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Swim Alligator Light Sponsorship Presentation
1. Sport and Entertainment CombinedSport and Entertainment Combined
An Open Water Swim ChallengeAn Open Water Swim Challenge
September 21, 2013September 21, 2013
2. Welcome to theWelcome to the
IslamoradaIslamorada SwimSwim
For AlligatorFor Alligator
LighthouseLighthouse All age groups and abilities - One 8 mile race. Individual andAll age groups and abilities - One 8 mile race. Individual and
Team EntriesTeam Entries
Create an environment: Music and awards for everyone.Create an environment: Music and awards for everyone.
Fun for the entire family.Fun for the entire family.
3. The EventThe Event
Commitment from top Open Water SwimmersCommitment from top Open Water Swimmers
Opportunity to swim alongside former Olympic GoldOpportunity to swim alongside former Olympic Gold
Medalists.Medalists.
Open Water Swim Clinics offered from top coaches in theOpen Water Swim Clinics offered from top coaches in the
industryindustry
Opportunity for product sales and activation via SponsorOpportunity for product sales and activation via Sponsor
ExpoExpo
Commitment from top Open Water SwimmersCommitment from top Open Water Swimmers
Opportunity to swim alongside former Olympic GoldOpportunity to swim alongside former Olympic Gold
Medalists.Medalists.
Open Water Swim Clinics offered from top coaches in theOpen Water Swim Clinics offered from top coaches in the
industryindustry
Opportunity for product sales and activation via SponsorOpportunity for product sales and activation via Sponsor
ExpoExpo
4. MarketingMarketing
10,000 Flyers/posters distributed around10,000 Flyers/posters distributed around
So.FLA communitySo.FLA community
Email blasts to database of over 1500Email blasts to database of over 1500
swimmersswimmers
Advertisements/Advertorials- South FloridaAdvertisements/Advertorials- South Florida
Adventures Magazine, Miami Herald, SunAdventures Magazine, Miami Herald, Sun
Sentinel, MasNatacion.com, Swimming WorldSentinel, MasNatacion.com, Swimming World
Magazine, OpenWaterSource.com,Magazine, OpenWaterSource.com,
USASwimming.org, Active.comUSASwimming.org, Active.com
Media Releases to all industry related mediaMedia Releases to all industry related media
5. Community SupportCommunity Support
A portion of all proceeds will support theA portion of all proceeds will support the
Friends of the Pool, IncFriends of the Pool, Inc which will providewhich will provide
funding to the preservation of historicfunding to the preservation of historic
lighthouse restorationlighthouse restoration
6. DemographicsDemographics
Age of competitors rangesAge of competitors ranges
from Age 15 - Age 80from Age 15 - Age 80
55%male, 45% female55%male, 45% female
participation expectedparticipation expected
7. PartnershipPartnership
PackagesPackages Title/Presenting SponsorTitle/Presenting Sponsor - $5,000.00 – Allows a- $5,000.00 – Allows a
sponsor naming rights and exclusivity in use ofsponsor naming rights and exclusivity in use of
branding and promotion. Can utilize one of the highbranding and promotion. Can utilize one of the high
profile athletes for an autograph-signing event at aprofile athletes for an autograph-signing event at a
local establishment agreed upon between the Swimlocal establishment agreed upon between the Swim
Miami organizing committee and the PresentingMiami organizing committee and the Presenting
Sponsor. All banners, caps, awards and t-shirts willSponsor. All banners, caps, awards and t-shirts will
be branded. Participation in flagpole bannerbe branded. Participation in flagpole banner
advertisements on the MacArthur Causeway.advertisements on the MacArthur Causeway.
Individual Race SponsorIndividual Race Sponsor - $2500.00 – Allows a- $2500.00 – Allows a
sponsor to have their name placed exclusively on asponsor to have their name placed exclusively on a
press release to all the niche related media, name onpress release to all the niche related media, name on
front of official race T-shirt, and available signagefront of official race T-shirt, and available signage
space at venue during event.space at venue during event.
8. Additional PackagesAdditional Packages
Finish Line SponsorFinish Line Sponsor - $1500.00 – Allows a sponsor- $1500.00 – Allows a sponsor
to place signage at the finish line of all three racesto place signage at the finish line of all three races
and a logo on the back of the official race T-Shirt.and a logo on the back of the official race T-Shirt.
Parking Lot SponsorParking Lot Sponsor - $1000.00 – Allows a sponsor- $1000.00 – Allows a sponsor
to have naming rights of the official parking lot forto have naming rights of the official parking lot for
the event. Also signage space is available, along withthe event. Also signage space is available, along with
22” X 2” logo on back of official race T-Shirt.” X 2” logo on back of official race T-Shirt.
Event SponsorEvent Sponsor - $500.00 – Allows a sponsor to have- $500.00 – Allows a sponsor to have
their company logo (2their company logo (2” X 2”) on the back of the” X 2”) on the back of the
official race T-Shirt.official race T-Shirt.
Expo Tent/Buoy SponsorExpo Tent/Buoy Sponsor - $500.00 – Allows a- $500.00 – Allows a
sponsor to sell product at a provided (8sponsor to sell product at a provided (8’ X 8’) display’ X 8’) display
area with a table. Includes one available signagearea with a table. Includes one available signage
space of 6’ X 3’.space of 6’ X 3’.
9. In Kind PartnersIn Kind Partners
Participant Pack Giveaway SponsorParticipant Pack Giveaway Sponsor - Allows a- Allows a
sponsor to place a product/gift in each of thesponsor to place a product/gift in each of the
participantparticipant’s complimentary registration bags.’s complimentary registration bags.
Prize Money SponsorPrize Money Sponsor - Allows a sponsor to provide- Allows a sponsor to provide
money for the top finishers in each event. Thesemoney for the top finishers in each event. These
sponsors will be mentioned during the awardssponsors will be mentioned during the awards
ceremony as well as press releases sent out for event.ceremony as well as press releases sent out for event.
In-Kind SponsorIn-Kind Sponsor - No Fee - Allows a sponsor to- No Fee - Allows a sponsor to
giveaway product at the event. Company must bringgiveaway product at the event. Company must bring
all necessary display hardware, etc.all necessary display hardware, etc.
**all expo space at the event allows the sponsor to sell product; sponsor is responsible**all expo space at the event allows the sponsor to sell product; sponsor is responsible
for providing signage and all expo set-up. (Event organizers will set-up signage iffor providing signage and all expo set-up. (Event organizers will set-up signage if
provided at least two days prior to race)provided at least two days prior to race)
10. For Additional InfoFor Additional Info
www.facebook.com/swimalligatorlightwww.facebook.com/swimalligatorlight
Swimalligatorlight.comSwimalligatorlight.com
thesportspromoters@swimgym.netthesportspromoters@swimgym.net