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2. The Most Effective
Social Media
Secrets For Event
Marketing

3. Bringing people to a big event used
to be about distributing fliers and
putting out advertisements where
potential participants would see
them.

4. While these can still be a part of the
process, entirely new avenues for
marketing an event have developed
and become key to success. Any
company that wants to be able to
operate a truly successful event
needs to pay attention to the
key Social Media Secrets for Event
Marketing.

5. Social Media Secrets for Event
Marketing
One of the best tips that you’ll ever
find in this area is the fact that
people love to have the chance to be
the first to know when something big
is about to happen.

6. Companies often have a lot of
success with something as simple as
starting a mailing list that they let
people sign up for in exchange for
the promise that they will send a
message out to the list to alert its
members when something big is
about to happen.

7. People join because they want to
know what it going on before their
friends do, and this helps to start the
momentum behind an event building
long before a company even has to
finalize the details of when and
where it is going to happen.

8. Another great tool to turn social
media marketing to your advantage
is to hold a contest. There are
companies that have actually
developed automated tools that can
be used to keep track of when
someone does something like blog
about your event or tweet to their
friends about it.

9. You can then use this information to
turn those actions into entries into
some kind of drawing. For example,
you could offer free tickets to a
random winner based on the entries
that people earn by basically
stepping up and doing a lot of the
marketing work on your behalf.

10. It is also critical to remember that
you can not just start things moving
and then get out of the way. You
have to keep adding to the buzz and
making sure that excitement is
building. A good way to do this is to
make use of mailing list and blogs to
send out updates on the planning of
your event and to run a countdown
to the time when it is due to
happen.

11. You’ll usually want to offer updates
more frequently as the time draws
closer to encourage people to
become increasingly interested and
invested in what you are trying to
achieve.

12. You should also be sure not to set
aside the importance of social media
once the event is finally occurring.
People can be encouraged to do
things like post photographs of
themselves on social networks while
they are still at the occasion because
so many of them now have smart
phones that have this capability.

13. They can also be invited to send out
tweets describing how much fun they
are having and all of the interesting
things that are occurring. This is the
best way to start the buzz going for
the next big event that you want to
hold.

14. It can be tough for companies to
figure out how to take full advantage
of Social Media Secrets for Event
Marketing. Just using these few tips,
however, will go a long way toward
building a lot of buzz around
something and convincing people
that it is worth their time and
attention to want to participate.

15. With the right effort and a little bit of
luck, you may even reach the point
where people are so excited on their
own that future years can almost
develop without the need for formal
event marketing at all. That is the
ultimate indication that your social
media strategy has succeeded.