Brands must adapt to succeed in a more sustainable future. To do so, they need to understand emerging consumer values around sustainability and how branding can support the UN Sustainable Development Goals. Brands that take a leadership role in sustainability will be best positioned to thrive over the long run as consumer expectations and regulations continue shifting towards a low-carbon economy.

1. Brand Futures - Exploring How Brands
Could Succeed in a Sustainable Future
¡ Dorothy Mackenzie, Chairman, Dragon Rouge
Sustainable Brands
London Conference

2. Relevant experience