5 steps for inbound marketing of institute

•

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Splashgain Technology Solutions Pvt Ltd.

Presentation discusses 5 points which can help institute to attract prospective students for their education institute courses with student eccentric approach and usage of social media with online admission platform.

Marketing

Simplified
Admission
Process
Alumna
Connect
Competitions
Articles /
Success
Story
Sharing
Online
Conference/
Google
Hangouts

Simplified
Admission
Process
Treating Students as
Customer
Improved Email/ SMS Communication
Online Form Filling/ Fee Payment Automation
Digital Document Processing
Access to Admission Status from Web/ Mobile
Online Entrance Exam and Simplified Selection
Process

Alumna
Connect
Communicate to the world
about Success
Share Videos of Success Stories on YouTube
Channel
Write Articles of Institute faculty/ Student
achievements in blogs
Share Students Award Winning Project Snapshots
on Social Media
Articles /
Success
Story
Sharing

Alumna
Connect
Competitions good avenue to
connect more people
 Project Competitions for inter-School/ Colleges
B plan Competitions for the B Schools
Capture it in the form of Audio/ Video/ Photos to
be shared on Social Media
Competitions
Competitions
Competitions

Alumna
Connect
Online Conference/ Podcast
Podcast about institute
Google Hangout with Prospective Students
Short Counseling over Skype to clear doubts
Online
Conference/
Google
Hangouts

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5 steps for inbound marketing of institute

1. 5 Techniques for Inbound Marketing of Education Institute

2. Simplified Admission Process Alumna Connect Competitions Articles / Success Story Sharing Online Conference/ Google Hangouts

3. Simplified Admission Process Treating Students as Customer Improved Email/ SMS Communication Online Form Filling/ Fee Payment Automation Digital Document Processing Access to Admission Status from Web/ Mobile Online Entrance Exam and Simplified Selection Process

4. Alumna ConnectAlumna Connect Consider Alumna as Brand Ambassadors of Institute Active communication with Alumna Share Alumna Experience with the world  Conduct Alumna Meets Alumna can assist in counseling sessions Provide incentives to Alumna for helping Institute

5. Alumna Connect Communicate to the world about Success Share Videos of Success Stories on YouTube Channel Write Articles of Institute faculty/ Student achievements in blogs Share Students Award Winning Project Snapshots on Social Media Articles / Success Story Sharing

6. Alumna Connect Competitions good avenue to connect more people  Project Competitions for inter-School/ Colleges B plan Competitions for the B Schools Capture it in the form of Audio/ Video/ Photos to be shared on Social Media Competitions Competitions Competitions

7. Alumna Connect Online Conference/ Podcast Podcast about institute Google Hangout with Prospective Students Short Counseling over Skype to clear doubts Online Conference/ Google Hangouts

8. Simplified Admission Process Alumna Connect Competitions Articles / Success Story Sharing Online Conference/ Google Hangouts

10. 5 Techniques for Inbound Marketing of Education Institute

5 steps for inbound marketing of institute

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