This class gives the student an introduction overview of the power of social media and how to get started. I outline the top 4 that I recommend as a must for most businesses.
1. Introduction to Social Media Susan T. Stewart www.equitycol.com Equity Title www.facebook.com/susantstewart sstewart@equitycol.com www.linkedin.com/in/susantstewart 303-304-0900 http://titleprincess.wordpress.com
3. What is Social Media? Social Mediais primarily Internet and mobile-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio.
15. 5 Billion Video Streams Every month – 40% of all videos online (feb.09)* Did you know: In August 2008, youtube became the #2 search engine over Yahoo on Web (#1 is Google)
56. Setting Up Facebook Steps: Go to www.facebook.com Go to ‘create a new account.’ Verify email confirmation (check your security settings.). Set up your profile picture/info., security settings, personal info., etc. Start your network by inviting friends Start joining groups & causes
59. Setting up LinkedIn Steps: Go to www.linkedin.com Set up & fill in sign up information. Verify email confirmation Fill in ‘How do you want to use LinkedIn?’ Click on ‘[edit]’ to complete profile Add photo, personal info, education, work history Grow your network: invite colleagues/ friends and starting requesting recommendations Start joining groups and network and meet people with similar interests
61. Setting Up Twitter Steps: Go to www.twitter.com Go to ‘create a new account.’ Verify email confirmation (check your security settings.). Set up your profile picture, mini bio, personal info., etc. Start your network by following users, can search at twitter.search.com.
64. Setting up your Blog Steps: Go to www.wordpress.com Set up & fill in login information Set up the title of your Blog Choose templates, add photos, set security settings, add widgets, and pictures/video Post your first Blog Connect your Blog to your LinkedIn, facebook, if interested through the applications settings
66. RSS Feeds Steps: Go to www.igoogle.com Set up & fill in login information Set up your profile Go to more, ‘reader’ ‘Add subscriptions’ – paste in the URL’s of your favorite news, blogs, pages you follow.
68. Workshops Upcoming: Business Planning Workshops: Integrating Social Media wk #1 – Why social media & business planning evaluation wk #2 – Findingyour niche/specialty wk #3 – Database management & Time management strategies wk #4 – Marketing & stay-in-touch Strategies (2 Class Series Workshops Or 4 Class Series Workshops)
69. In conclusion Questions or Comments . . . Susan T. Stewart Director of Business Development Equity Title 303-304-0900 sstewart@equitycol.com www.linkedin.com/in/susantstewart www.facebook.com/susantstewart www.twitter.com/stewsue FanPage: www.facebook.com/EquityTitleColorado Blog: titleprincess.wordpress.com