools such as Jing and Screencast-o- matic to create short summaries • Pinterest for visual reading lists Research Teaching
  • 5. PEER SUPPORT • Maintain/make new connections/friendships via Facebook happens! • Course blogs to share interests, hobbies etc. • Collaborative Pinterest boards to share inspirational quotes • Picture quizzes of places and people in University • Online group chat using Google+ hangouts, Skype or Blackboard Collaborate ResearchPeer Support
  • 6. UNIVERSITY COMMUNICATION • Twitter, LinkedIn Company page, Facebook ResearchUniversity Comms
  • 7. STUDENT PROFESSIONAL DEVELOPMENT • Share information via Facebook groups • Professional networking • Learning about companies via LinkedIn company pages • Job opportunities/career development on LinkedIn and Twitter Student Professional Development
  • 8. ACADEMIC PROFESSIONAL DEVELOPMENT • Sharing information via Twitter and LinkedIn • Discussion forums such LinkedIn groups and Google+ communities • Curation tools to gather resources on specific topics Academic Professional Development
  • 9. RESEARCH • Be known as an expert in your field • Research your project definition, funding and collaboration • Share and promote publications: papers, books, articles, websites, presentations Research
  • 11. Sue Beckingham Educational Developer and Associate Lecturer Sheffield Hallam University @suebecks http://uk.linkedin.com/in/suebeckingham http://gplus.to/suebecks http://socialmedia4us.wordpress.com/

Notas del editor

  1. Events: http://lanyrd.com/dashboard/http://www.eventbrite.com/Images: http://pinterest.com/http://www.flickr.com/LinkedIn company pages: http://marketing.linkedin.com/company-pages/
  2. http://edorigami.wikispaces.com/21st+Century+Pedagogy