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RETAIL MANAGEMENT SUBMITTED TO Prof. ASHWIN KHER SUBMITTED BY ARVIND GUPTA (8123) SUNIL SINGH (8155) GAUTAM UDHWANI (815 8) JYOTI PANCHMATIA (8199) PROJECT ON  Experience the Convenience
D-MART MEHNAT HAMARI BACHAT AAP KI...! MISSION “  TO BE THE LOWEST PRICED RETAILER IN THE AREA OF OPERATION / CITY / REGION.” VISION IT IS OUR CONTINOUS ENDAVOUR TO INVESTIGATE, IDENTIFY & MAKE AVAILABLE NEW PRODUCT CATEGORIES FOR CUSTOMER’S EVERYDAY USE & AT THE BEST VALUES THAN ANYBODY ELSE
IMAGE SET-UP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RETAIL FORMAT / MIX
LOCATION ,[object Object],[object Object],[object Object],[object Object],[object Object]
PARKING ,[object Object],[object Object],[object Object]
LAYOUT ,[object Object],[object Object],[object Object],[object Object],[object Object]
MEDICAL STORE FLOOR  MANAGER REFUND COUNTER COLD STORAGE COSMETICS TOILETRIES SKIN CARE PERSONAL CARE BAKED PRODUCTS BISCUITS & FARSAN VEGETABLES  & GROCERY SOAPS DETERGENT STORAGE DRAWING  & SCHOOL ARTICALS WAY TO FIRST FLOOR LIFT GROUND FLOOR TOILET WATER BAGGAGE  COUNTER CUTOMER SERVICE COUNTER PAYMENT  PAYMENT  PAYMENT  PAYMENT  SNACKS AND SWEETS
STORAGE TRIAL ROOMS FOOTWARES MENS WEAR FASHION ACCESORIES LOW PRICE T-SHIRTS UNDER GARMENTS KIDS WEAR LADIES WEAR FASHION ACCESORIES CLOTH PIECES TRIAL ROOMS LIFT WAY TO II FLOOR FROM GROUND FLOOR FIRST FLOOR
PUJA ARTICLES TOYS SPORTS EQUIPMENT TIFIN BOX KITCHEN ITEMS UTENSIL SPORTS EQUIPMENT LUGGAGE & BAGS HOME APPLIANCES STORAGE GIFT ARTICLES BED SHEET, TOWELS, CURTAINS & PILLOW COVER FROM FIRST FLOOR LIFT STORAGE SECOND FLOOR
EXTERIOR  DESIGN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
INTERIOR DESIGN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CATEGORY OF PRODUCTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
MERCHANDISE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],DISADVANTAGES OF MERCHANDISING
ADVERTISING & PROMOTION  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PRICING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SERVICES & PERSONAL SELLING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT ANALYSIS FOR D-MART ,[object Object],[object Object],[object Object],STRENGTH WEAKNESS ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SUGGESTIONS ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
THANK YOU

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Dmart Final

  • 1. RETAIL MANAGEMENT SUBMITTED TO Prof. ASHWIN KHER SUBMITTED BY ARVIND GUPTA (8123) SUNIL SINGH (8155) GAUTAM UDHWANI (815 8) JYOTI PANCHMATIA (8199) PROJECT ON Experience the Convenience
  • 2. D-MART MEHNAT HAMARI BACHAT AAP KI...! MISSION “ TO BE THE LOWEST PRICED RETAILER IN THE AREA OF OPERATION / CITY / REGION.” VISION IT IS OUR CONTINOUS ENDAVOUR TO INVESTIGATE, IDENTIFY & MAKE AVAILABLE NEW PRODUCT CATEGORIES FOR CUSTOMER’S EVERYDAY USE & AT THE BEST VALUES THAN ANYBODY ELSE
  • 3.
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  • 6.
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  • 8. MEDICAL STORE FLOOR MANAGER REFUND COUNTER COLD STORAGE COSMETICS TOILETRIES SKIN CARE PERSONAL CARE BAKED PRODUCTS BISCUITS & FARSAN VEGETABLES & GROCERY SOAPS DETERGENT STORAGE DRAWING & SCHOOL ARTICALS WAY TO FIRST FLOOR LIFT GROUND FLOOR TOILET WATER BAGGAGE COUNTER CUTOMER SERVICE COUNTER PAYMENT PAYMENT PAYMENT PAYMENT SNACKS AND SWEETS
  • 9. STORAGE TRIAL ROOMS FOOTWARES MENS WEAR FASHION ACCESORIES LOW PRICE T-SHIRTS UNDER GARMENTS KIDS WEAR LADIES WEAR FASHION ACCESORIES CLOTH PIECES TRIAL ROOMS LIFT WAY TO II FLOOR FROM GROUND FLOOR FIRST FLOOR
  • 10. PUJA ARTICLES TOYS SPORTS EQUIPMENT TIFIN BOX KITCHEN ITEMS UTENSIL SPORTS EQUIPMENT LUGGAGE & BAGS HOME APPLIANCES STORAGE GIFT ARTICLES BED SHEET, TOWELS, CURTAINS & PILLOW COVER FROM FIRST FLOOR LIFT STORAGE SECOND FLOOR
  • 11.
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