Tampa SEO brings some helpful knowledge about the 2011 Social Ranking Factors.

1. The Effects Social Media
Has On Your SEO Rankings
Presented by
TampaSEO.com

2. Introduction to The Effect Social Media
Has On Your SEO Rankings
•Google has changed how it calculates your websites rankings.
• Social Media is playing a bigger role in your SEO Rankings in 2011.
• We’re going to examine Tampa SEO’s findings from SEOMoz’s 2011
Search Engine Ranking Factors.

3. Social Ranking Factors Social Metric
Correlation Data

4. Social Ranking Factors: Social Metric
Survey Data

5. Social Ranking Factors #1: Facebook
shares have a higher impact on your
SEO rankings than posts from Google
Buzz or Twitter
If your business has clients/customers a relationship with them is
very important, engaging your customers through Facebook would
be a great way to reach them. Studies show that it costs a fraction
to retain customers than it does to find new customers, so
customer retention is super important.

6. Social Ranking Factors #2 Your
customers want to be engaged with,
not advertised to.
Through Social Media you can interact with your customers
in a new and exciting way.
• Find out key areas interest your customers will be very important and
helpful.
• Interact with your customers often. This is a very important for your
business.
• DO NOT spam people on your Twitter or Facebook. Post that include “Check
Out Our Website Today!” or “Come Look At Our Website” at useless.

7. Social Ranking Factors #3Facebook
posts will be much more affective
than posts that are on Twitter or
Google Buzz.
The graph with survey data shows us the influence on links shared via
social media ways.
What this basically means is that the graph that includes the survey
data you what happens when well-known people (people have a lot of
followers or friends) post links on Twitter, Facebook, and Google Buzz.

8. Social Ranking Factors #4 Having your
website tweeted by someone well
known will have a better impact on
your SEO rankings.
• A link tweeted by a person of high authority or someone well known has a
better impact on SEO for that link than on a link that was shared by Google
Buzz.
• Twitter has a very high impact on the social media part of SEO. Twitter is one of
the two biggest social networking sites out there.
• A business needs to use Twitter interact and find out what their customers
want and need.

9. What Does Tampa SEO
Recommend?
So after all this what does Tampa SEO recommend?
• Tampa SEO recommends using Twitter and Facebook for your
business. Doing it correctly will help you gain followers and fans on
Twitter and Facebook and build a relationship with your customers.
• Our blog post about Pros and Cons of Social Media Marketing can
help you get a better feel and idea of what this is and how to do it
where customers will look forward to seeing your posts or tweets
online.

10. Contact Tampa SEO Today!
• Tampa SEO is a full service digital marketing
agency
• We are a national marketing agency
Call today!
(800) 975-7736